Head to head
Metricool vs xAIcreator
Last updated 13 October 2026
Metricool combines publishing and reporting in Brands. Free allows one Brand and 20 actual publications per calendar month; Starter begins at $25 monthly for five Brands, while Advanced adds team members and client approvals from $67 monthly.
- From
- Free
- Free scheduling
- Yes
xAIcreator offers AI writing, trend monitoring, a scheduling calendar, batch import and performance analytics for X, Threads, Bluesky, LinkedIn and Mastodon. Its current subscriptions are metered by credits and Social Sets.
- From
- One-time free credits; paid annual plans
- Free scheduling
- No
Bottom line
xAIcreator is the pick for creators publishing across text-focused networks, and it adds social listening that Metricool leaves out. Metricool fits analytics-led marketers who want organic and paid in one report better, and it's the only one of the two with a free scheduling plan.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. xAIcreator adds social listening that Metricool leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Metricool has a free scheduling plan; xAIcreator doesn't, though a trial is advertised.
- Metricool posts to 10 networks, xAIcreator to 5.
- Only Metricool reaches Instagram, Facebook, TikTok, Pinterest, YouTube, and Google Business.
- Only xAIcreator reaches Mastodon.
- xAIcreator has social listening; Metricool doesn't.
Features compared
| Feature | Metricool | xAIcreator |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | Yes |
| Evergreen recycling | Partial | Not confirmed |
| Team roles | Yes | Not confirmed |
| Approvals | Yes | Not confirmed |
| Link in bio | Yes | Not assessed |
Platforms compared
| Network | Metricool | xAIcreator |
|---|---|---|
| Auto | No | |
| Auto | No | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | No |
| Auto | No | |
| YouTube | Auto | No |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | Auto | No |
| Mastodon | No | Auto |
| Twitch | No | Not assessed |
| WordPress | No | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
No free plan; trial advertised.
One-time free credits; paid annual plans
Metricool
Free
- Scheduled posts
- 20
- 1 brand; 20 actually published posts per calendar month across the planner
- All networks except LinkedIn and X
- 5 competitor profiles, 30 days of analytics, AI assistant
Starter
Popular$20 a month billed annually
- Scheduled posts
- Unlimited
- From $25/mo ($20 annual) for up to 5 brands
- Up to 10 brands for $45/mo ($36 annual)
- Unlimited publishing, LinkedIn, 100 competitor analyses
- Reporting tools, PDF and PPT exports, SmartLinks, Canva and Drive
- X is a +$5 per-account add-on
Advanced
$53 a month billed annually
- Seats
- Unlimited
- Scheduled posts
- Unlimited
- From $67/mo ($53 annual) for up to 15 brands
- 25 brands $107/mo ($85 annual); 50 brands $210/mo ($159 annual)
- Team and client management, role management, post approvals
- Full X analytics, custom report templates, Looker Studio connector, API
Custom
- Quote-only for more than 50 brands
- White label, dedicated account manager, custom AI credits
- Business integration
- Plans are chosen by how many 'brands' you connect rather than multiplied per brand: you land in a brand-count band and pay that band's price. A brand is a group of profiles, roughly one account per network.
- Starter covers up to 10 brands ($25 a month for 5, $45 for 10; $20 / $36 on annual). Advanced covers up to 50 ($67 / $107 / $210 a month for 15 / 25 / 50 brands; $53 / $85 / $159 on annual). Past 50 brands it's the quote-only Custom plan.
- Annual billing saves up to 24% depending on the band.
- X is a separately charged add-on on eligible paid plans. Free excludes X and LinkedIn; LinkedIn begins on Starter.
- Listed prices exclude VAT, which is added before checkout.
- Current public pricing exposes USD and EUR tariffs for monthly and annual brand bands. Confirm the selected configuration and billing term.
- The Free plan is genuine: 1 brand, 20 actual publications a month, 5 competitor profiles, and 30 days of analytics, but no LinkedIn or X.
xAIcreator
Free
- One Social Set; 150 one-time credits that do not reset monthly
Creator
- $299/year; monthly-billed amount not confirmed (currency unconfirmed)
- 10 Social Sets; 5,000 monthly credits
Pro
- $599/year; monthly-billed amount not confirmed (currency unconfirmed)
- 20 Social Sets; 12,000 monthly credits
Agency
- $1499/year; monthly-billed amount not confirmed (currency unconfirmed)
- 50 Social Sets; 30,000 monthly credits
- Free includes one Social Set and 150 one-time credits, not a monthly post allowance.
- The page displays annual totals of $299/$599/$1,499, with currency unconfirmed for Creator/Pro/Agency. Do not treat rounded annual equivalents as month-to-month prices.
- Pricing meters X publishing at ten credits without a URL or 140 with a URL; other-platform publishing uses one credit. Purchased credit packs expire after six months.
- Pricing advertises API access on Pro and above, while API documentation includes a Free rate-limit row. Confirm actual eligibility.
- Official about names REDNINE LTD. Provider branding differs across current official pages; do not infer corporate affiliation from the product name.
Pros and cons
Metricool
- Deepest analytics for the price, with paid ads alongside organic
- Unusually generous free plan
- Wide network list, including Twitch analytics and Google Business
- Strong agency value with brand-band pricing and white-label reports
- Brand-band pricing takes a minute to work out
- X is a paid add-on and LinkedIn is paid-only
- Listed prices exclude VAT
- No category-based evergreen recycling and no broad listening
xAIcreator
- Five-network publishing
- Documented calendar and Excel import
- Performance analytics
- Public API and agent workflow guide
- Link-containing X posts have a substantially higher credit cost
- Free credits are one-time
- Monthly-billed prices not confirmed
- API-plan eligibility conflicts between official pages
Metricool vs xAIcreator: FAQ
- Is Metricool or xAIcreator cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Metricool or xAIcreator have a free plan?
- Metricool has a free plan; xAIcreator does not, though a trial is advertised.
- Which is better, Metricool or xAIcreator?
- Metricool is the stronger pick for analytics-led marketers who want organic and paid in one report, while xAIcreator is the better fit for creators publishing across text-focused networks. We don't score them; the right call comes down to how you post.