Head to head

CoSchedule vs Post Planner

vs

Part social scheduler, part marketing calendar: CoSchedule schedules to eleven networks, recycles evergreen posts with ReQueue, and on the bigger plans pulls whole content projects onto the same timeline. It is priced per seat from a free plan up to quote-only tiers, with social profiles and X billed as extras.

From
$19 per user / mo
Free plan

Post Planner is a budget scheduler built around content discovery: it surfaces proven, high-engagement posts to share, lets you recycle your best content, and schedules to eight networks. Plans run from a free tier up to $57 a month on annual billing.

From
$7 /mo
Free plan

Bottom line

CoSchedule and Post Planner both cover the basics; the right one comes down to how you post. CoSchedule is the stronger pick for Content teams that want social and editorial work on one calendar; choose Post Planner for Solo creators and small businesses on a tight budget.

Features compared

FeatureCoSchedulePost Planner
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNo
Bulk uploadYesNot assessed
Evergreen recyclingYesYes
Team rolesYesYes
ApprovalsYesNo
Link in bioYesNo

Platforms compared

NetworkCoSchedulePost Planner
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoNo
BlueskyAutoNo
Google BusinessAutoAuto
MastodonAutoNo
WordPressAutoNo

Pricing

CoSchedule

Free Calendar

Free
Seats
1
Accounts
1
Scheduled posts
15
  • Free forever, 1 user, 1 social profile
  • Up to 15 scheduled social messages
  • Drag-and-drop calendar, best-time publishing, AI assistant, 20 AI templates

Social Calendar

Popular
$29 per user / mo

$19/mo billed annually

Seats
3
Accounts
3
Scheduled posts
Unlimited
  • $29 per user/mo, $19 on annual; up to 3 seats
  • 3 social profiles included, $5/mo per extra (X billed separately at $8/profile/mo)
  • Unlimited scheduling, ReQueue recycling, bulk scheduling, 1,600+ AI templates
  • Social analytics, Facebook and Instagram inbox

Agency Calendar

$69 per user / mo

$59/mo billed annually

Seats
3
Accounts
5
Scheduled posts
Unlimited
  • $69 per user/mo, $59 on annual; up to 3 seats
  • 5 social profiles included, $5/mo per extra (X at $25/profile/mo)
  • Unlimited client calendars, all-network inbox, profile groups
  • White-label reports, social approvals, read-only calendar sharing

Content Calendar

Custom
Seats
5
Accounts
5
Scheduled posts
Unlimited
  • Custom pricing, up to 5 seats
  • Adds Kanban and table views, marketing campaigns, custom fields and project types
  • Project and campaign reports, guest user access, dedicated account management

Marketing Suite

Custom
Accounts
5
Scheduled posts
Unlimited
  • Custom pricing and custom user limits
  • Adds sub-calendars, approval workflows, intake forms, digital asset management
  • Team management dashboard, advanced audience targeting, custom permissions, SSO
  • Priced per user/seat: the headline $29 / $69 is for one seat and multiplies by how many people you add. The two self-serve paid plans, Social Calendar and Agency Calendar, cap at 3 seats each; Content Calendar and Marketing Suite are quote-only.
  • Social profiles are a second, separate cost. Social Calendar bundles 3 and Agency 5, then it is $5 a month per extra profile.
  • X (Twitter) is billed on top of everything else because of X's API pricing: $8 per profile a month on Social Calendar and $25 per profile a month on Agency, Content, and Marketing Suite.
  • There is a genuine Free Calendar (1 user, 1 profile, 15 scheduled messages) plus a 14-day trial of the paid features.
  • Annual billing is cheaper per seat (the page shows a 'save 20%' banner): Social Calendar drops from $29 to $19 a seat and Agency from $69 to $59.
  • Prices are USD read off the live pricing page, which renders client-side; monthly and annual figures were read by toggling the billing switch and cross-checked against current third-party 2026 listings.

Post Planner

Free

Free
Seats
1
Accounts
1
Scheduled posts
15
  • 1 social account, 1 user, 15 scheduled posts
  • 3 daily posts per account, 100 AI credits a day
  • Basic scheduling and content discovery

Starter

$12 /mo

$7/mo billed annually

Seats
1
Accounts
3
Scheduled posts
150
  • $12/mo, $7 on annual ($84/yr)
  • 3 social accounts, 1 user, 150 scheduled posts
  • 12 daily posts per account, 1,000 AI credits a day

Growth

Popular
$49 /mo

$37/mo billed annually

Seats
2
Accounts
12
Scheduled posts
1000
  • $49/mo, $37 on annual ($444/yr)
  • 12 social accounts, 2 users, 1,000 scheduled posts
  • 18 daily posts per account, 20,000 AI credits a day, analytics

Business

$79 /mo

$57/mo billed annually

Seats
5
Accounts
25
Scheduled posts
5000
  • $79/mo, $57 on annual ($684/yr)
  • 25 social accounts, 5 users, 5,000 scheduled posts
  • 24 daily posts per account, 40,000 AI credits a day, analytics
  • Flat, quota-bundled plans: each tier bundles social accounts, users, scheduled posts, a daily posting cap per account, and a daily AI credit allowance. You move up a plan to grow; for more than Business you contact them.
  • There's a genuine Free plan (1 account, 15 scheduled posts) plus a 7-day trial of the paid features.
  • Annual billing is roughly 30-40% cheaper: Starter is $7 a month, Growth $37, Business $57.
  • Analytics arrive on the Growth plan and up; the AI features are metered by a daily credit allowance.
  • Prices are USD, read off the live plans page by toggling monthly and annual, and cross-checked against current third-party listings.

Pros and cons

CoSchedule

  • ReQueue is a genuinely good evergreen recycling engine
  • Publishes directly to eleven networks, with a usable free plan
  • Doubles as a marketing project and content calendar on the higher tiers
  • Strong agency features: client calendars, white-label reports, approvals
  • Per-seat pricing plus per-profile and X surcharges make the real cost hard to read
  • Self-serve plans cap at three users; the top two tiers are quote-only
  • No social listening or competitor tracking
  • The marketing-calendar breadth is overkill if you only want to schedule posts

Post Planner

  • Strong content-discovery engine with predicted-performance ratings
  • Cheap, with a real free plan and a $7 entry on annual billing
  • Evergreen recycling and a simple posting plan
  • Publishes to eight networks with AI content built in
  • No social inbox, and no Threads or Bluesky
  • Analytics are basic and only from the Growth plan up
  • AI is capped by a daily credit allowance
  • No approval workflows, client workspaces, or white-label

CoSchedule vs Post Planner: FAQ

Is CoSchedule or Post Planner cheaper?
Post Planner is cheaper to start, from $7 against $19 for CoSchedule. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does CoSchedule or Post Planner have a free plan?
Both have a free plan, so you can try either one before paying.
Which is better, CoSchedule or Post Planner?
CoSchedule is the stronger pick for content teams that want social and editorial work on one calendar, while Post Planner is the better fit for solo creators and small businesses on a tight budget. We don't score them; the right call comes down to how you post.