Head to head

Sendible vs SocialPilot

vs

An agency-minded scheduler built around client work: white-label dashboards, client onboarding, approval rounds, monitoring, and reporting across nine networks. It sells five quota-bundled tiers from $29 to $750 a month, with no free plan and a 14-day trial.

From
$25 /mo
Free plan

SocialPilot is the value pick for agencies and small businesses: ten networks, bulk scheduling, a social inbox, AI, and white-label client reports, at prices well under the big suites. Plans run from $17 a month on annual billing, with extra accounts and users sold cheaply on the side.

From
$17 /mo
Free plan

Bottom line

Sendible and SocialPilot both cover the basics; the right one comes down to how you post. Sendible is the stronger pick for Agencies and freelancers managing social for multiple clients; choose SocialPilot for Agencies and SMBs who want broad coverage and client reporting on a budget.

Features compared

FeatureSendibleSocialPilot
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingYesPartial
Team rolesYesYes
ApprovalsYesYes
Link in bioNoNo

Platforms compared

NetworkSendibleSocialPilot
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyAutoAuto
Google BusinessAutoAuto
WordPressAutoNo

Pricing

Sendible

Creator

$29 /mo

$25/mo billed annually

Seats
1
Accounts
6
Scheduled posts
Unlimited
  • $29/mo, $25 on annual (15% off)
  • 1 user/calendar, 6 social profiles
  • Scheduling, Smart Queues, AI Assist, monitoring and the priority inbox, basic reports

Traction

$89 /mo

$76/mo billed annually

Seats
4
Accounts
24
Scheduled posts
Unlimited
  • $89/mo, $76 on annual
  • 4 users/calendars, 24 social profiles
  • Adds team collaboration, client dashboards, assignment and approval workflows

Scale

Popular
$199 /mo

$170/mo billed annually

Seats
7
Accounts
49
Scheduled posts
Unlimited
  • $199/mo, $170 on annual
  • 7 users/calendars, 49 social profiles
  • Adds the custom Report Builder, automated branded reports, content library, campaigns, 1:1 onboarding

Advanced

$299 /mo

$255/mo billed annually

Seats
20
Accounts
100
Scheduled posts
Unlimited
  • $299/mo, $255 on annual
  • 20 users, 100 social profiles
  • Adds advanced user permissions, bulk posting with custom tags, live report sharing
  • White-label dashboard available as a paid add-on (from $315/mo with it)

Enterprise

$750 /mo

$638/mo billed annually

Seats
80
Accounts
400
Scheduled posts
Unlimited
  • $750/mo, $638 on annual, for 80 users and 400 profiles
  • Scalable users and profiles, built with their team
  • Optional SSO, dedicated customer success, white label (from $790/mo with it)
  • Flat, quota-bundled tiers: each of the five plans includes a fixed number of users (each user is also a separate calendar) and social profiles, and you move up a plan as you outgrow the quota rather than buying seats or profiles one at a time.
  • You can also add a bundle of extra users and profiles without changing plan. On Creator a bundle is one more user and six more profiles for an extra $29 a month, taking the total to $58; the bundle size and price vary by plan.
  • White labelling (your own branded dashboard and domain) is a paid add-on on Advanced and Enterprise. With it, Advanced starts at $315 a month and Enterprise at $790.
  • There is no free plan, only a 14-day trial; no card to start, and you add one to keep going at the end.
  • Annual billing is a flat 15% off, shown on the page as a 'save $X a year' figure, so Creator works out to about $25 a month, Scale to $170, and Enterprise to $638. Nonprofits get 15% off monthly or 25% off annual.
  • Prices are USD read off the live pricing page, which renders client-side and defaults to USD with a currency selector (it does not geo-price to local currency). Monthly and annual figures were read by toggling the billing switch and cross-checked against current third-party 2026 listings.

SocialPilot

Essentials

$20 /mo

$17/mo billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $20/mo, $17 on annual ($204/yr)
  • 5 social accounts, 1 user, 500 AI credits
  • Scheduling, content library, analytics

Standard

$40 /mo

$34/mo billed annually

Seats
3
Accounts
10
Scheduled posts
Unlimited
  • $40/mo, $34 on annual ($408/yr)
  • 10 social accounts, 3 users, 1,000 AI credits
  • Adds bulk scheduling, the social inbox, and team collaboration

Premium

Popular
$100 /mo

$85/mo billed annually

Seats
6
Accounts
20
Scheduled posts
Unlimited
  • $100/mo, $85 on annual ($1,020/yr)
  • 20 social accounts, 6 users, 5,000 AI credits
  • Adds advanced analytics, client approvals, custom and white-label reports

Ultimate

$200 /mo

$170/mo billed annually

Seats
Unlimited
Accounts
40
Scheduled posts
Unlimited
  • $200/mo, $170 on annual ($2,040/yr)
  • 40 social accounts, unlimited users, unlimited AI credits
  • Advanced security, dedicated account manager, migration support

Enterprise

Custom
Seats
Unlimited
Scheduled posts
Unlimited
  • Custom pricing, custom accounts, unlimited users
  • Unlimited AI credits, dedicated account manager
  • SSO and API access
  • Flat, quota-bundled plans: each tier bundles social accounts, users, and AI credits. Extra accounts are $4 a month each on every plan, and extra users are $5 a month on Standard and Premium, so the real cost depends on how many of each you add.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is a flat 15% off: Essentials works out to $17 a month, Standard $34, Premium $85, Ultimate $170.
  • AI credits are metered per plan (500, 1,000, 5,000, then unlimited). White-label reports and client approvals start on Premium.
  • Prices are USD. The live pricing page geo-located to Australia and showed AUD here, so the USD figures were taken from the page's USD view and cross-checked by converting the AUD (for example A$263.50 times about 0.66 lands near the $170 Ultimate annual rate).

Pros and cons

Sendible

  • Genuinely agency-shaped: white label, Client Connect onboarding, client dashboards, approvals
  • Five tiers plus add-on bundles, so scaling up is smoother than a two-plan lineup
  • Smart Queues recycle evergreen content, and Monitoring covers keyword and mention tracking
  • Direct publishing to nine networks, including Threads and Bluesky
  • No free plan, and a 14-day trial is the only way in
  • Pinterest has faded and Instagram DMs aren't in the inbox
  • Several features have been sunset over the years (content suggestions, review monitoring)
  • Listening and competitor analysis are thin next to the bigger suites

SocialPilot

  • Excellent value: ten networks and agency features well under the big suites
  • Bulk scheduling, social inbox, and white-label client reports
  • Cheap extra-account and extra-user add-ons
  • Clear, flat plans with a flat 15% annual discount
  • No real evergreen recycling and no visual feed planner
  • No broad social listening or link-in-bio
  • AI is metered by credits on the lower plans
  • Client approvals and white-label start on Premium

Sendible vs SocialPilot: FAQ

Is Sendible or SocialPilot cheaper?
SocialPilot is cheaper to start, from $17 against $25 for Sendible. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Sendible or SocialPilot have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Sendible or SocialPilot?
Sendible is the stronger pick for agencies and freelancers managing social for multiple clients, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.