Head to head
Birdeye vs Planoly
Last updated 4 June 2026
Birdeye combines location-based reputation, listings and social management. Its current Social offering includes AI-assisted publishing and engagement, while pricing is quoted for the products and locations deployed.
- From
- Quoteon request
- Free scheduling
- No
Planoly combines visual Instagram planning with creator-commerce tools, seven auto-publishing networks and reminder posting for X. USD paid plans start at $16 month-to-month or $14 monthly equivalent billed annually, with a separate free mobile allowance.
- From
- Free
- Free scheduling
- Yes
Bottom line
Planoly is the pick for Instagram-led creators who plan their grid visually, and it's the only one of the two with a free scheduling plan. Birdeye fits multi-location brands managing reviews, listings and social better.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Planoly has a free scheduling plan; Birdeye doesn't.
- Birdeye posts to 6 networks, Planoly to 8.
- Only Birdeye reaches Google Business.
- Only Planoly reaches Threads.
Features compared
| Feature | Birdeye | Planoly |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Not confirmed |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | No | Not confirmed |
| Team roles | Yes | Not confirmed |
| Approvals | Yes | Not assessed |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Birdeye | Planoly |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Not confirmed | Reminder |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Not confirmed | Auto | |
| YouTube | Auto | Auto |
| Threads | No | Auto |
| Google Business | Auto | No |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Birdeye
Custom quote
- Quote based on deployed products and locations
- Confirm Social, reporting, AI and integration entitlements in the proposal
- The current official pricing page is quote-based and does not publish a fixed dollar ladder. Older $299/$349/$449 estimates are not verified current prices.
- Pricing depends on products deployed at locations; the current page says it is not based on seat counts.
- Confirm billing term, currency, location count, social accounts and AI/API entitlements with sales.
Planoly
Free
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- 10
- 1 social set, 1 user (mobile app)
- 10 uploads a month
- Visual planner and link-in-bio
Starter
$14 a month billed annually
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $16/mo, $14 on annual
- 1 social set, 1 user, unlimited uploads
- Free link in bio; upgrade to Growth to add sets or users
Growth
Popular$24 a month billed annually
- Seats
- 2
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $28/mo, $24 on annual
- 2 social sets, 2 users, unlimited uploads
- Extra social set $10/mo, extra user $5/mo
Pro
$47 a month billed annually
- Seats
- 6
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $55/mo, $47 on annual
- 6 social sets, 6 users, unlimited uploads
- Extra social set $8/mo, extra user $3/mo
- USD tariffs: Starter $16 monthly/$14 monthly equivalent annually; Growth $28/$24; Pro $55/$47. Annual plans are paid upfront.
- Plans include 1/2/6 social sets and 1/2/6 users. Each set permits one account per supported channel; set counts are not individual-account counts.
- Growth add-ons: $10 per set and $5 per user monthly; Pro: $8/$3. Starter cannot add either.
- Free mobile plan allows 10 uploads monthly. Paid plans have unlimited uploads and a 14-day trial.
- Current help documentation confirms the monthly prices directly; no price is derived from a rounded discount.
Pros and cons
Birdeye
- Location-based reputation and social workflows
- Publishing and engagement with configurable AI review
- Social reporting and official API/MCP documentation
- Corporate brand rules with location-level configuration
- No fixed price ladder on the current official pricing page
- Product and location scope must be established in the quote
- Engagement actions differ by social network
- Some network and advanced reporting claims need a product-specific demonstration
Planoly
- Visual Instagram grid planning
- Link-in-bio and creator-commerce features
- Seven auto-publishing networks plus X reminders
- Social Posting MCP and shareable analytics reports
- X requires manual completion from a reminder
- Starter cannot add sets or users
- Cross-network inbox and advanced report customization not established
- No advertised Bluesky or Google Business publishing
Birdeye vs Planoly: FAQ
- Is Birdeye or Planoly cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Birdeye or Planoly have a free plan?
- Planoly has a free plan; Birdeye does not.
- Which is better, Birdeye or Planoly?
- Birdeye is the stronger pick for multi-location brands managing reviews, listings and social, while Planoly is the better fit for Instagram-led creators who plan their grid visually. We don't score them; the right call comes down to how you post.