Head to head

Planoly vs PromoRepublic

vs

Planoly grew up as an Instagram feed planner and still leads with the visual side: drag posts around a grid preview until the profile looks right, then schedule them, with a link-in-bio page that can sell digital products. It publishes to eight networks and prices in flat plans from a free mobile tier to $47 a month.

From
$14 /mo
Free plan

PromoRepublic is a local-marketing platform for franchises and multi-location brands. It does social scheduling, but the bigger picture is reviews, listings, local SEO, brand governance, and a huge content-template library across hundreds or thousands of locations. Pricing is quote-only.

From
Custom
Free plan

Bottom line

Planoly and PromoRepublic both cover the basics; the right one comes down to how you post. Planoly is the stronger pick for Instagram-led creators who plan their grid visually; choose PromoRepublic for Franchises and multi-location brands managing many locations.

Features compared

FeaturePlanolyPromoRepublic
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoYes
Bulk uploadNot assessedNot assessed
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsNot assessedYes
Link in bioYesNot assessed

Platforms compared

NetworkPlanolyPromoRepublic
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoNo
Google BusinessNoAuto

Pricing

Planoly

Free

Free
Seats
1
Accounts
1
Scheduled posts
10
  • 1 social set, 1 user (mobile app)
  • 10 uploads a month
  • Visual planner and link-in-bio

Starter

$16 /mo

$14/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $16/mo, $14 on annual
  • 1 social set, 1 user, unlimited uploads
  • Free link in bio; upgrade to Growth to add sets or users

Growth

Popular
$28 /mo

$24/mo billed annually

Seats
2
Accounts
2
Scheduled posts
Unlimited
  • $28/mo, $24 on annual
  • 2 social sets, 2 users, unlimited uploads
  • Extra social set $10/mo, extra user $5/mo

Pro

$55 /mo

$47/mo billed annually

Seats
6
Accounts
6
Scheduled posts
Unlimited
  • $55/mo, $47 on annual
  • 6 social sets, 6 users, unlimited uploads
  • Extra social set $8/mo, extra user $3/mo
  • Flat, quota-bundled plans: each tier bundles a number of social sets and users. A social set is one account per network (Instagram, TikTok, Pinterest, and so on), so one set covers your presence across the networks you connect.
  • Starter has no add-ons (you upgrade to grow). Growth and Pro let you buy extra sets ($10 then $8 a month) and extra users ($5 then $3 a month).
  • There's a free mobile plan (1 social set, 10 uploads a month).
  • Annual billing is up to 15% cheaper. Annual rates were read off the live pricing page; the Pro monthly figure is derived from the page's stated annual discount.
  • Prices are USD, read off the live pricing page.

PromoRepublic

Build

Custom
  • Quote-only, for emerging franchise systems and smaller chains
  • Social publishing and automation, review management, digital asset management
  • AI Composer and AI Assistant, mobile app, dedicated customer success manager

Grow

Popular
Custom
  • Quote-only, for franchises scaling to 100+ locations
  • Adds listings management, advanced analytics with leaderboards and benchmarks
  • Automated adoption nudges for local teams

Enterprise

Custom
  • Quote-only, for multi-brand, multi-country chains
  • AI agents, executive ROI dashboards, data-warehouse integrations (GA4, CRM, POS, BI)
  • White-label mobile app and white-glove adoption
  • PromoRepublic has moved upmarket to franchises and multi-location brands. The current plans, Build, Grow, and Enterprise, are quote-only, priced by location and feature scope, with no public price ladder.
  • It previously offered self-serve Small Business and Agency plans (around $49 and $79 a month); those are legacy and no longer the focus.
  • Social media management is one part of a wider local-marketing suite that also covers reviews, listings, local SEO, and a large customizable content and template library.
  • There's no free plan, only a 14-day trial.
  • Prices are USD; PromoRepublic doesn't publish a fixed price ladder, so the plans are quote-only here.

Pros and cons

Planoly

  • Best-known Instagram feed/grid visual planner
  • Link-in-bio page that can sell digital products
  • Schedules to eight networks with AI captions and auto-responses
  • Free mobile plan and clear, cheap add-ons
  • Analytics are moderate, with no custom reports
  • No evergreen recycling or broad listening
  • No Bluesky or Google Business
  • Starter can't add sets or users without upgrading

PromoRepublic

  • Built for multi-location and franchise governance at scale
  • Reviews, listings, and local SEO alongside social
  • Large library of customizable content templates
  • Executive dashboards and ROI reporting
  • Quote-only pricing, no public ladder
  • Overkill and over-priced for single businesses or creators
  • Self-serve SMB and agency plans are now legacy
  • Social is a module, not a dedicated scheduler

Planoly vs PromoRepublic: FAQ

Is Planoly or PromoRepublic cheaper?
Planoly starts at $14 per month, while PromoRepublic is quoted custom, so Planoly is the one with a public entry price.
Does Planoly or PromoRepublic have a free plan?
Planoly has a free plan; PromoRepublic does not, though it offers a 14-day trial.
Which is better, Planoly or PromoRepublic?
Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while PromoRepublic is the better fit for franchises and multi-location brands managing many locations. We don't score them; the right call comes down to how you post.