Head to head

Metricool vs OpenTweet

vs

Metricool started as an analytics tool and it still leads with reporting, pulling paid ads in next to organic and going deeper than the price suggests. Pricing is set by how many brands you connect, the free plan is one of the most generous around, and a few networks sit behind a paywall.

From
$20 per month
Free plan

OpenTweet is an X-only scheduler with a developer streak. It pairs a visual calendar and evergreen recycling with AI from several models, RSS and GitHub connectors, and a proper REST API and MCP server. It's cheap and capable, but only for X.

From
$9.95 /mo
Free plan

Bottom line

Metricool and OpenTweet both cover the basics; the right one comes down to how you post. Metricool is the stronger pick for Analytics-led marketers who want organic and paid in one report; choose OpenTweet for Developers and automation-minded creators on X.

Features compared

FeatureMetricoolOpenTweet
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNot assessed
Bulk uploadYesNot assessed
Evergreen recyclingPartialYes
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioYesNot assessed

Platforms compared

NetworkMetricoolOpenTweet
InstagramAutoNo
FacebookAutoNo
X (Twitter)AutoAuto
LinkedInAutoNo
TikTokAutoNo
PinterestAutoNo
YouTubeAutoNo
ThreadsAutoNo
BlueskyAutoNo
Google BusinessAutoNo
TwitchAnalyticsNo
WordPressAutoNo

Pricing

Metricool

Free

Free
Scheduled posts
20
  • 1 brand, 20 scheduled posts a month
  • All networks except LinkedIn and X
  • 5 competitor profiles, 30 days of analytics, AI assistant

Starter

Popular
$25 per month

$20/mo billed annually

Scheduled posts
Unlimited
  • From $25/mo ($20 annual) for up to 5 brands
  • Up to 10 brands for $45/mo ($36 annual)
  • Unlimited publishing, LinkedIn, 100 competitor analyses
  • Reporting tools, PDF and PPT exports, SmartLinks, Canva and Drive
  • X is a +$5 per-account add-on

Advanced

$67 per month

$53/mo billed annually

Scheduled posts
Unlimited
  • From $67/mo ($53 annual) for up to 15 brands
  • 25 brands $107/mo ($85 annual); 50 brands $210/mo ($159 annual)
  • Team and client management, role management, post approvals
  • Full X analytics, custom report templates, Looker Studio connector, API

Custom

Custom
  • Quote-only for more than 50 brands
  • White label, dedicated account manager, custom AI credits
  • Business integration
  • Plans are chosen by how many 'brands' you connect rather than multiplied per brand: you land in a brand-count band and pay that band's price. A brand is a group of profiles, roughly one account per network.
  • Starter covers up to 10 brands ($25 a month for 5, $45 for 10; $20 / $36 on annual). Advanced covers up to 50 ($67 / $107 / $210 a month for 15 / 25 / 50 brands; $53 / $85 / $159 on annual). Past 50 brands it's the quote-only Custom plan.
  • Annual billing saves up to 24% depending on the band.
  • X (Twitter) is a paid add-on at $5 per connected account on every plan. LinkedIn is included from Starter up but not on the Free plan.
  • Listed prices exclude VAT, which is added before checkout.
  • The Free plan is genuine: 1 brand, 20 scheduled posts a month, 5 competitor profiles, and 30 days of analytics, but no LinkedIn or X.
  • Prices are USD read off the live pricing page, which has a EUR/USD switch and a brand slider and renders client-side. Figures were read with the USD toggle selected, across both billing periods and the brand bands, and cross-checked against current third-party 2026 listings.

OpenTweet

Pro

$11.99 /mo

$9.95/mo billed annually

Accounts
1
Scheduled posts
Unlimited
  • $11.99/mo, ~$9.95 on annual
  • 1 X account, 20 posts a day
  • 5 connectors, 10 AI generations a day, visual calendar, Chrome extension, API

Advanced

Popular
$29 /mo

$24/mo billed annually

Accounts
3
Scheduled posts
Unlimited
  • $29/mo, ~$24 on annual
  • Up to 3 X accounts, 100 posts a day
  • Unlimited connectors, 50 AI generations a day, X analytics, priority support

Agency

$49 /mo

$41/mo billed annually

Accounts
10
Scheduled posts
Unlimited
  • $49/mo, ~$41 on annual
  • Up to 10 X accounts, 300 posts a day
  • 150 AI generations a day, highest API limits
  • Flat plans by number of X accounts; OpenTweet only supports X (Twitter). Daily post limits are 20, 100, then 300.
  • There's no free plan, only a 7-day trial. Annual billing saves about 17%.
  • It's notably developer-friendly: a REST API, an MCP server for AI agents, and connectors for RSS and GitHub, plus AI from multiple models (Claude, GPT-4o, Gemini).
  • Prices are USD, read off the live pricing page.

Pros and cons

Metricool

  • Deepest analytics for the price, with paid ads alongside organic
  • Unusually generous free plan
  • Wide network list, including Twitch analytics and Google Business
  • Strong agency value with brand-band pricing and white-label reports
  • Brand-band pricing takes a minute to work out
  • X is a paid add-on and LinkedIn is paid-only
  • Listed prices exclude VAT
  • No category-based evergreen recycling and no broad listening

OpenTweet

  • Developer-friendly: REST API, MCP server, RSS and GitHub connectors
  • AI with a choice of multiple models
  • Evergreen recycling and a clean visual calendar
  • Cheap, with a 7-day trial
  • X only; no other networks
  • No engagement inbox or listening
  • No free plan
  • Daily post and AI limits per plan

Metricool vs OpenTweet: FAQ

Is Metricool or OpenTweet cheaper?
OpenTweet is cheaper to start, from $9.95 against $20 for Metricool. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Metricool or OpenTweet have a free plan?
Metricool has a free plan; OpenTweet does not, though it offers a 7-day trial.
Which is better, Metricool or OpenTweet?
Metricool is the stronger pick for analytics-led marketers who want organic and paid in one report, while OpenTweet is the better fit for developers and automation-minded creators on X. We don't score them; the right call comes down to how you post.