Is Agorapulse or HeyOrca cheaper?

HeyOrca is cheaper to start, from $59 against $79 for Agorapulse. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Agorapulse or HeyOrca have a free plan?

Both have a free plan, so you can try either one before paying.

Which is better, Agorapulse or HeyOrca?

Agorapulse is the stronger pick for teams that spend more time on engagement than on posting, while HeyOrca is the better fit for agencies that want a calendar and approval flow per client. We don't score them; the right call comes down to how you post.

Head to head

Agorapulse vs HeyOrca

Last updated 4 June 2026

Agorapulse

Agorapulse schedules to ten networks, but the inbox and the reporting are the reasons to pick it: one place to handle every comment, DM, mention, review, and ad comment, plus ROI reports that pull Google Analytics to tie posts back to traffic and sales. It's billed per user, from $79 a seat each month on annual, with a small free plan and a 30-day trial.

From: $79 per user / mo
Free plan

Visit Agorapulse

HeyOrca

HeyOrca is an agency tool organised around the client calendar: you get a calendar per client, unlimited users on it, and a sign-off flow where clients approve posts by email without logging in. It charges per calendar, $59 on Basic or $149 on Pro, with a 40% discount once you run five or more.

From: $59 per calendar / mo
Free plan

Visit HeyOrca

Bottom line

Agorapulse and HeyOrca both cover the basics; the right one comes down to how you post. Agorapulse is the stronger pick for Teams that spend more time on engagement than on posting; choose HeyOrca for Agencies that want a calendar and approval flow per client.

Features compared

Feature	Agorapulse	HeyOrca
AI captions	Yes	Yes
Basic analytics	Yes	Yes
Advanced reports	Yes	Yes
Bulk upload	Yes	Not assessed
Evergreen recycling	Partial	No
Team roles	Yes	Yes
Approvals	Yes	Yes
Link in bio	Yes	Yes

Platforms compared

Network	Agorapulse	HeyOrca
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	Auto
YouTube	Auto	Auto
Threads	Auto	Auto
Bluesky	Auto	No
Google Business	Auto	Auto

Pricing

Agorapulse

Free

Seats: 1
Accounts: 3
Scheduled posts: 10

3 social profiles, 1 user
10 scheduled posts, 100 inbox items per month
Permanent free plan, no card required

Standard

$99 per user / mo

$79/mo billed annually

Seats: 1
Accounts: 10
Scheduled posts: Unlimited

$79 per user/mo on annual, $99 monthly
10 social profiles, unlimited scheduling
All-in-one inbox, basic reports, white-label exports
6-month data retention

Professional

Popular

$149 per user / mo

$119/mo billed annually

Seats: 1
Accounts: 10
Scheduled posts: Unlimited

$119 per user/mo on annual, $149 monthly
Adds link in bio, Instagram product tagging, grid preview, calendar notes
Ad-comment moderation, post and inbox assignments
Team performance reports, 12-month retention

Advanced

$199 per user / mo

$149/mo billed annually

Seats: 1
Accounts: 10
Scheduled posts: Unlimited

$149 per user/mo on annual, $199 monthly
Adds labels, saved replies, automated moderation rules, bulk actions
Shared calendars, publishing queues, scheduled report emails
Advanced and ROI reporting, competitor benchmarking, 24-month retention

Custom

Accounts: Unlimited

Tailored pricing for large teams
Unlimited social profiles, AI reply suggestions
SSO, custom roles, multi-step approval workflows
Historical data import, Reports open API, sentiment analysis
Dedicated Customer Success Manager and onboarding

