Head to head
Postly vs Sendible
Last updated 4 June 2026
vs
Postly is an AI-forward, per-channel scheduler that reaches a dozen social networks plus email. It bills by channel (cheaper as you add more), throws in unlimited team members and an AI studio for text, image, and video, and adds bio pages and a social inbox.
- From
- $3.2 per channel / mo
- Free plan
An agency-minded scheduler built around client work: white-label dashboards, client onboarding, approval rounds, monitoring, and reporting across nine networks. It sells five quota-bundled tiers from $29 to $750 a month, with no free plan and a 14-day trial.
- From
- $25 /mo
- Free plan
Bottom line
Postly and Sendible both cover the basics; the right one comes down to how you post. Postly is the stronger pick for Creators and small agencies who want wide coverage cheaply; choose Sendible for Agencies and freelancers managing social for multiple clients.
Features compared
| Feature | Postly | Sendible |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | Yes |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Yes | No |
Platforms compared
| Network | Postly | Sendible |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | Auto | Auto |
| Mastodon | Auto | No |
| Telegram | Auto | No |
| WordPress | Auto | Auto |
Pricing
Postly
Starter
Free
- Seats
- 2
- Accounts
- 2
- Scheduled posts
- 50
- Free: 2 channels, 2 team members
- 50 one-time scheduled posts, 5,000 AI writing credits a month
- 1GB storage
Pro
Popular$3.2 per channel / mo
- Seats
- Unlimited
- Scheduled posts
- Unlimited
- $3.20 per channel/mo (5-channel minimum, so from $16/mo)
- Cheaper per channel at scale: $1.60 (11-100), $0.80 (101+)
- Unlimited posts, unlimited AI, unlimited team members, 100GB, API
Enterprise
Custom
- Seats
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing and volume rates
- Dedicated onboarding and migration, priority support
- Priced per channel on Pro, where a channel is a page, profile, Google Business location, Pinterest board, or similar destination. The rate falls as you add channels: $3.20 each up to 10, $1.60 from 11 to 100, and $0.80 beyond 100.
- Pro has a 5-channel minimum, so it effectively starts at $16 a month; the cost-at-scale figures start from one channel but you can't buy fewer than five on Pro.
- There's a genuine free Starter plan (2 channels, 50 scheduled posts, 2 team members). Annual billing is about 20% cheaper.
- Unlimited team members are included on Pro, unlike per-seat tools. Postly also sells email campaigns (Postly Email) alongside social.
- Prices are USD, read off the live pricing page.
Sendible
Creator
$29 /mo
$25/mo billed annually
- Seats
- 1
- Accounts
- 6
- Scheduled posts
- Unlimited
- $29/mo, $25 on annual (15% off)
- 1 user/calendar, 6 social profiles
- Scheduling, Smart Queues, AI Assist, monitoring and the priority inbox, basic reports
Traction
$89 /mo
$76/mo billed annually
- Seats
- 4
- Accounts
- 24
- Scheduled posts
- Unlimited
- $89/mo, $76 on annual
- 4 users/calendars, 24 social profiles
- Adds team collaboration, client dashboards, assignment and approval workflows
Scale
Popular$199 /mo
$170/mo billed annually
- Seats
- 7
- Accounts
- 49
- Scheduled posts
- Unlimited
- $199/mo, $170 on annual
- 7 users/calendars, 49 social profiles
- Adds the custom Report Builder, automated branded reports, content library, campaigns, 1:1 onboarding
Advanced
$299 /mo
$255/mo billed annually
- Seats
- 20
- Accounts
- 100
- Scheduled posts
- Unlimited
- $299/mo, $255 on annual
- 20 users, 100 social profiles
- Adds advanced user permissions, bulk posting with custom tags, live report sharing
- White-label dashboard available as a paid add-on (from $315/mo with it)
Enterprise
$750 /mo
$638/mo billed annually
- Seats
- 80
- Accounts
- 400
- Scheduled posts
- Unlimited
- $750/mo, $638 on annual, for 80 users and 400 profiles
- Scalable users and profiles, built with their team
- Optional SSO, dedicated customer success, white label (from $790/mo with it)
- Flat, quota-bundled tiers: each of the five plans includes a fixed number of users (each user is also a separate calendar) and social profiles, and you move up a plan as you outgrow the quota rather than buying seats or profiles one at a time.
- You can also add a bundle of extra users and profiles without changing plan. On Creator a bundle is one more user and six more profiles for an extra $29 a month, taking the total to $58; the bundle size and price vary by plan.
- White labelling (your own branded dashboard and domain) is a paid add-on on Advanced and Enterprise. With it, Advanced starts at $315 a month and Enterprise at $790.
- There is no free plan, only a 14-day trial; no card to start, and you add one to keep going at the end.
- Annual billing is a flat 15% off, shown on the page as a 'save $X a year' figure, so Creator works out to about $25 a month, Scale to $170, and Enterprise to $638. Nonprofits get 15% off monthly or 25% off annual.
- Prices are USD read off the live pricing page, which renders client-side and defaults to USD with a currency selector (it does not geo-price to local currency). Monthly and annual figures were read by toggling the billing switch and cross-checked against current third-party 2026 listings.
Pros and cons
Postly
- Per-channel billing that gets cheaper as you scale
- Unlimited team members on Pro
- Broad AI Studio: text, image, video, avatars, voiceovers
- A dozen networks plus WordPress and email, with a social inbox and bio pages
- Five-channel minimum on Pro
- Recycling is limited to recurring posts
- Young, lightly documented company
- Wide AI feature set means uneven depth
Sendible
- Genuinely agency-shaped: white label, Client Connect onboarding, client dashboards, approvals
- Five tiers plus add-on bundles, so scaling up is smoother than a two-plan lineup
- Smart Queues recycle evergreen content, and Monitoring covers keyword and mention tracking
- Direct publishing to nine networks, including Threads and Bluesky
- No free plan, and a 14-day trial is the only way in
- Pinterest has faded and Instagram DMs aren't in the inbox
- Several features have been sunset over the years (content suggestions, review monitoring)
- Listening and competitor analysis are thin next to the bigger suites
Postly vs Sendible: FAQ
- Is Postly or Sendible cheaper?
- Postly is cheaper to start, from $3.2 against $25 for Sendible. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Postly or Sendible have a free plan?
- Postly has a free plan; Sendible does not, though it offers a 14-day trial.
- Which is better, Postly or Sendible?
- Postly is the stronger pick for creators and small agencies who want wide coverage cheaply, while Sendible is the better fit for agencies and freelancers managing social for multiple clients. We don't score them; the right call comes down to how you post.