Head to head

HeyOrca vs Sprout Social

vs

HeyOrca is an agency tool organised around the client calendar: you get a calendar per client, unlimited users on it, and a sign-off flow where clients approve posts by email without logging in. It charges per calendar, $59 on Basic or $149 on Pro, with a 40% discount once you run five or more.

From
$59 per calendar / mo
Free plan

Sprout Social is the high-end suite: publishing, a shared inbox, listening, and reporting that goes deep, sold by the seat and priced for businesses with a budget. There's no free plan; the cut-down Essentials tier is $79 a seat each month on annual billing, and the main plans start at $199.

From
$79 per user / mo
Free plan

Bottom line

HeyOrca and Sprout Social both cover the basics; the right one comes down to how you post. HeyOrca is the stronger pick for Agencies that want a calendar and approval flow per client; choose Sprout Social for Businesses running social as a core function.

Features compared

FeatureHeyOrcaSprout Social
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadNot assessedYes
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsYesYes
Link in bioYesYes

Platforms compared

NetworkHeyOrcaSprout Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoNo
RedditNoAuto
SnapchatNoAuto

Pricing

HeyOrca

Free

Free
Seats
1
Accounts
2
Scheduled posts
15
  • 1 calendar, 2 social accounts, 1 user
  • 15 scheduled posts a month
  • Inspo library, Instagram bio link, AI tools, mobile app

Basic

$59 per calendar / mo
Seats
Unlimited
Accounts
10
Scheduled posts
Unlimited
  • $59 per calendar/mo, unlimited users, 10 social accounts per calendar
  • Unlimited scheduling, approval workflows, Canva, best time to post, custom branding
  • Reporting ($59), social inbox ($39), and listening ($39) are paid add-ons per calendar

Pro

Popular
$149 per calendar / mo
Seats
Unlimited
Accounts
10
Scheduled posts
Unlimited
  • $149 per calendar/mo, unlimited users, 10 social accounts per calendar
  • Everything in Basic, with reporting, social inbox, and listening included
  • Advanced and custom reports, competitor analysis, sentiment, Instagram demographics

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for managing many clients
  • White-label onboarding, priority support, ongoing training
  • Dedicated account management
  • Priced per calendar, which is HeyOrca's word for a brand or client: the headline $59 / $149 is for one calendar, and you pay again for each one. Every paid calendar includes unlimited users and 10 social accounts.
  • There's a 40% volume discount once you run 5 or more calendars, so the per-calendar rate drops to roughly $35 on Basic and $89 on Pro at agency scale; the cost-at-scale table reflects that. Annual billing is a further 15% off.
  • Extra social accounts beyond the 10 per calendar are $10 a month each.
  • On Basic, reporting ($59/mo), the social inbox ($39/mo), and social listening ($39/mo) are paid add-ons per calendar; Pro bundles all three in.
  • There's a genuine Free plan (1 calendar, 2 social accounts, 1 user, 15 posts a month) plus a 14-day trial of Pro, no card required.
  • Prices are USD, read off the live pricing page and cross-checked against current third-party listings.

Sprout Social

Essentials

$99 per user / mo

$79/mo billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $79 per seat/mo on annual, $99 monthly
  • Up to 5 social profiles
  • Publishing, calendar, and the Smart Inbox
  • Profile and post-level reporting

Standard

$249 per user / mo

$199/mo billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $199 per seat/mo on annual, $249 monthly
  • Up to 5 social profiles
  • Smart Inbox, review management, and tasks
  • Unlocks paid add-ons: Listening, Premium Analytics, Advocacy

Professional

Popular
$399 per user / mo

$299/mo billed annually

Seats
1
Accounts
Unlimited
Scheduled posts
Unlimited
  • $299 per seat/mo on annual, $399 monthly
  • Unlimited social profiles
  • Competitor, tag, and paid reporting
  • Message tagging and scheduling for optimal send times

Advanced

$499 per user / mo

$399/mo billed annually

Seats
1
Accounts
Unlimited
Scheduled posts
Unlimited
  • $399 per seat/mo on annual, $499 monthly
  • Unlimited social profiles
  • Chatbots, automated workflows, and helpdesk integrations
  • AI-enhanced replies, message spike alerts, and the Sprout API

Enterprise

Custom
Accounts
Unlimited
  • Custom pricing
  • SSO and advanced security
  • Premium Listening, Advocacy, and Influencer Marketing add-ons
  • Dedicated support and professional services
  • Priced per seat: the headline rate is for one user and multiplies by everyone you add. Sprout charges every extra seat at the same plan rate, with no volume discount.
  • No free plan. There's a 30-day trial with no card required.
  • Annual billing is paid upfront and is cheaper per seat than monthly: Essentials $79 vs $99, Standard $199 vs $249, Professional $299 vs $399, Advanced $399 vs $499.
  • Premium Analytics, Listening, and Employee Advocacy are paid add-ons on Standard and up, quoted on request, so the real bill runs higher than the seat price.
  • Prices are USD list, read off the live pricing page (which renders in USD here); the monthly figures come from the billing FAQ on that page.

Pros and cons

HeyOrca

  • Client approvals without the client needing an account
  • Unlimited users on every paid plan
  • Per-calendar pricing with a 40% volume discount at scale
  • Reporting, inbox, and listening all included on Pro
  • On Basic, reporting, inbox, and listening are paid add-ons
  • No evergreen recycling
  • Per-calendar pricing adds up before the volume discount kicks in
  • Paid plans are priced for teams, not solo creators

Sprout Social

  • Polished, deep platform: inbox, listening, and reporting together
  • Strong analytics and presentation-ready reports
  • Wide network list, including Reddit, Bluesky, and Snapchat
  • Genuinely good for customer care and approval-heavy teams
  • Expensive, and per-seat pricing has no volume discount
  • No free plan, and the main plans start at $199 a seat each month
  • Listening, Premium Analytics, and Advocacy cost extra on top
  • Overkill if you only schedule a few accounts

HeyOrca vs Sprout Social: FAQ

Is HeyOrca or Sprout Social cheaper?
HeyOrca is cheaper to start, from $59 against $79 for Sprout Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does HeyOrca or Sprout Social have a free plan?
HeyOrca has a free plan; Sprout Social does not, though it offers a 30-day trial.
Which is better, HeyOrca or Sprout Social?
HeyOrca is the stronger pick for agencies that want a calendar and approval flow per client, while Sprout Social is the better fit for businesses running social as a core function. We don't score them; the right call comes down to how you post.