Head to head
Hopper HQ vs Post Planner
Last updated 15 October 2026
Hopper HQ offers automatic social publishing with batch imports, a calendar and an Instagram grid planner. Plans scale with connected accounts.
- From
- Check current paid pricing
- Free scheduling
- No
Post Planner combines content discovery, recurring queues and publishing across ten listed networks. Its current plans extend from Free to agency-sized bundles; X and Pinterest require Growth or higher.
- From
- Free
- Free scheduling
- Yes
Bottom line
Hopper HQ and Post Planner go after a similar buyer, so it's a close call. Hopper HQ leans toward creators preparing visual posts in batches; Post Planner toward solo creators and small businesses on a tight budget.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Post Planner has a free scheduling plan; Hopper HQ doesn't, though it offers a 14-day trial.
- Hopper HQ posts to 9 networks, Post Planner to 10.
Features compared
| Feature | Hopper HQ | Post Planner |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Not assessed | Yes |
| Advanced reports | Not assessed | Not confirmed |
| Bulk upload | Yes | Not assessed |
| Evergreen recycling | Not assessed | Yes |
| Team roles | Not assessed | Partial |
| Approvals | Not assessed | Not confirmed |
| Link in bio | Not assessed | Not confirmed |
Platforms compared
| Network | Hopper HQ | Post Planner |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | Not assessed | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
Hopper HQ
Grow
Current numerical price and currency require confirmation.
- Seats
- 1
- Scheduled posts
- Unlimited
- Grow and Scale are priced by connected account count.
- The fourteen-day trial requires a card and becomes paid unless cancelled.
Post Planner
Free
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- 10
- 3 daily posts per profile; 1 AI images/month
- AI text, captions and hashtags unlimited
Starter
Displayed $14 monthly, $9 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 150
- 12 daily posts per profile; 15 AI images/month
- AI text, captions and hashtags unlimited
Growth
Displayed $59 monthly, $39 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Seats
- 2
- Accounts
- 15
- Scheduled posts
- 1500
- 24 daily posts per profile; 150 AI images/month
- AI text, captions and hashtags unlimited
Business
Displayed $99 monthly, $69 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Seats
- 5
- Accounts
- 25
- Scheduled posts
- Unlimited
- unlimited daily posts per profile; 250 AI images/month
- AI text, captions and hashtags unlimited
Agency
Displayed $179 monthly, $119 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Seats
- 10
- Accounts
- 50
- Scheduled posts
- Unlimited
- unlimited daily posts per profile; 500 AI images/month
- AI text, captions and hashtags unlimited
Agency + 50
Displayed $329 monthly, $219 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Seats
- 20
- Accounts
- 100
- Scheduled posts
- Unlimited
- unlimited daily posts per profile; 1000 AI images/month
- AI text, captions and hashtags unlimited
Agency + 3 × 50
Displayed $629 monthly, $419 monthly equivalent with annual billing. Currency not explicitly confirmed; verify current selected tariff and invoice.
- Seats
- 40
- Accounts
- 200
- Scheduled posts
- Unlimited
- unlimited daily posts per profile; 2000 AI images/month
- AI text, captions and hashtags unlimited
- Current plan prices and limits are corroborated by the official plans page and help-center plan comparison. Annual prices are monthly equivalents paid yearly.
- Scheduled-post limits measure pending queue capacity, not monthly publishing volume. Daily per-profile posting caps are separate.
- X and Pinterest require Growth or higher. Threads and Bluesky are supported.
- AI images use monthly allowances; caption/text/hashtag generation is unlimited. The prior daily AI-credit table is obsolete.
- A seven-day trial is advertised; official FAQ says accounts fall back to Free if no paid plan is selected.
Pros and cons
Hopper HQ
- CSV and bulk content imports
- Automatic publishing without phone completion
- Grow includes one user
- The trial collects a card and bills after fourteen days
Post Planner
- Content discovery and reusable posting queues
- Free plan and seven-day paid trial
- Ten advertised publishing networks
- Current agency tiers and unlimited AI text generation
- X and Pinterest require Growth or higher
- Lower tiers cap pending posts and daily output separately
- AI images have monthly allowances
- Formal approvals and unified inbox not established
Hopper HQ vs Post Planner: FAQ
- Is Hopper HQ or Post Planner cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Hopper HQ or Post Planner have a free plan?
- Post Planner has a free plan; Hopper HQ does not, though it offers a 14-day trial.
- Which is better, Hopper HQ or Post Planner?
- Hopper HQ is the stronger pick for creators preparing visual posts in batches, while Post Planner is the better fit for solo creators and small businesses on a tight budget. We don't score them; the right call comes down to how you post.