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Head to head

Metricool vs OpenTweet

Metricool

Metricool combines publishing and reporting in Brands. Free allows one Brand and 20 actual publications per calendar month; Starter begins at $25 monthly for five Brands, while Advanced adds team members and client approvals from $67 monthly.

From
Free
Free scheduling
Yes
OpenTweet

OpenTweet focuses on X publishing through a calendar, REST API, CLI and MCP. It also cross-posts to Bluesky and LinkedIn personal profiles, with per-network delivery results.

From
Check current price
Free scheduling
No

Bottom line

OpenTweet is the pick for developers automating X content with API, MCP and feed connectors. Metricool fits analytics-led marketers who want organic and paid in one report better, and it's the only one of the two with a free scheduling plan.

A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Metricool adds a social inbox and ad management that OpenTweet leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • Metricool has a free scheduling plan; OpenTweet doesn't, though it offers a 7-day trial.
  • Metricool posts to 10 networks, OpenTweet to 3.
  • Only Metricool reaches Instagram, Facebook, TikTok, Pinterest, YouTube, Threads, and Google Business.
  • Metricool has a social inbox; OpenTweet doesn't.
  • Metricool has ad management; OpenTweet doesn't.

Features compared

FeatureMetricoolOpenTweet
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNot assessed
Bulk uploadYesNot assessed
Evergreen recyclingPartialYes
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioYesNot assessed

Platforms compared

NetworkMetricoolOpenTweet
InstagramAutoNo
FacebookAutoNo
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoNo
PinterestAutoNo
YouTubeAutoNo
ThreadsAutoNo
BlueskyAutoAuto
Google BusinessAutoNo
TwitchNoNot assessed
WordPressNoNot assessed

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Metricoolquote-based

Free plan available.

Free entry plan
Free

Plan set by your profile count.

OpenTweetPricing qualification

No free plan; 7-day trial.

Check current price

Metricool

Free

Free
Scheduled posts
20
  • 1 brand; 20 actually published posts per calendar month across the planner
  • All networks except LinkedIn and X
  • 5 competitor profiles, 30 days of analytics, AI assistant

Starter

Popular
$25a month

$20 a month billed annually

Scheduled posts
Unlimited
  • From $25/mo ($20 annual) for up to 5 brands
  • Up to 10 brands for $45/mo ($36 annual)
  • Unlimited publishing, LinkedIn, 100 competitor analyses
  • Reporting tools, PDF and PPT exports, SmartLinks, Canva and Drive
  • X is a +$5 per-account add-on

Advanced

$67a month

$53 a month billed annually

Seats
Unlimited
Scheduled posts
Unlimited
  • From $67/mo ($53 annual) for up to 15 brands
  • 25 brands $107/mo ($85 annual); 50 brands $210/mo ($159 annual)
  • Team and client management, role management, post approvals
  • Full X analytics, custom report templates, Looker Studio connector, API

Custom

Custom
  • Quote-only for more than 50 brands
  • White label, dedicated account manager, custom AI credits
  • Business integration
  • Plans are chosen by how many 'brands' you connect rather than multiplied per brand: you land in a brand-count band and pay that band's price. A brand is a group of profiles, roughly one account per network.
  • Starter covers up to 10 brands ($25 a month for 5, $45 for 10; $20 / $36 on annual). Advanced covers up to 50 ($67 / $107 / $210 a month for 15 / 25 / 50 brands; $53 / $85 / $159 on annual). Past 50 brands it's the quote-only Custom plan.
  • Annual billing saves up to 24% depending on the band.
  • X is a separately charged add-on on eligible paid plans. Free excludes X and LinkedIn; LinkedIn begins on Starter.
  • Listed prices exclude VAT, which is added before checkout.
  • Current public pricing exposes USD and EUR tariffs for monthly and annual brand bands. Confirm the selected configuration and billing term.
  • The Free plan is genuine: 1 brand, 20 actual publications a month, 5 competitor profiles, and 30 days of analytics, but no LinkedIn or X.

OpenTweet

Pro

Displayed $19.99/month; confirm billing currency

Accounts
1
Scheduled posts
Unlimited
  • One X account; twenty posts/day
  • Thirty URL posts/month; ten AI generations/day
  • Evergreen pool ten posts, two repeats/day

Advanced

Popular

Displayed $29/month; confirm billing currency

Accounts
3
Scheduled posts
Unlimited
  • Three X accounts; one hundred posts/day
  • Three hundred URL posts/month; fifty AI generations/day

Agency

Displayed $49/month; confirm billing currency

Accounts
10
Scheduled posts
Unlimited
  • Ten X accounts; three hundred posts/day
  • Six hundred URL posts/month; one hundred fifty AI generations/day
  • Plans scale X accounts, daily publications, URL-post allowance and AI/API limits. The current Pro monthly display is $19.99.
  • Trial is seven days but omits evergreen and Articles and restricts link posts, search and analysis. Official trial billing descriptions conflict; review checkout.
  • Bluesky and LinkedIn cross-posting is documented. Annual equivalents are displayed elsewhere as $15.83/$24.17/$40.83, but confirm currency and annual invoice before using numerical comparisons.

Pros and cons

Metricool

  • Deepest analytics for the price, with paid ads alongside organic
  • Unusually generous free plan
  • Wide network list, including Twitch analytics and Google Business
  • Strong agency value with brand-band pricing and white-label reports
  • Brand-band pricing takes a minute to work out
  • X is a paid add-on and LinkedIn is paid-only
  • Listed prices exclude VAT
  • No category-based evergreen recycling and no broad listening

OpenTweet

  • REST API, MCP, RSS and GitHub connectors
  • AI model choice and daily generation allowances
  • Evergreen queues and a visual calendar
  • Seven-day trial; check checkout terms
  • Detailed per-plan publication, URL and AI quotas
  • No video cross-posting to Bluesky or LinkedIn
  • Trial feature and billing restrictions

Metricool vs OpenTweet: FAQ

Is Metricool or OpenTweet cheaper?
A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
Does Metricool or OpenTweet have a free plan?
Metricool has a free plan; OpenTweet does not, though it offers a 7-day trial.
Which is better, Metricool or OpenTweet?
Metricool is the stronger pick for analytics-led marketers who want organic and paid in one report, while OpenTweet is the better fit for developers automating X content with API, MCP and feed connectors. We don't score them; the right call comes down to how you post.

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