Head to head

Planoly vs PromoRepublic

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Planoly grew up as an Instagram feed planner and still leads with the visual side: drag posts around a grid preview until the profile looks right, then schedule them, with a link-in-bio page that can sell digital products. It publishes to eight networks and prices in flat plans from a free mobile tier to $47 a month.

From
$14 /mo
Free plan

PromoRepublic is a local-marketing platform for franchises and multi-location brands. It does social scheduling, but the bigger picture is reviews, listings, local SEO, brand governance, and a huge content-template library across hundreds or thousands of locations. Pricing is quote-only.

From
Custom
Free plan

Bottom line

Planoly is the pick for Instagram-led creators who plan their grid visually, and it's the only one of the two with a free plan. PromoRepublic fits franchises and multi-location brands managing many locations better, and it adds social listening and advanced reports that Planoly leaves out.

Planoly publishes a price, from $14 a month; PromoRepublic is quote-only. PromoRepublic adds social listening and advanced reports that Planoly leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Planoly has a free plan; PromoRepublic doesn't, though it offers a 14-day trial.
  • Planoly starts at $14 a month; PromoRepublic is quote-only.
  • Only Planoly reaches Threads.
  • Only PromoRepublic reaches Google Business.
  • PromoRepublic has social listening; Planoly doesn't.
  • PromoRepublic has advanced reports; Planoly doesn't.

Features compared

FeaturePlanolyPromoRepublic
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoYes
Bulk uploadNot assessedNot assessed
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsNot assessedYes
Link in bioYesNot assessed

Platforms compared

NetworkPlanolyPromoRepublic
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoNo
Google BusinessNoAuto

Pricing

Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.

Planolyflat pricing

Free plan available.

Cheapest paid plan
$14/mo

Whole-plan price; it doesn't scale per unit.

PromoRepublicflat pricing

No free plan; 14-day trial.

Quote-only, with no public entry price.

Planoly

Free

Free
Seats
1
Accounts
1
Scheduled posts
10
  • 1 social set, 1 user (mobile app)
  • 10 uploads a month
  • Visual planner and link-in-bio

Starter

$16 /mo

$14/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $16/mo, $14 on annual
  • 1 social set, 1 user, unlimited uploads
  • Free link in bio; upgrade to Growth to add sets or users

Growth

Popular
$28 /mo

$24/mo billed annually

Seats
2
Accounts
2
Scheduled posts
Unlimited
  • $28/mo, $24 on annual
  • 2 social sets, 2 users, unlimited uploads
  • Extra social set $10/mo, extra user $5/mo

Pro

$55 /mo

$47/mo billed annually

Seats
6
Accounts
6
Scheduled posts
Unlimited
  • $55/mo, $47 on annual
  • 6 social sets, 6 users, unlimited uploads
  • Extra social set $8/mo, extra user $3/mo
  • Flat, quota-bundled plans: each tier bundles a number of social sets and users. A social set is one account per network (Instagram, TikTok, Pinterest, and so on), so one set covers your presence across the networks you connect.
  • Starter has no add-ons (you upgrade to grow). Growth and Pro let you buy extra sets ($10 then $8 a month) and extra users ($5 then $3 a month).
  • There's a free mobile plan (1 social set, 10 uploads a month).
  • Annual billing is up to 15% cheaper. Annual rates were read off the live pricing page; the Pro monthly figure is derived from the page's stated annual discount.
  • Prices are USD, read off the live pricing page.

PromoRepublic

Build

Custom
  • Quote-only, for emerging franchise systems and smaller chains
  • Social publishing and automation, review management, digital asset management
  • AI Composer and AI Assistant, mobile app, dedicated customer success manager

Grow

Popular
Custom
  • Quote-only, for franchises scaling to 100+ locations
  • Adds listings management, advanced analytics with leaderboards and benchmarks
  • Automated adoption nudges for local teams

Enterprise

Custom
  • Quote-only, for multi-brand, multi-country chains
  • AI agents, executive ROI dashboards, data-warehouse integrations (GA4, CRM, POS, BI)
  • White-label mobile app and white-glove adoption
  • PromoRepublic has moved upmarket to franchises and multi-location brands. The current plans, Build, Grow, and Enterprise, are quote-only, priced by location and feature scope, with no public price ladder.
  • It previously offered self-serve Small Business and Agency plans (around $49 and $79 a month); those are legacy and no longer the focus.
  • Social media management is one part of a wider local-marketing suite that also covers reviews, listings, local SEO, and a large customizable content and template library.
  • There's no free plan, only a 14-day trial.
  • Prices are USD; PromoRepublic doesn't publish a fixed price ladder, so the plans are quote-only here.

Pros and cons

Planoly

  • Best-known Instagram feed/grid visual planner
  • Link-in-bio page that can sell digital products
  • Schedules to eight networks with AI captions and auto-responses
  • Free mobile plan and clear, cheap add-ons
  • Analytics are moderate, with no custom reports
  • No evergreen recycling or broad listening
  • No Bluesky or Google Business
  • Starter can't add sets or users without upgrading

PromoRepublic

  • Built for multi-location and franchise governance at scale
  • Reviews, listings, and local SEO alongside social
  • Large library of customizable content templates
  • Executive dashboards and ROI reporting
  • Quote-only pricing, no public ladder
  • Overkill and over-priced for single businesses or creators
  • Self-serve SMB and agency plans are now legacy
  • Social is a module, not a dedicated scheduler

Planoly vs PromoRepublic: FAQ

Is Planoly or PromoRepublic cheaper?
Planoly starts at $14 per month, while PromoRepublic is quoted custom, so Planoly is the one with a public entry price.
Does Planoly or PromoRepublic have a free plan?
Planoly has a free plan; PromoRepublic does not, though it offers a 14-day trial.
Which is better, Planoly or PromoRepublic?
Planoly is the stronger pick for Instagram-led creators who plan their grid visually, while PromoRepublic is the better fit for franchises and multi-location brands managing many locations. We don't score them; the right call comes down to how you post.

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