Head to head
Iconosquare vs Kontentino
Last updated 15 October 2026
Iconosquare combines social publishing with analytics and report delivery. Its current plans separate automated reports on Launch from post-approval workflows and two-year analytics history on Scale.
- From
- Free
- Free scheduling
- Yes
Kontentino is a team scheduler built around a shared calendar and post approvals. Starter has internal approvals, while client sign-off begins on Standard.
- From
- €49a month, billed yearly
- Free scheduling
- No
Bottom line
Kontentino is the pick for agencies reviewing client content. Iconosquare fits teams evaluating scheduled report delivery better, and it's the only one of the two with a free scheduling plan.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Iconosquare has a free scheduling plan; Kontentino doesn't, though it offers a 14-day trial.
- Iconosquare posts to 8 networks, Kontentino to 9.
- Only Kontentino reaches Google Business.
Features compared
| Feature | Iconosquare | Kontentino |
|---|---|---|
| AI captions | Yes | Not assessed |
| Basic analytics | Yes | Not assessed |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | No | Not assessed |
| Team roles | Yes | Not assessed |
| Approvals | Yes | Yes |
| Link in bio | No | Not assessed |
Platforms compared
| Network | Iconosquare | Kontentino |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Google Business | No | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
No free plan; 14-day trial.
- Lowest public entry price
- €49 a month, billed yearly
Plan set by your profile count.
Iconosquare
Free
- Seats
- 1
- Accounts
- 2
- Free tier in the current lineup
- Check current profile, user and publication allowances
Starter
Check current price
- One year of analytics history
- Confirm the required profile and user configuration
Launch
Check current price
- Automated reports
- One year of analytics history
Scale
Check current price
- Post-approval workflows
- Two years of analytics history
Custom
Configuration-dependent; check current price
- Confirm the required profiles, users and reporting scope
- The current public lineup is Free, Starter, Launch, Scale and Custom. Excel is an older plan name.
- Launch includes automated reports. Scale includes post-approval workflows and two years of analytics history; Starter and Launch list one year.
- The plan page describes PDF and XLS exports for profile and custom-dashboard reports. Match the required deliverable to the chosen plan.
- Obtain a current quote in the intended currency and billing term with the required profiles and users. Regional prices converted into dollars are not a verified USD tariff.
Kontentino
Starter
€49 a month billed annually
- Seats
- 3
- Accounts
- 10
- Starter is EUR 588 yearly on annual billing. The pricing page also offers USD amounts.
- Internal approvals are included on Starter. External client approvals require Standard or above.
Pros and cons
Iconosquare
- Automated reports on Launch
- Post-approval workflows on Scale
- PDF and XLS report exports described in the current plans
- Two-year analytics history on Scale
- Required review and reporting features can change the eligible tier
- A current matched-currency quote is needed for price comparison
- Trending audio and other Instagram-native finishing need a specific publishing check
Kontentino
- Shared drafting and publishing calendar
- Separate internal and client approval workflows
- Client approval requires Standard or above
- Starter includes ten profiles
Iconosquare vs Kontentino: FAQ
- Is Iconosquare or Kontentino cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Iconosquare or Kontentino have a free plan?
- Iconosquare has a free plan; Kontentino does not, though it offers a 14-day trial.
- Which is better, Iconosquare or Kontentino?
- Iconosquare is the stronger pick for teams evaluating scheduled report delivery, while Kontentino is the better fit for agencies reviewing client content. We don't score them; the right call comes down to how you post.