Head to head
Blotato vs Publer
Last updated 4 June 2026
Blotato is an AI content engine with publishing and automation built in. It generates writing, images, and faceless video, turns long-form assets into dozens of posts, publishes to 9+ networks, and plugs straight into n8n and Make. It's popular with the automation crowd.
- From
- $24 /mo
- Free plan
The value pick: Publer posts to thirteen networks, Telegram and WordPress included, and bundles bulk upload, recycling, and RSS automation for less than most rivals charge. It's priced per connected account, the interface is busy, and X needs a paid plan.
- From
- $4 per account / mo
- Free plan
Bottom line
Publer is the pick for power users posting to many networks at once, and it's the only one of the two with a free plan. Blotato fits creators who want AI to mass-produce content, including faceless video better.
Publer starts cheaper, $4 per account / mo against $24 a month for Blotato. They bill on different units, so the real gap depends on how much you run. Publer adds evergreen recycling that Blotato leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Publer has a free plan; Blotato doesn't, though it offers a 7-day trial.
- Publer starts at $4 per account / mo, Blotato at $24 a month.
- Blotato posts to 9 networks, Publer to 13.
- Only Publer reaches Google Business, Mastodon, Telegram, and WordPress.
- Publer has evergreen recycling; Blotato doesn't.
- Publer has basic analytics; Blotato doesn't.
Features compared
| Feature | Blotato | Publer |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | No | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | No | Yes |
| Team roles | Not assessed | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Blotato | Publer |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | No | Auto |
| Mastodon | No | Auto |
| Telegram | No | Auto |
| WordPress | No | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Blotato
Starter
$24/mo billed annually
- Accounts
- 20
- Scheduled posts
- Unlimited
- $29/mo, ~$24 on annual
- 20 social accounts, 1,250 AI credits a month
- AI writing, image and video generation, native publishing
Creator
Popular$80/mo billed annually
- Accounts
- 40
- Scheduled posts
- Unlimited
- $97/mo, ~$80 on annual
- 40 social accounts, 5,000 AI credits a month
- Faster video processing
Agency
$414/mo billed annually
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $499/mo, ~$414 on annual
- Unlimited social accounts, 28,000 AI credits a month
- Dedicated video processing and support
- Flat plans by social accounts and AI credits (1,250 / 5,000 / 28,000 a month). There's no free plan, only a 7-day trial; annual billing saves about 17%.
- Blotato is AI-content-first: it generates writing, images, faceless videos, AI voices, captions, carousels, and infographics, then publishes natively to 9+ networks.
- Its standout is automation: native n8n and Make nodes (not just webhooks) and a social media API, aimed at people building content pipelines.
- Built by AI creator Sabrina Ramonov. Prices are USD, read off the live pricing page.
Publer
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 1 user, 1 workspace, 3 social accounts (no X)
- 10 scheduled posts per account, 24-hour post history, 25 drafts
- Branded link-in-bio for Instagram
Professional
Popular$4/mo billed annually
- Scheduled posts
- Unlimited
- $5 per account/mo, $4 on annual
- Unlimited scheduling and drafts, eternal post history
- First comments and threads, unlimited RSS automations, unlimited workspaces
- Unbranded link-in-bio, X/Twitter integration
Business
$8/mo billed annually
- Scheduled posts
- Unlimited
- $10 per account/mo, $8 on annual
- Everything in Professional, plus unlimited AI prompts
- Analytics and reports, best times to post, competitor analysis
- Hashtag suggestions, Spintax post recycling, Publer API
Enterprise
- Quote-only for large organisations
- Higher volume discounts, 1:1 onboarding, priority support
- Priced per connected social account: the headline $5 / $10 is for one account and multiplies by how many you connect. Every 10th account (and every 10th extra member) is free, so the effective rate dips about 10% at higher counts.
- Team members are a second, separate cost: $2 a month each on Professional, $3 on Business, with the plan owner already included.
- X (Twitter) needs a paid plan because of X's API pricing; it can't be connected on the Free plan at all.
- There's a permanent Free plan (3 accounts, no X) plus a 7-day trial of Professional and a 14-day trial of Business, no card required.
- Annual billing is roughly 20% cheaper per account ($5 to $4 on Professional, $10 to $8 on Business). Listed prices exclude VAT, and there's a 14-day money-back guarantee.
- Prices are USD. The live pricing page renders client-side and geo-located to Australia here, showing AUD, but it also prints an explicit US-dollar figure per plan; the USD numbers were read directly and confirmed by toggling monthly and yearly, and they match current third-party 2026 listings.
What it really costs
Publer charges per account, so the headline price is for one. Here is the monthly cost as you connect more, with the 6-account row marked as a realistic setup.
| accounts | Professional | Business |
|---|---|---|
| 1 | $5/mo | $10/mo |
| 3 | $15/mo | $30/mo |
| 5 | $25/mo | $50/mo |
| 6Typical | $30/mo | $60/mo |
| 10 | $50/mo | $100/mo |
| 25 | $125/mo | $250/mo |
| 50 | $250/mo | $500/mo |
Monthly billing.
Pros and cons
Blotato
- Strong AI generation: writing, images, faceless video, voices
- Native n8n and Make nodes plus a social media API
- Repurposes one asset into dozens of posts
- Publishes to 9+ networks
- Young product built around one creator's brand
- Light analytics and no engagement inbox
- No free plan; AI credits metered
- Higher tiers get expensive ($499 Agency)
Publer
- Excellent value on per-account pricing, with every 10th account free
- Widest network list here, including Telegram, Mastodon, and WordPress
- Bulk CSV upload, auto-scheduling queue, Spintax recycling, and RSS automation
- Genuinely useful free plan
- Per-account pricing and separate member fees still add up at scale
- No unified inbox for comments or DMs
- X/Twitter is paid-only and analytics sit on the Business tier
- Dense interface, and listed prices exclude VAT
Blotato vs Publer: FAQ
- Is Blotato or Publer cheaper?
- Publer is cheaper to start, from $4 against $24 for Blotato. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Blotato or Publer have a free plan?
- Publer has a free plan; Blotato does not, though it offers a 7-day trial.
- Which is better, Blotato or Publer?
- Blotato is the stronger pick for creators who want AI to mass-produce content, including faceless video, while Publer is the better fit for power users posting to many networks at once. We don't score them; the right call comes down to how you post.