Is Publora or SocialPilot cheaper?

Publora is cheaper to start, from $2.99 against $17 for SocialPilot. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Publora or SocialPilot have a free plan?

Publora has a free plan; SocialPilot does not, though it offers a 14-day trial.

Which is better, Publora or SocialPilot?

Publora is the stronger pick for developers building automated content pipelines, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.

Head to head

Publora vs SocialPilot

Last updated 4 June 2026

Publora

Publora is a cheap, API-first scheduler that charges per connected account. It covers eight networks, including newer ones like Bluesky and Mastodon, has AI suggestions and agency workspaces, and is built with developers and automated pipelines in mind.

From: $2.99 per account / mo
Free plan

Visit Publora

SocialPilot

SocialPilot is the value pick for agencies and small businesses: ten networks, bulk scheduling, a social inbox, AI, and white-label client reports, at prices well under the big suites. Plans run from $17 a month on annual billing, with extra accounts and users sold cheaply on the side.

From: $17 /mo
Free plan

Visit SocialPilot

Bottom line

Publora and SocialPilot both cover the basics; the right one comes down to how you post. Publora is the stronger pick for Developers building automated content pipelines; choose SocialPilot for Agencies and SMBs who want broad coverage and client reporting on a budget.

Features compared

Feature	Publora	SocialPilot
AI captions	Yes	Yes
Basic analytics	Yes	Yes
Advanced reports	Not assessed	Yes
Bulk upload	Not assessed	Yes
Evergreen recycling	No	Partial
Team roles	Not assessed	Yes
Approvals	Not assessed	Yes
Link in bio	Not assessed	No

Platforms compared

Network	Publora	SocialPilot
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	No	Auto
YouTube	No	Auto
Threads	Auto	Auto
Bluesky	Auto	Auto
Google Business	No	Auto
Mastodon	Auto	No

Pricing

Publora

Starter

Free

Accounts: 1
Scheduled posts: 15

Free forever
1 social account, 15 posts a month
Calendar scheduler and editor

Pro

Popular

$2.99 per account / mo

Scheduled posts: 100

$2.99 per account/mo
100 posts per account a month, schedule 2 months ahead
Add as many accounts as you need (each billed separately)

Premium

$5.99 per account / mo

Scheduled posts: 500

$5.99 per account/mo
500 posts per account a month, schedule 2 months ahead
Unlimited accounts, per-account billing

Priced per connected social account: a free Starter plan covers one account and 15 posts a month, then Pro is $2.99 and Premium $5.99 per account a month, each adding more posts per account. You add as many accounts as you like, billed separately.
There's a genuine free plan plus a trial of the paid features.
Publora leans developer- and agency-friendly: a robust API, workspaces, and client management, and it covers newer networks like Bluesky and Mastodon well.
Prices are USD, read off the live pricing page (monthly per-account rates).

SocialPilot

Essentials

$20 /mo

$17/mo billed annually

Seats: 1
Accounts: 5
Scheduled posts: Unlimited

$20/mo, $17 on annual ($204/yr)
5 social accounts, 1 user, 500 AI credits
Scheduling, content library, analytics

Standard

$40 /mo

$34/mo billed annually

Seats: 3
Accounts: 10
Scheduled posts: Unlimited

$40/mo, $34 on annual ($408/yr)
10 social accounts, 3 users, 1,000 AI credits
Adds bulk scheduling, the social inbox, and team collaboration

Premium

Popular

$100 /mo

$85/mo billed annually

Seats: 6
Accounts: 20
Scheduled posts: Unlimited

$100/mo, $85 on annual ($1,020/yr)
20 social accounts, 6 users, 5,000 AI credits
Adds advanced analytics, client approvals, custom and white-label reports

Ultimate

$200 /mo

$170/mo billed annually

Seats: Unlimited
Accounts: 40
Scheduled posts: Unlimited

$200/mo, $170 on annual ($2,040/yr)
40 social accounts, unlimited users, unlimited AI credits
Advanced security, dedicated account manager, migration support

Enterprise

Custom

Seats: Unlimited
Scheduled posts: Unlimited

Custom pricing, custom accounts, unlimited users
Unlimited AI credits, dedicated account manager
SSO and API access

Flat, quota-bundled plans: each tier bundles social accounts, users, and AI credits. Extra accounts are $4 a month each on every plan, and extra users are $5 a month on Standard and Premium, so the real cost depends on how many of each you add.
There's no free plan, only a 14-day trial, no card required.
Annual billing is a flat 15% off: Essentials works out to $17 a month, Standard $34, Premium $85, Ultimate $170.
AI credits are metered per plan (500, 1,000, 5,000, then unlimited). White-label reports and client approvals start on Premium.
Prices are USD. The live pricing page geo-located to Australia and showed AUD here, so the USD figures were taken from the page's USD view and cross-checked by converting the AUD (for example A$263.50 times about 0.66 lands near the $170 Ultimate annual rate).

Pros and cons

Publora

Cheap per-account pricing with a free plan
Robust API for automation
Good coverage of newer networks (Bluesky, Mastodon)
Smart pre-publish validations and AI suggestions
No engagement inbox, recycling, or listening
Eight networks; no YouTube, Pinterest, or Google Business
Young, lightly documented company
Per-account billing adds up with many profiles

SocialPilot

Excellent value: ten networks and agency features well under the big suites
Bulk scheduling, social inbox, and white-label client reports
Cheap extra-account and extra-user add-ons
Clear, flat plans with a flat 15% annual discount
No real evergreen recycling and no visual feed planner
No broad social listening or link-in-bio
AI is metered by credits on the lower plans
Client approvals and white-label start on Premium

Publora vs SocialPilot: FAQ

Is Publora or SocialPilot cheaper?: Publora is cheaper to start, from $2.99 against $17 for SocialPilot. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Publora or SocialPilot have a free plan?: Publora has a free plan; SocialPilot does not, though it offers a 14-day trial.
Which is better, Publora or SocialPilot?: Publora is the stronger pick for developers building automated content pipelines, while SocialPilot is the better fit for agencies and SMBs who want broad coverage and client reporting on a budget. We don't score them; the right call comes down to how you post.