Head to head
Planoly vs Publora
Last updated 13 October 2026
Planoly
Planoly combines visual Instagram planning with creator-commerce tools, seven auto-publishing networks and reminder posting for X. USD paid plans start at $16 month-to-month or $14 monthly equivalent billed annually, with a separate free mobile allowance.
- From
- Free
- Free scheduling
- Yes
Publora
Publora provides a hosted publishing API and scheduler for ten destinations, including YouTube and Telegram. Starter includes API and MCP access with three accounts, 15 monthly posts, three pending posts and a seven-day horizon; Pro adds X and webhooks, while Agency adds client workspaces and team roles.
- From
- Free
- Free scheduling
- Yes
Bottom line
Planoly is the pick for Instagram-led creators who plan their grid visually. Publora fits developers building hosted publishing integrations better, and it reaches Bluesky and Mastodon, which Planoly doesn't.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Planoly posts to 8 networks, Publora to 10.
- Only Planoly reaches Pinterest.
- Only Publora reaches Bluesky and Mastodon.
- Publora auto-publishes X (Twitter); Planoly sends a reminder to post.
Features compared
| Feature | Planoly | Publora |
|---|---|---|
| AI captions | Yes | Partial |
| Basic analytics | Yes | Partial |
| Advanced reports | Not confirmed | Not assessed |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | Not confirmed | Not assessed |
| Team roles | Not confirmed | Partial |
| Approvals | Not assessed | Partial |
| Link in bio | Yes | Not assessed |
Platforms compared
| Network | Planoly | Publora |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Reminder | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | No | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | No | Auto |
| Mastodon | No | Auto |
| Telegram | Not assessed | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Planoly
Free
Free
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- 10
- 1 social set, 1 user (mobile app)
- 10 uploads a month
- Visual planner and link-in-bio
Starter
$16a month
$14 a month billed annually
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $16/mo, $14 on annual
- 1 social set, 1 user, unlimited uploads
- Free link in bio; upgrade to Growth to add sets or users
Growth
Popular$28a month
$24 a month billed annually
- Seats
- 2
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $28/mo, $24 on annual
- 2 social sets, 2 users, unlimited uploads
- Extra social set $10/mo, extra user $5/mo
Pro
$55a month
$47 a month billed annually
- Seats
- 6
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $55/mo, $47 on annual
- 6 social sets, 6 users, unlimited uploads
- Extra social set $8/mo, extra user $3/mo
- USD tariffs: Starter $16 monthly/$14 monthly equivalent annually; Growth $28/$24; Pro $55/$47. Annual plans are paid upfront.
- Plans include 1/2/6 social sets and 1/2/6 users. Each set permits one account per supported channel; set counts are not individual-account counts.
- Growth add-ons: $10 per set and $5 per user monthly; Pro: $8/$3. Starter cannot add either.
- Free mobile plan allows 10 uploads monthly. Paid plans have unlimited uploads and a 14-day trial.
- Current help documentation confirms the monthly prices directly; no price is derived from a rounded discount.
Publora
Starter
Free
- Accounts
- 3
- Scheduled posts
- 3
- 15 posts per month, account-wide
- Three pending posts; schedule up to seven days ahead
- REST API and MCP included; X excluded
Pro
Graduated account rates
- Scheduled posts
- Unlimited
- Monthly displayed dollars: first five accounts $5.99 each, accounts 6 to 20 $2.99 each, further accounts $0.99 each
- Annual monthly equivalents: $3.99, $1.99 and $0.66 in the same marginal bands
- 5,000 monthly posts per connection under documented fair use
- No pending-post or scheduling-horizon cap; webhooks and AI Editor included
Agency
Custom quote
- Seats
- Unlimited
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- Isolated client workspaces and role-based access
- One-link client approvals
- Confirm client capacity and contract limits in the quote
- The pricing page displays dollar amounts without explicitly naming the currency. Numeric paid offers and monthly price comparisons are withheld until the currency is confirmed.
- Pro uses marginal bands: each connected account is charged at the rate for its position in the account count. The annual rates are monthly equivalents billed yearly.
- Starter includes three accounts and 15 monthly posts across the account. Its three-pending-post limit and seven-day scheduling horizon are separate restrictions.
- Pro advertises unlimited posts, while the rate-limit guide specifies 5,000 monthly posts per connection under fair use. Purchased account quantity determines connection capacity.
- Pricing and the rate-limit table exclude X on Starter, but another sentence in the rate-limit guide says there is no platform restriction. Budget for Pro when X is required and confirm the entitlement.
- Public-media ingestion has a separate 60-URL hourly limit. Receiving a scheduling response does not confirm publication on every destination.
- Video-upload limits are 50MB on Starter and 250MB on Pro; Agency is custom. Current refund policy advertises seven days from first payment.
Pros and cons
Planoly
- Visual Instagram grid planning
- Link-in-bio and creator-commerce features
- Seven auto-publishing networks plus X reminders
- Social Posting MCP and shareable analytics reports
- X requires manual completion from a reminder
- Starter cannot add sets or users
- Cross-network inbox and advanced report customization not established
- No advertised Bluesky or Google Business publishing
Publora
- REST API and MCP access on Starter
- Ten documented publishing destinations
- Idempotency and per-destination status handling
- Graduated per-account Pro billing
- Starter has a seven-day horizon and three-pending-post cap
- Pro unlimited-post wording has a documented fair-use allowance
- Media ingestion can throttle separately from plan allowances
- Scheduling acceptance can still lead to partial publication
Planoly vs Publora: FAQ
- Is Planoly or Publora cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Planoly or Publora have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Planoly or Publora?
- Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while Publora is the better fit for developers building hosted publishing integrations. We don't score them; the right call comes down to how you post.