Head to head
Cloud Campaign vs ContentCal
Last updated 4 June 2026
Cloud Campaign is a white-label scheduler built specifically for agencies: a brand workspace per client, unlimited users, client portals, content recycling, and AI, with the whole thing rebrandable as your own. Plans run from $41 a month on annual billing, priced by workspace.
- From
- $41 /mo
- Free plan
ContentCal was a well-liked UK content calendar built around planning and approvals. Adobe bought it in December 2021, closed the standalone product on 31 March 2023, and rolled its features into Adobe Express, so it's here for the record rather than as a tool you can buy.
- From
- Custom
- Free plan
Bottom line
Cloud Campaign is the pick for agencies managing social for many clients under their own brand, and it's the cheaper start, from $41 a month. ContentCal fits most setups better, and it adds social inbox that Cloud Campaign leaves out.
Cloud Campaign publishes a price, from $41 a month; ContentCal is quote-only. ContentCal adds social inbox that Cloud Campaign leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Cloud Campaign starts at $41 a month; ContentCal is quote-only.
- Cloud Campaign auto-publishes TikTok; ContentCal sends a reminder to post.
- ContentCal has social inbox; Cloud Campaign doesn't.
Features compared
| Feature | Cloud Campaign | ContentCal |
|---|---|---|
| AI captions | Yes | Not assessed |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | Not assessed |
| Evergreen recycling | Yes | Not assessed |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | No | Not assessed |
Platforms compared
| Network | Cloud Campaign | ContentCal |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Reminder |
| Auto | Auto | |
| Google Business | Auto | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
No free plan; 14-day trial.
- Cheapest paid plan
- $41/mo
Whole-plan price; it doesn't scale per unit.
Cloud Campaign
Freelancer
$41/mo billed annually
- Seats
- Unlimited
- Accounts
- 7
- Scheduled posts
- Unlimited
- $49/mo, $41 on annual
- 1 brand workspace (extra at $49/mo), unlimited users, 7 social accounts per client
- White-label dashboard, AI captions, content library
Team
Popular$165/mo billed annually
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $199/mo, $165 on annual
- 5 brand workspaces (extra at $29/mo), unlimited users and social accounts
- Approval workflows, client portals, client reports
Agency
$249/mo billed annually
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $299/mo, $249 on annual
- Many brand workspaces (extra at $35/mo), unlimited users and social accounts
- Custom domain white-label and dedicated onboarding
- Flat plans by brand workspace, which is Cloud Campaign's word for a client. Users are unlimited on every plan (your team and your clients), and you add workspaces as you grow: extra workspaces are $49 a month on Freelancer, $29 on Team, and $35 on Agency.
- White-label is included free on all plans; a custom domain comes on Agency.
- There's no free plan, only a 14-day trial.
- Annual billing is two months free: Freelancer works out to $41 a month, Team $165, Agency $249.
- Prices are USD, read off the live pricing page.
ContentCal
- ContentCal was acquired by Adobe in December 2021 and the standalone product closed on 31 March 2023. You can no longer buy it.
- Its content calendar and scheduling features were folded into Adobe Express as the Content Scheduler, which is reviewed separately.
- When it ran, ContentCal sold flat monthly plans (a Pro tier and a larger Company tier); those plans no longer exist, so no current pricing applies.
Pros and cons
Cloud Campaign
- Free white-label on every plan, custom domain on Agency
- Unlimited users and client logins included
- Brand workspaces, client portals, and clean client reports
- Recycling plus AI captions and images
- No engagement inbox, listening, or competitor tracking
- No visual feed planner or link-in-bio
- Network list is the core handful plus Google Business
- Priced and built for agencies, not individuals
ContentCal
- Clean, approachable content calendar and content hub
- Strong, simple approval workflows
- Good team and client collaboration
- Discontinued on 31 March 2023; no longer sold
- Folded into Adobe Express, with a different shape and focus
- Existing comparisons that still list it are out of date
Cloud Campaign vs ContentCal: FAQ
- Is Cloud Campaign or ContentCal cheaper?
- Cloud Campaign starts at $41 per month, while ContentCal is quoted custom, so Cloud Campaign is the one with a public entry price.
- Does Cloud Campaign or ContentCal have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, Cloud Campaign or ContentCal?
- Cloud Campaign is the stronger pick for agencies managing social for many clients under their own brand, while ContentCal is the better fit for a different setup. We don't score them; the right call comes down to how you post.