Head to head
Missinglettr vs Planoly
Last updated 4 June 2026
Missinglettr turns existing articles into reviewed social drip campaigns. Current plans add AI generation, workspaces and profile allowances, with Agency white-label options. Confirm billing currency, annual pricing and free-tier availability.
- From
- Check current price
- Free scheduling
- Not confirmed
Planoly combines visual Instagram planning with creator-commerce tools, seven auto-publishing networks and reminder posting for X. USD paid plans start at $16 month-to-month or $14 monthly equivalent billed annually, with a separate free mobile allowance.
- From
- Free
- Free scheduling
- Yes
Bottom line
Missinglettr and Planoly go after a similar buyer, so it's a close call. Missinglettr leans toward bloggers and content marketers repurposing articles into social posts; Planoly toward Instagram-led creators who plan their grid visually.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms.
Key differences
Where the two actually diverge, before the full tables.
- Missinglettr posts to 7 networks, Planoly to 8.
- Only Missinglettr reaches Bluesky and Google Business.
- Only Planoly reaches TikTok, YouTube, and Threads.
- Missinglettr auto-publishes X (Twitter); Planoly sends a reminder to post.
Features compared
| Feature | Missinglettr | Planoly |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Not confirmed |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | Yes | Not confirmed |
| Team roles | Not confirmed | Not confirmed |
| Approvals | Not assessed | Not assessed |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Missinglettr | Planoly |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Reminder |
| Auto | Auto | |
| TikTok | No | Auto |
| Auto | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Bluesky | Auto | No |
| Google Business | Auto | No |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan not confirmed; check the current trial offer.
Check current price
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
Missinglettr
Solo
Displayed $15/month; billing currency requires confirmation
- Accounts
- 3
- One workspace and one extra user
- 100 each: AI post, article and image generations
Pro
Displayed $39/month; billing currency requires confirmation
- Accounts
- 10
- Three workspaces
- 500 each: AI post, article and image generations
Agency
From displayed $147/month
- Seats
- Unlimited
- Accounts
- 25
- Unlimited workspaces
- White-label interface and reports
Enterprise
Custom configuration
- Increased capacity and integrations
- The official site is reachable and lists Solo, Pro, Agency and Enterprise. Previously stored free-plan and annual prices came from secondary listings and are not verified by the current offer.
- Agency AI generation figures conflict with the surrounding plan progression; confirm allowance before purchase.
- Campaigns require review and approval before first publication; this is not proof of a formal multi-user approval workflow.
Planoly
Free
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- 10
- 1 social set, 1 user (mobile app)
- 10 uploads a month
- Visual planner and link-in-bio
Starter
$14 a month billed annually
- Seats
- 1
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $16/mo, $14 on annual
- 1 social set, 1 user, unlimited uploads
- Free link in bio; upgrade to Growth to add sets or users
Growth
Popular$24 a month billed annually
- Seats
- 2
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $28/mo, $24 on annual
- 2 social sets, 2 users, unlimited uploads
- Extra social set $10/mo, extra user $5/mo
Pro
$47 a month billed annually
- Seats
- 6
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- $55/mo, $47 on annual
- 6 social sets, 6 users, unlimited uploads
- Extra social set $8/mo, extra user $3/mo
- USD tariffs: Starter $16 monthly/$14 monthly equivalent annually; Growth $28/$24; Pro $55/$47. Annual plans are paid upfront.
- Plans include 1/2/6 social sets and 1/2/6 users. Each set permits one account per supported channel; set counts are not individual-account counts.
- Growth add-ons: $10 per set and $5 per user monthly; Pro: $8/$3. Starter cannot add either.
- Free mobile plan allows 10 uploads monthly. Paid plans have unlimited uploads and a 14-day trial.
- Current help documentation confirms the monthly prices directly; no price is derived from a rounded discount.
Pros and cons
Missinglettr
- Blog-to-social drip campaigns
- Campaign review before publication
- Current AI post, article and image allowances
- Agency white-label options
- Current annual pricing and free-tier availability need confirmation
- Social-format support must match the intended campaign
- Some official plan details are internally inconsistent
Planoly
- Visual Instagram grid planning
- Link-in-bio and creator-commerce features
- Seven auto-publishing networks plus X reminders
- Social Posting MCP and shareable analytics reports
- X requires manual completion from a reminder
- Starter cannot add sets or users
- Cross-network inbox and advanced report customization not established
- No advertised Bluesky or Google Business publishing
Missinglettr vs Planoly: FAQ
- Is Missinglettr or Planoly cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Missinglettr or Planoly have a free plan?
- Free-plan availability is not confirmed for every tool in this comparison. See each current offer and any advertised trial terms.
- Which is better, Missinglettr or Planoly?
- Missinglettr is the stronger pick for bloggers and content marketers repurposing articles into social posts, while Planoly is the better fit for Instagram-led creators who plan their grid visually. We don't score them; the right call comes down to how you post.