Head to head
MavSocial vs X Pro
Last updated 4 June 2026
MavSocial pairs scheduling with unusually strong digital asset management, including a built-in stock photo library, plus a social inbox and approval workflows. The catch is the network list: it covers the big names but skips TikTok and Pinterest.
- From
- $24 /mo
- Free plan
X Pro is the rebuilt TweetDeck: a multi-column dashboard for power users on X, with post and thread scheduling, real-time search columns, and multi-account monitoring. As of 2026 it's locked behind X's $40-a-month Premium+ tier, which is the catch.
- From
- $33 /mo
- Free plan
Bottom line
MavSocial and X Pro both cover the basics; the right one comes down to how you post. MavSocial is the stronger pick for Teams that want strong digital asset management built into the scheduler; choose X Pro for Heavy X users and community managers who live in the timeline.
Features compared
| Feature | MavSocial | X Pro |
|---|---|---|
| AI captions | Not assessed | Not assessed |
| Basic analytics | Yes | Partial |
| Advanced reports | Yes | Not assessed |
| Bulk upload | Yes | No |
| Evergreen recycling | No | No |
| Team roles | Yes | Not assessed |
| Approvals | Yes | Not assessed |
| Link in bio | No | Not assessed |
Platforms compared
| Network | MavSocial | X Pro |
|---|---|---|
| Auto | No | |
| Auto | No | |
| X (Twitter) | Auto | Auto |
| Auto | No | |
| YouTube | Auto | No |
| Google Business | Auto | No |
Pricing
MavSocial
Advanced
$24/mo billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $29/mo, $24 on annual
- 1 user, 10 social profiles
- Publishing, social inbox, reporting, digital asset management
Pro
Popular$65/mo billed annually
- Seats
- 3
- Accounts
- 30
- Scheduled posts
- Unlimited
- $78/mo, $65 on annual
- 3 users, 30 social profiles
- Adds team collaboration and campaign planning
Business
$208/mo billed annually
- Seats
- 5
- Accounts
- 40
- Scheduled posts
- Unlimited
- $249/mo, $208 on annual
- 5 users, 40 social profiles
- Adds team and permission management and approval workflows
- Extra profiles $6-$7/mo, extra users $20-$24/mo
Enterprise
$333/mo billed annually
- Scheduled posts
- Unlimited
- From $399/mo, $333 on annual
- Fully customizable users and profiles
- Dedicated support
- Flat, quota-bundled plans: each tier bundles users and social profiles. On Business you can add extras, at about $6-$7 a month per profile and $20-$24 a month per user.
- There's no free plan, only a 14-day trial, no card required.
- Annual billing saves roughly two months: Advanced works out to $24 a month, Pro $65, Business $208, Enterprise from $333.
- MavSocial's distinctive feature is its digital asset management, with a built-in stock photo library; its weak spot is the network list.
- Prices are USD, read off the live pricing page and cross-checked against current third-party listings.
X Pro
X Premium+
$33/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- X Pro is bundled with X Premium+ (about $40/mo, $395/yr)
- Column-based decks, multi-account monitoring, post and thread scheduling
- Access to multiple X accounts you control
- X Pro isn't sold on its own. It used to come with the cheaper X Premium plan (around $8/mo), but in March 2026 X moved it behind the top X Premium+ tier, roughly $40 a month (about $395 a year), so the real cost of using X Pro is a Premium+ subscription.
- It only manages X, so the value is entirely about how much you live on that one network.
- X has signalled a replacement product may follow, so the access terms here may change.
Pros and cons
MavSocial
- Strong digital asset management with a built-in stock library
- Social inbox, campaign reporting, and approval workflows
- Flat, reasonable pricing with add-ons on Business
- 24/7 support advertised across plans
- No TikTok or Pinterest, a serious coverage gap
- No evergreen recycling, link-in-bio, or broad listening
- Approval workflows and permissions are Business-only
- Network list is short next to its rivals
X Pro
- Best-in-class real-time column monitoring for X
- Schedules posts and threads
- Manages multiple X accounts at once
- Fast, dense, power-user layout
- Now requires the $40-a-month X Premium+ tier
- X only
- No calendar, bulk scheduling, recycling, or mobile app
- Access terms have changed once and may change again
MavSocial vs X Pro: FAQ
- Is MavSocial or X Pro cheaper?
- MavSocial is cheaper to start, from $24 against $33 for X Pro. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does MavSocial or X Pro have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, MavSocial or X Pro?
- MavSocial is the stronger pick for teams that want strong digital asset management built into the scheduler, while X Pro is the better fit for heavy X users and community managers who live in the timeline. We don't score them; the right call comes down to how you post.