Head to head
Publer vs Sked Social
Last updated 4 June 2026
vs
The value pick: Publer posts to thirteen networks, Telegram and WordPress included, and bundles bulk upload, recycling, and RSS automation for less than most rivals charge. It's priced per connected account, the interface is busy, and X needs a paid plan.
- From
- $4 per account / mo
- Free plan
Sked Social started life as Schedugram, the Instagram scheduler, and grew into a broader agency tool: a visual feed planner, bulk scheduling, a unified inbox, listening, and reporting across ten networks. Flat plans run from $24 a month on annual billing, with profile and user add-ons.
- From
- $24 /mo
- Free plan
Bottom line
Publer and Sked Social both cover the basics; the right one comes down to how you post. Publer is the stronger pick for Power users posting to many networks at once; choose Sked Social for Instagram-led agencies and brands that plan visually.
Features compared
| Feature | Publer | Sked Social |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Yes | No |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Yes | Yes |
Platforms compared
| Network | Publer | Sked Social |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | No |
| Google Business | Auto | Auto |
| Mastodon | Auto | No |
| Snapchat | No | Auto |
| Telegram | Auto | No |
| WordPress | Auto | No |
Pricing
Publer
Free
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 1 user, 1 workspace, 3 social accounts (no X)
- 10 scheduled posts per account, 24-hour post history, 25 drafts
- Branded link-in-bio for Instagram
Professional
Popular$5 per account / mo
$4/mo billed annually
- Scheduled posts
- Unlimited
- $5 per account/mo, $4 on annual
- Unlimited scheduling and drafts, eternal post history
- First comments and threads, unlimited RSS automations, unlimited workspaces
- Unbranded link-in-bio, X/Twitter integration
Business
$10 per account / mo
$8/mo billed annually
- Scheduled posts
- Unlimited
- $10 per account/mo, $8 on annual
- Everything in Professional, plus unlimited AI prompts
- Analytics and reports, best times to post, competitor analysis
- Hashtag suggestions, Spintax post recycling, Publer API
Enterprise
Custom
- Quote-only for large organisations
- Higher volume discounts, 1:1 onboarding, priority support
- Priced per connected social account: the headline $5 / $10 is for one account and multiplies by how many you connect. Every 10th account (and every 10th extra member) is free, so the effective rate dips about 10% at higher counts.
- Team members are a second, separate cost: $2 a month each on Professional, $3 on Business, with the plan owner already included.
- X (Twitter) needs a paid plan because of X's API pricing; it can't be connected on the Free plan at all.
- There's a permanent Free plan (3 accounts, no X) plus a 7-day trial of Professional and a 14-day trial of Business, no card required.
- Annual billing is roughly 20% cheaper per account ($5 to $4 on Professional, $10 to $8 on Business). Listed prices exclude VAT, and there's a 14-day money-back guarantee.
- Prices are USD. The live pricing page renders client-side and geo-located to Australia here, showing AUD, but it also prints an explicit US-dollar figure per plan; the USD numbers were read directly and confirmed by toggling monthly and yearly, and they match current third-party 2026 listings.
Sked Social
Basic
$29 /mo
$24/mo billed annually
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- Unlimited
- $29/mo, $24 on annual
- 1 profile per platform, 1 user, unlimited scheduling
- Visual planner, AI captions, social inbox, analytics
Grow
Popular$69 /mo
$58/mo billed annually
- Seats
- 3
- Accounts
- 6
- Scheduled posts
- Unlimited
- $69/mo, $58 on annual
- 6 profiles (extra at $8/mo), 3 users
- Adds collaboration, team workflows, and basic approvals
Accelerate
$199 /mo
$166/mo billed annually
- Seats
- 6
- Accounts
- 10
- Scheduled posts
- Unlimited
- $199/mo, $166 on annual
- 10 profiles (extra at $10/mo), 6+ users (extra at $15/mo)
- Adds advanced approvals, external review portals, role-level permissions, dedicated support
Custom
$299 /mo
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- From $299/mo, custom profiles and users
- Enterprise support and onboarding
- Flat, quota-bundled plans: each tier bundles social profiles and users. Extra profiles are about $8 a month on Grow and $10 on Accelerate, and extra users about $15 a month.
- There's no free plan, only a 14-day trial, no card required.
- Annual billing is roughly 17% cheaper (two months free): Basic works out to about $24 a month, Grow $58, Accelerate $166.
- Sked's plan names and prices have shifted over time, so older listings vary; these are the current Basic / Grow / Accelerate / Custom figures.
- Prices are USD; the live page also offers AUD, GBP, and EUR.
Pros and cons
Publer
- Excellent value on per-account pricing, with every 10th account free
- Widest network list here, including Telegram, Mastodon, and WordPress
- Bulk CSV upload, auto-scheduling queue, Spintax recycling, and RSS automation
- Genuinely useful free plan
- Per-account pricing and separate member fees still add up at scale
- No unified inbox for comments or DMs
- X/Twitter is paid-only and analytics sit on the Business tier
- Dense interface, and listed prices exclude VAT
Sked Social
- Strong Instagram visual feed planner
- Bulk scheduling, unified inbox, listening, and competitor monitoring
- Approvals and external client review portals on Accelerate
- Ten networks, including Snapchat and Google Business
- No evergreen recycling
- Plan names and prices have shifted over time
- Profiles and users cost extra on top of the plan
- Mid-range pricing for the fuller feature set
Publer vs Sked Social: FAQ
- Is Publer or Sked Social cheaper?
- Publer is cheaper to start, from $4 against $24 for Sked Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Publer or Sked Social have a free plan?
- Publer has a free plan; Sked Social does not, though it offers a 14-day trial.
- Which is better, Publer or Sked Social?
- Publer is the stronger pick for power users posting to many networks at once, while Sked Social is the better fit for Instagram-led agencies and brands that plan visually. We don't score them; the right call comes down to how you post.