Priced per user/seat: the headline $79 / $119 / $149 is for one user and multiplies by how many people you add. The per-user rate is flat, with no volume discount for more seats.
Every paid plan includes 10 social profiles; extra profiles are $10/month each. Profiles are a bundled quota, not the thing the price multiplies by, so adding seats and adding profiles are two separate costs.
There's a permanent free plan (3 profiles, 1 user, 10 scheduled posts, 100 inbox items a month) alongside a 30-day trial of Advanced features, no card required.
Annual billing saves about 20%: Standard $79 vs $99, Professional $119 vs $149, Advanced $149 vs $199 per user/month, which the page states as $240, $360, and $600 off per user per year.
X (Twitter) management is sold as a paid add-on, X Lite for publishing and threads or X Plus for full inbox and analytics, because of X's API pricing.
Advanced Listening, Advocacy (employee advocacy), and Competitive Benchmarking are separate add-ons billed on quote with a demo required, not included in the base plans.
Prices are USD list. The pricing page renders 'US $' figures even from an Australian IP; the annual numbers were read off the live page, the monthly numbers confirmed by toggling the billing switch, and both cross-checked against current third-party listings. List prices have risen from older published figures (around $49 / $79 / $109), so these reflect the current live plans.

HeyOrca

Free

Seats: 1
Accounts: 2
Scheduled posts: 15

1 calendar, 2 social accounts, 1 user
15 scheduled posts a month
Inspo library, Instagram bio link, AI tools, mobile app

Basic

$59 per calendar / mo

Seats: Unlimited
Accounts: 10
Scheduled posts: Unlimited

$59 per calendar/mo, unlimited users, 10 social accounts per calendar
Unlimited scheduling, approval workflows, Canva, best time to post, custom branding
Reporting ($59), social inbox ($39), and listening ($39) are paid add-ons per calendar

Pro

Popular

$149 per calendar / mo

Seats: Unlimited
Accounts: 10
Scheduled posts: Unlimited

$149 per calendar/mo, unlimited users, 10 social accounts per calendar
Everything in Basic, with reporting, social inbox, and listening included
Advanced and custom reports, competitor analysis, sentiment, Instagram demographics

Enterprise

Custom

Seats: Unlimited
Accounts: Unlimited
Scheduled posts: Unlimited

Custom pricing for managing many clients
White-label onboarding, priority support, ongoing training
Dedicated account management

Priced per calendar, which is HeyOrca's word for a brand or client: the headline $59 / $149 is for one calendar, and you pay again for each one. Every paid calendar includes unlimited users and 10 social accounts.
There's a 40% volume discount once you run 5 or more calendars, so the per-calendar rate drops to roughly $35 on Basic and $89 on Pro at agency scale; the cost-at-scale table reflects that. Annual billing is a further 15% off.
Extra social accounts beyond the 10 per calendar are $10 a month each.
On Basic, reporting ($59/mo), the social inbox ($39/mo), and social listening ($39/mo) are paid add-ons per calendar; Pro bundles all three in.
There's a genuine Free plan (1 calendar, 2 social accounts, 1 user, 15 posts a month) plus a 14-day trial of Pro, no card required.
Prices are USD, read off the live pricing page and cross-checked against current third-party listings.

Pros and cons

Agorapulse

Unified inbox for comments, DMs, mentions, reviews, and ad comments, built around inbox zero
ROI reporting that ties posts and conversations to traffic, leads, and sales via Google Analytics
Direct publishing to ten networks, Instagram Stories included
Genuinely free plan plus a 30-day trial of the top tier
Per-seat pricing climbs with the team, and every plan caps profiles at 10
Listening, advocacy, competitive benchmarking, and full X management are quote-based add-ons
No true evergreen recycling and no AI image generation
The depth is overkill if you only want a simple posting queue

HeyOrca

Client approvals without the client needing an account
Unlimited users on every paid plan
Per-calendar pricing with a 40% volume discount at scale
Reporting, inbox, and listening all included on Pro
On Basic, reporting, inbox, and listening are paid add-ons
No evergreen recycling
Per-calendar pricing adds up before the volume discount kicks in
Paid plans are priced for teams, not solo creators

Agorapulse vs HeyOrca: FAQ

Is Agorapulse or HeyOrca cheaper?: HeyOrca is cheaper to start, from $59 against $79 for Agorapulse. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Agorapulse or HeyOrca have a free plan?: Both have a free plan, so you can try either one before paying.
Which is better, Agorapulse or HeyOrca?: Agorapulse is the stronger pick for teams that spend more time on engagement than on posting, while HeyOrca is the better fit for agencies that want a calendar and approval flow per client. We don't score them; the right call comes down to how you post.