Head to head

Planoly vs Sked Social

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Planoly grew up as an Instagram feed planner and still leads with the visual side: drag posts around a grid preview until the profile looks right, then schedule them, with a link-in-bio page that can sell digital products. It publishes to eight networks and prices in flat plans from a free mobile tier to $47 a month.

From
$14 /mo
Free plan

Sked Social started life as Schedugram, the Instagram scheduler, and grew into a broader agency tool: a visual feed planner, bulk scheduling, a unified inbox, listening, and reporting across ten networks. Flat plans run from $24 a month on annual billing, with profile and user add-ons.

From
$24 /mo
Free plan

Bottom line

Planoly is the pick for Instagram-led creators who plan their grid visually, and it's the only one of the two with a free plan. Sked Social fits Instagram-led agencies and brands that plan visually better, and it reaches Google Business and Snapchat, which Planoly doesn't.

Planoly starts cheaper, $14 a month against $24 a month for Sked Social. Sked Social adds social listening and advanced reports that Planoly leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Planoly has a free plan; Sked Social doesn't, though it offers a 14-day trial.
  • Planoly starts at $14 a month, Sked Social at $24 a month.
  • Planoly posts to 8 networks, Sked Social to 10.
  • Only Sked Social reaches Google Business and Snapchat.
  • Sked Social has social listening; Planoly doesn't.
  • Sked Social has advanced reports; Planoly doesn't.

Features compared

FeaturePlanolySked Social
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoYes
Bulk uploadNot assessedYes
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsNot assessedYes
Link in bioYesYes

Platforms compared

NetworkPlanolySked Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
Google BusinessNoAuto
SnapchatNoAuto

Pricing

Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.

Planolyflat pricing

Free plan available.

Cheapest paid plan
$14/mo

Whole-plan price; it doesn't scale per unit.

Sked Socialflat pricing

No free plan; 14-day trial.

Cheapest paid plan
$24/mo

Whole-plan price; it doesn't scale per unit.

Planoly

Free

Free
Seats
1
Accounts
1
Scheduled posts
10
  • 1 social set, 1 user (mobile app)
  • 10 uploads a month
  • Visual planner and link-in-bio

Starter

$16 /mo

$14/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $16/mo, $14 on annual
  • 1 social set, 1 user, unlimited uploads
  • Free link in bio; upgrade to Growth to add sets or users

Growth

Popular
$28 /mo

$24/mo billed annually

Seats
2
Accounts
2
Scheduled posts
Unlimited
  • $28/mo, $24 on annual
  • 2 social sets, 2 users, unlimited uploads
  • Extra social set $10/mo, extra user $5/mo

Pro

$55 /mo

$47/mo billed annually

Seats
6
Accounts
6
Scheduled posts
Unlimited
  • $55/mo, $47 on annual
  • 6 social sets, 6 users, unlimited uploads
  • Extra social set $8/mo, extra user $3/mo
  • Flat, quota-bundled plans: each tier bundles a number of social sets and users. A social set is one account per network (Instagram, TikTok, Pinterest, and so on), so one set covers your presence across the networks you connect.
  • Starter has no add-ons (you upgrade to grow). Growth and Pro let you buy extra sets ($10 then $8 a month) and extra users ($5 then $3 a month).
  • There's a free mobile plan (1 social set, 10 uploads a month).
  • Annual billing is up to 15% cheaper. Annual rates were read off the live pricing page; the Pro monthly figure is derived from the page's stated annual discount.
  • Prices are USD, read off the live pricing page.

Sked Social

Basic

$29 /mo

$24/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 profile per platform, 1 user, unlimited scheduling
  • Visual planner, AI captions, social inbox, analytics

Grow

Popular
$69 /mo

$58/mo billed annually

Seats
3
Accounts
6
Scheduled posts
Unlimited
  • $69/mo, $58 on annual
  • 6 profiles (extra at $8/mo), 3 users
  • Adds collaboration, team workflows, and basic approvals

Accelerate

$199 /mo

$166/mo billed annually

Seats
6
Accounts
10
Scheduled posts
Unlimited
  • $199/mo, $166 on annual
  • 10 profiles (extra at $10/mo), 6+ users (extra at $15/mo)
  • Adds advanced approvals, external review portals, role-level permissions, dedicated support

Custom

$299 /mo
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • From $299/mo, custom profiles and users
  • Enterprise support and onboarding
  • Flat, quota-bundled plans: each tier bundles social profiles and users. Extra profiles are about $8 a month on Grow and $10 on Accelerate, and extra users about $15 a month.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is roughly 17% cheaper (two months free): Basic works out to about $24 a month, Grow $58, Accelerate $166.
  • Sked's plan names and prices have shifted over time, so older listings vary; these are the current Basic / Grow / Accelerate / Custom figures.
  • Prices are USD; the live page also offers AUD, GBP, and EUR.

Pros and cons

Planoly

  • Best-known Instagram feed/grid visual planner
  • Link-in-bio page that can sell digital products
  • Schedules to eight networks with AI captions and auto-responses
  • Free mobile plan and clear, cheap add-ons
  • Analytics are moderate, with no custom reports
  • No evergreen recycling or broad listening
  • No Bluesky or Google Business
  • Starter can't add sets or users without upgrading

Sked Social

  • Strong Instagram visual feed planner
  • Bulk scheduling, unified inbox, listening, and competitor monitoring
  • Approvals and external client review portals on Accelerate
  • Ten networks, including Snapchat and Google Business
  • No evergreen recycling
  • Plan names and prices have shifted over time
  • Profiles and users cost extra on top of the plan
  • Mid-range pricing for the fuller feature set

Planoly vs Sked Social: FAQ

Is Planoly or Sked Social cheaper?
Planoly is cheaper to start, from $14 against $24 for Sked Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Planoly or Sked Social have a free plan?
Planoly has a free plan; Sked Social does not, though it offers a 14-day trial.
Which is better, Planoly or Sked Social?
Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while Sked Social is the better fit for Instagram-led agencies and brands that plan visually. We don't score them; the right call comes down to how you post.

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