Head to head
Sendcove (formerly Postr) vs SocialBu
Last updated 15 October 2026
Sendcove is the social scheduler formerly called Postr. Its official App Store release notes confirm the rename, and the listing names Minner Labs LLC as the developer and seller. The current website, support route and terms describe the service to evaluate; account permissions, trial conversion and cancellation behavior still need account-specific checks.
- From
- Pricing currency requires confirmation
- Free scheduling
- No
SocialBu offers publishing across twelve networks, with inbox, listening, approvals and automation on Growth and Agency. Its current paid lineup is Starter, Growth and Agency, and API/MCP access is documented.
- From
- Limited free credits; confirm paid offer
- Free scheduling
- No
Bottom line
Sendcove (formerly Postr) is the pick for existing Postr users checking the current Sendcove identity and billing details. SocialBu fits small businesses and agencies who want scheduling plus automation better, and it reaches Facebook and LinkedIn among others, which Sendcove (formerly Postr) doesn't.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Sendcove (formerly Postr) posts to 6 networks, SocialBu to 12.
- Only SocialBu reaches Facebook, LinkedIn, Pinterest, Google Business, and Mastodon.
Features compared
| Feature | Sendcove (formerly Postr) | SocialBu |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Partial | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | Partial |
| Team roles | Not confirmed | Yes |
| Approvals | Not confirmed | Yes |
| Link in bio | Not assessed | Not assessed |
Platforms compared
| Network | Sendcove (formerly Postr) | SocialBu |
|---|---|---|
| Auto | Auto | |
| No | Auto | |
| X (Twitter) | Auto | Auto |
| No | Auto | |
| TikTok | Auto | Auto |
| No | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | No | Auto |
| Mastodon | No | Auto |
| Not assessed | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; 7-day trial.
Pricing currency requires confirmation
No free plan; trial advertised.
Limited free credits; confirm paid offer
Sendcove (formerly Postr)
Basic
$72 annually; currency unconfirmed
- Accounts
- 5
- Scheduled posts
- 50
- $72/year displayed; currency unconfirmed
- 5 accounts, 50 posts/month; scheduling within current month
- Basic AI models; 50MB uploads
Pro
$144 annually; currency unconfirmed
- Accounts
- 15
- Scheduled posts
- Unlimited
- $144/year displayed; currency unconfirmed
- 15 accounts; unlimited posts and scheduling
- Advanced AI models, X threads, 100MB uploads
Max
$252 annually; currency unconfirmed
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $252/year displayed; currency unconfirmed
- Unlimited connected accounts and bulk uploads
- 500MB upload limit
- The annual display lists Basic at $72, Pro at $144 and Max at $252, shown as $6, $12 and $21 monthly equivalents. These are annual commitments, not verified month-to-month tariffs.
- The displayed dollar symbol does not establish currency. Confirm currency, tax and the complete renewal amount at checkout.
- A seven-day trial is advertised. Card requirements and automatic paid conversion are unresolved by the public trial headline.
- Current terms describe recurring advance billing, cancellation through account settings at period end, and no refunds for partial subscription periods.
- The current site advertises analytics and evergreen recycling. Their plan-level inclusions and behavior require confirmation.
SocialBu
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- Ten lifetime posts; three social accounts
Starter
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- 750
- USD29 monthly; annual offer and account allowance conflict across official sources
- No teams, inbox or listening
Growth
- Seats
- 4
- Accounts
- 20
- Scheduled posts
- 3000
- Twenty accounts, four team members, five teams
- Inbox, listening, approvals and automation
Agency
- Seats
- 8
- Accounts
- 50
- Scheduled posts
- 100000
- Fifty accounts, eight team members, twenty teams
- App-limit help specifies 100,000 posts/month despite marketing unlimited label
Custom
- Seats
- Unlimited
- Accounts
- Unlimited
- Custom plans for agencies and large teams, priced on request
- Current new-customer plans are Free, Starter, Growth and Agency; Standard/Super/Supreme are not the current public lineup.
- Monthly USD29/79/199 agrees across pricing and current help. Annual marketing totals USD261/711/1791 conflict with app-configuration help USD290/790/1990; confirm your offer.
- Starter marketing says eight accounts, current help six. Agency help specifies 100,000 monthly posts. Disputed values are not used in automatic comparisons.
- Growth/Agency include 5/10 listening streams and 5,000/20,000 matched items monthly. API and MCP are on paid plans; not Free.
- The free ten-post allowance is lifetime, not a renewing free scheduling quota. It is excluded from recurring-free-plan comparisons.
Pros and cons
Sendcove (formerly Postr)
- Current site exposes annual plan totals and a seven-day trial headline
- Published terms explain period-end cancellation and partial-period refund treatment
- A current support contact route is available
- The current site advertises analytics and evergreen recycling
- Current monthly tariffs and displayed-dollar currency need confirmation
- Trial card requirements and automatic paid conversion remain unresolved
- Live permissions, exports and cancellation behavior need account-specific checks
SocialBu
- Twelve supported social networks
- API and MCP on paid plans
- RSS/webhook automation on Growth and Agency
- Limited free entry allowance of ten lifetime posts
- Official annual pricing and some limits conflict
- Starter lacks team collaboration, inbox and listening
- Automation, AI and listening allowances vary by plan
Sendcove (formerly Postr) vs SocialBu: FAQ
- Is Sendcove (formerly Postr) or SocialBu cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Sendcove (formerly Postr) or SocialBu have a free plan?
- Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
- Which is better, Sendcove (formerly Postr) or SocialBu?
- Sendcove (formerly Postr) is the stronger pick for existing Postr users checking the current Sendcove identity and billing details, while SocialBu is the better fit for small businesses and agencies who want scheduling plus automation. We don't score them; the right call comes down to how you post.