Head to head
Fedica vs Hootsuite
Last updated 4 June 2026
Fedica, formerly Tweepsmap, leads with audience analytics: demographics, sentiment, best-time, trend tracking, and the audience mapping it's long been known for, plus publishing across twelve networks. There's a free plan and analytics-led paid tiers.
- From
- $10 /mo
- Free plan
Hootsuite does more than schedule: listening, a shared inbox, and deep reporting sit in one dashboard, and you pay for the breadth. It starts at $99 a user each month and there's no longer a free plan.
- From
- $99 per user / mo
- Free plan
Bottom line
Fedica is the pick for analysts and audience-focused marketers, and it's the only one of the two with a free plan. Hootsuite fits small teams that need listening and reporting in one place better, and it adds social inbox and ad management that Fedica leaves out.
Fedica starts cheaper, $10 a month against $99 per user / mo for Hootsuite. They bill on different units, so the real gap depends on how much you run. Hootsuite adds social inbox and ad management that Fedica leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Fedica has a free plan; Hootsuite doesn't, though it offers a 30-day trial.
- Fedica starts at $10 a month, Hootsuite at $99 per user / mo.
- Fedica posts to 10 networks, Hootsuite to 9.
- Only Fedica reaches Mastodon.
- Hootsuite has social inbox; Fedica doesn't.
- Hootsuite has ad management; Fedica doesn't.
Features compared
| Feature | Fedica | Hootsuite |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | No | No |
| Team roles | Not assessed | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Fedica | Hootsuite |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Mastodon | Auto | No |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Fedica
Free
- 1 account per platform across 12 networks
- Combined followers up to 100,000
- Core analytics and publishing
Publish
- $10/mo (annual billing)
- Publishing and scheduling tools
- Extra accounts $10/mo each
Grow
Popular- $24/mo (annual billing)
- Adds follower tracking, demographics, sentiment, best-time, and trending topics
- Deeper audience analytics
Research
- $79/mo (annual billing)
- Deep audience research and mapping
- Advanced analytics and reporting
- There's a genuine free plan (1 account per platform across 12 networks, under 100,000 combined followers). Paid plans are Publish, Grow, and Research; extra accounts are $10 a month each.
- The prices shown are the annual-billed monthly rate; monthly billing costs more, and annual saves up to 40% on some plans.
- Fedica is analytics-first: Grow unlocks follower tracking, demographics, sentiment, best-time, and trend tracking, and Research goes deeper into audience research and mapping.
- Prices are USD from current listings (the live pricing page wasn't reachable when checked).
Hootsuite
Standard
$99/mo billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $99 per user/mo on annual, $149 monthly
- Up to 10 social accounts
- Unlimited scheduling, AI assistant, one inbox
- 7-day mention search, benchmark vs 5 competitors
Advanced
Popular$249/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $249 per user/mo on annual, $399 monthly
- Unlimited social accounts
- Bulk schedule up to 350 posts at once
- Custom reports, approval workflows, 30-day listening
Enterprise
- Accounts
- Unlimited
- Custom pricing, 5+ users, unlimited accounts
- SSO, employee advocacy (Amplify), premium listening
- Salesforce, review management, compliance integrations
- Priced per user/seat: the headline $99 / $249 is for one seat and multiplies by how many people you add.
- No free plan. There's a 30-day trial, and the 25% trial-skip discount only applies on annual billing.
- Annual billing is much cheaper than monthly: Standard is $99 vs $149 a seat, Advanced $249 vs $399.
- Prices are USD list. Hootsuite renders prices client-side in local currency by region, so the annual figures were read off the live plans page and the monthly figures corroborated against current third-party listings.
What it really costs
Hootsuite charges per seat, so the headline price is for one. Here is the monthly cost as you connect more, with the 3-seat row marked as a realistic setup.
| seats | Standard | Advanced |
|---|---|---|
| 1 | $149/mo | $399/mo |
| 3Typical | $447/mo | $1197/mo |
| 5 | $745/mo | $1995/mo |
| 10 | $1490/mo | $3990/mo |
| 25 | $3725/mo | $9975/mo |
| 50 | $7450/mo | $19950/mo |
Monthly billing.
Pros and cons
Fedica
- Deep audience analytics, demographics, and mapping (the Tweepsmap heritage)
- Sentiment and trend tracking on Grow and up
- Twelve networks, including Bluesky, Mastodon, and Threads
- Free plan for smaller accounts
- No engagement inbox, recycling, or ad management
- Publishing is secondary to analytics
- Best features sit on Grow and Research
- Monthly billing costs notably more than annual
Hootsuite
- Broad by design: scheduling, listening, inbox, and reporting together
- Deep analytics and competitor benchmarking
- Publishes to nine networks, including Bluesky and Threads
- Strong approval workflows on Advanced and up
- Expensive, and per-seat pricing climbs quickly
- No free plan, and the entry price is $99 a month
- Monthly billing costs far more than annual
- The depth is overkill if you only schedule a few accounts
Fedica vs Hootsuite: FAQ
- Is Fedica or Hootsuite cheaper?
- Fedica is cheaper to start, from $10 against $99 for Hootsuite. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Fedica or Hootsuite have a free plan?
- Fedica has a free plan; Hootsuite does not, though it offers a 30-day trial.
- Which is better, Fedica or Hootsuite?
- Fedica is the stronger pick for analysts and audience-focused marketers, while Hootsuite is the better fit for small teams that need listening and reporting in one place. We don't score them; the right call comes down to how you post.