Head to head

Agorapulse vs Post Planner

vs

Agorapulse schedules to ten networks, but the inbox and the reporting are the reasons to pick it: one place to handle every comment, DM, mention, review, and ad comment, plus ROI reports that pull Google Analytics to tie posts back to traffic and sales. It's billed per user, from $79 a seat each month on annual, with a small free plan and a 30-day trial.

From
$79 per user / mo
Free plan

Post Planner is a budget scheduler built around content discovery: it surfaces proven, high-engagement posts to share, lets you recycle your best content, and schedules to eight networks. Plans run from a free tier up to $57 a month on annual billing.

From
$7 /mo
Free plan

Bottom line

Agorapulse and Post Planner both cover the basics; the right one comes down to how you post. Agorapulse is the stronger pick for Teams that spend more time on engagement than on posting; choose Post Planner for Solo creators and small businesses on a tight budget.

Features compared

FeatureAgorapulsePost Planner
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNo
Bulk uploadYesNot assessed
Evergreen recyclingPartialYes
Team rolesYesYes
ApprovalsYesNo
Link in bioYesNo

Platforms compared

NetworkAgorapulsePost Planner
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoNo
BlueskyAutoNo
Google BusinessAutoAuto

Pricing

Agorapulse

Free

Free
Seats
1
Accounts
3
Scheduled posts
10
  • 3 social profiles, 1 user
  • 10 scheduled posts, 100 inbox items per month
  • Permanent free plan, no card required

Standard

$99 per user / mo

$79/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $79 per user/mo on annual, $99 monthly
  • 10 social profiles, unlimited scheduling
  • All-in-one inbox, basic reports, white-label exports
  • 6-month data retention

Professional

Popular
$149 per user / mo

$119/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $119 per user/mo on annual, $149 monthly
  • Adds link in bio, Instagram product tagging, grid preview, calendar notes
  • Ad-comment moderation, post and inbox assignments
  • Team performance reports, 12-month retention

Advanced

$199 per user / mo

$149/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $149 per user/mo on annual, $199 monthly
  • Adds labels, saved replies, automated moderation rules, bulk actions
  • Shared calendars, publishing queues, scheduled report emails
  • Advanced and ROI reporting, competitor benchmarking, 24-month retention

Custom

Custom
Accounts
Unlimited
  • Tailored pricing for large teams
  • Unlimited social profiles, AI reply suggestions
  • SSO, custom roles, multi-step approval workflows
  • Historical data import, Reports open API, sentiment analysis
  • Dedicated Customer Success Manager and onboarding
  • Priced per user/seat: the headline $79 / $119 / $149 is for one user and multiplies by how many people you add. The per-user rate is flat, with no volume discount for more seats.
  • Every paid plan includes 10 social profiles; extra profiles are $10/month each. Profiles are a bundled quota, not the thing the price multiplies by, so adding seats and adding profiles are two separate costs.
  • There's a permanent free plan (3 profiles, 1 user, 10 scheduled posts, 100 inbox items a month) alongside a 30-day trial of Advanced features, no card required.
  • Annual billing saves about 20%: Standard $79 vs $99, Professional $119 vs $149, Advanced $149 vs $199 per user/month, which the page states as $240, $360, and $600 off per user per year.
  • X (Twitter) management is sold as a paid add-on, X Lite for publishing and threads or X Plus for full inbox and analytics, because of X's API pricing.
  • Advanced Listening, Advocacy (employee advocacy), and Competitive Benchmarking are separate add-ons billed on quote with a demo required, not included in the base plans.
  • Prices are USD list. The pricing page renders 'US $' figures even from an Australian IP; the annual numbers were read off the live page, the monthly numbers confirmed by toggling the billing switch, and both cross-checked against current third-party listings. List prices have risen from older published figures (around $49 / $79 / $109), so these reflect the current live plans.

Post Planner

Free

Free
Seats
1
Accounts
1
Scheduled posts
15
  • 1 social account, 1 user, 15 scheduled posts
  • 3 daily posts per account, 100 AI credits a day
  • Basic scheduling and content discovery

Starter

$12 /mo

$7/mo billed annually

Seats
1
Accounts
3
Scheduled posts
150
  • $12/mo, $7 on annual ($84/yr)
  • 3 social accounts, 1 user, 150 scheduled posts
  • 12 daily posts per account, 1,000 AI credits a day

Growth

Popular
$49 /mo

$37/mo billed annually

Seats
2
Accounts
12
Scheduled posts
1000
  • $49/mo, $37 on annual ($444/yr)
  • 12 social accounts, 2 users, 1,000 scheduled posts
  • 18 daily posts per account, 20,000 AI credits a day, analytics

Business

$79 /mo

$57/mo billed annually

Seats
5
Accounts
25
Scheduled posts
5000
  • $79/mo, $57 on annual ($684/yr)
  • 25 social accounts, 5 users, 5,000 scheduled posts
  • 24 daily posts per account, 40,000 AI credits a day, analytics
  • Flat, quota-bundled plans: each tier bundles social accounts, users, scheduled posts, a daily posting cap per account, and a daily AI credit allowance. You move up a plan to grow; for more than Business you contact them.
  • There's a genuine Free plan (1 account, 15 scheduled posts) plus a 7-day trial of the paid features.
  • Annual billing is roughly 30-40% cheaper: Starter is $7 a month, Growth $37, Business $57.
  • Analytics arrive on the Growth plan and up; the AI features are metered by a daily credit allowance.
  • Prices are USD, read off the live plans page by toggling monthly and annual, and cross-checked against current third-party listings.

Pros and cons

Agorapulse

  • Unified inbox for comments, DMs, mentions, reviews, and ad comments, built around inbox zero
  • ROI reporting that ties posts and conversations to traffic, leads, and sales via Google Analytics
  • Direct publishing to ten networks, Instagram Stories included
  • Genuinely free plan plus a 30-day trial of the top tier
  • Per-seat pricing climbs with the team, and every plan caps profiles at 10
  • Listening, advocacy, competitive benchmarking, and full X management are quote-based add-ons
  • No true evergreen recycling and no AI image generation
  • The depth is overkill if you only want a simple posting queue

Post Planner

  • Strong content-discovery engine with predicted-performance ratings
  • Cheap, with a real free plan and a $7 entry on annual billing
  • Evergreen recycling and a simple posting plan
  • Publishes to eight networks with AI content built in
  • No social inbox, and no Threads or Bluesky
  • Analytics are basic and only from the Growth plan up
  • AI is capped by a daily credit allowance
  • No approval workflows, client workspaces, or white-label

Agorapulse vs Post Planner: FAQ

Is Agorapulse or Post Planner cheaper?
Post Planner is cheaper to start, from $7 against $79 for Agorapulse. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Agorapulse or Post Planner have a free plan?
Both have a free plan, so you can try either one before paying.
Which is better, Agorapulse or Post Planner?
Agorapulse is the stronger pick for teams that spend more time on engagement than on posting, while Post Planner is the better fit for solo creators and small businesses on a tight budget. We don't score them; the right call comes down to how you post.