Head to head

MeetEdgar vs Metricool

vs

MeetEdgar more or less invented category-based evergreen recycling: you sort posts into buckets, set a weekly schedule, and it reshares from those buckets forever so the queue never empties. It's a focused tool with two flat plans, no free tier, and a 30-day trial.

From
$24.91 /mo
Free plan

Metricool started as an analytics tool and it still leads with reporting, pulling paid ads in next to organic and going deeper than the price suggests. Pricing is set by how many brands you connect, the free plan is one of the most generous around, and a few networks sit behind a paywall.

From
$20 per month
Free plan

Bottom line

MeetEdgar and Metricool both cover the basics; the right one comes down to how you post. MeetEdgar is the stronger pick for Creators and small businesses with a backlog of evergreen content; choose Metricool for Analytics-led marketers who want organic and paid in one report.

Features compared

FeatureMeetEdgarMetricool
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoYes
Bulk uploadYesYes
Evergreen recyclingYesPartial
Team rolesYesYes
ApprovalsNoYes
Link in bioNoYes

Platforms compared

NetworkMeetEdgarMetricool
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyAutoAuto
Google BusinessAutoAuto
TwitchNoAnalytics
WordPressNoAuto

Pricing

MeetEdgar

Eddie

$29.99 /mo

$24.91/mo billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $29.99/mo, $24.91 on annual ($299/yr)
  • 5 social accounts, 4 content categories, 10 weekly automations
  • Unlimited content library and recycling, 15 Inky AI credits/mo
  • Extra accounts $3.99-$4.99 each

Edgar

Popular
$49.99 /mo

$41.58/mo billed annually

Accounts
25
Scheduled posts
Unlimited
  • $49.99/mo, $41.58 on annual ($499/yr)
  • 25 social accounts, unlimited content categories, 1,000 weekly automations
  • Team collaboration, 50 Inky AI credits/mo
  • Extra accounts $1.99-$2.99 each
  • Flat, two-plan pricing: Eddie for one person and Edgar for small teams. The difference is mostly capacity, 5 accounts and 4 categories versus 25 accounts and unlimited categories, plus team collaboration on Edgar.
  • No free plan, but a 30-day free trial of either plan.
  • Annual billing is about 17% cheaper ($299 a year on Eddie, $499 on Edgar).
  • Extra social accounts are a second cost: $3.99-$4.99 each on Eddie, $1.99-$2.99 on Edgar. The Inky AI assistant is credit-limited at 15 (Eddie) or 50 (Edgar) generations a month.
  • Prices are USD, read off the live pricing page and confirmed against current third-party 2026 listings.

Metricool

Free

Free
Scheduled posts
20
  • 1 brand, 20 scheduled posts a month
  • All networks except LinkedIn and X
  • 5 competitor profiles, 30 days of analytics, AI assistant

Starter

Popular
$25 per month

$20/mo billed annually

Scheduled posts
Unlimited
  • From $25/mo ($20 annual) for up to 5 brands
  • Up to 10 brands for $45/mo ($36 annual)
  • Unlimited publishing, LinkedIn, 100 competitor analyses
  • Reporting tools, PDF and PPT exports, SmartLinks, Canva and Drive
  • X is a +$5 per-account add-on

Advanced

$67 per month

$53/mo billed annually

Scheduled posts
Unlimited
  • From $67/mo ($53 annual) for up to 15 brands
  • 25 brands $107/mo ($85 annual); 50 brands $210/mo ($159 annual)
  • Team and client management, role management, post approvals
  • Full X analytics, custom report templates, Looker Studio connector, API

Custom

Custom
  • Quote-only for more than 50 brands
  • White label, dedicated account manager, custom AI credits
  • Business integration
  • Plans are chosen by how many 'brands' you connect rather than multiplied per brand: you land in a brand-count band and pay that band's price. A brand is a group of profiles, roughly one account per network.
  • Starter covers up to 10 brands ($25 a month for 5, $45 for 10; $20 / $36 on annual). Advanced covers up to 50 ($67 / $107 / $210 a month for 15 / 25 / 50 brands; $53 / $85 / $159 on annual). Past 50 brands it's the quote-only Custom plan.
  • Annual billing saves up to 24% depending on the band.
  • X (Twitter) is a paid add-on at $5 per connected account on every plan. LinkedIn is included from Starter up but not on the Free plan.
  • Listed prices exclude VAT, which is added before checkout.
  • The Free plan is genuine: 1 brand, 20 scheduled posts a month, 5 competitor profiles, and 30 days of analytics, but no LinkedIn or X.
  • Prices are USD read off the live pricing page, which has a EUR/USD switch and a brand slider and renders client-side. Figures were read with the USD toggle selected, across both billing periods and the brand bands, and cross-checked against current third-party 2026 listings.

Pros and cons

MeetEdgar

  • Best-in-class category-based evergreen recycling, the feature it pioneered
  • Auto-refill keeps the queue from ever running dry
  • Content variations and Inky AI to vary and write posts
  • Now includes a social inbox and team collaboration
  • No free plan, and not the cheapest if you don't need recycling
  • Light analytics and no competitor tracking or listening
  • AI is credit-limited per month
  • SocialBee offers similar recycling, often for less

Metricool

  • Deepest analytics for the price, with paid ads alongside organic
  • Unusually generous free plan
  • Wide network list, including Twitch analytics and Google Business
  • Strong agency value with brand-band pricing and white-label reports
  • Brand-band pricing takes a minute to work out
  • X is a paid add-on and LinkedIn is paid-only
  • Listed prices exclude VAT
  • No category-based evergreen recycling and no broad listening

MeetEdgar vs Metricool: FAQ

Is MeetEdgar or Metricool cheaper?
Metricool is cheaper to start, from $20 against $24.91 for MeetEdgar. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does MeetEdgar or Metricool have a free plan?
Metricool has a free plan; MeetEdgar does not, though it offers a 30-day trial.
Which is better, MeetEdgar or Metricool?
MeetEdgar is the stronger pick for creators and small businesses with a backlog of evergreen content, while Metricool is the better fit for analytics-led marketers who want organic and paid in one report. We don't score them; the right call comes down to how you post.