Head to head

MavSocial vs X Pro

vs

MavSocial pairs scheduling with unusually strong digital asset management, including a built-in stock photo library, plus a social inbox and approval workflows. The catch is the network list: it covers the big names but skips TikTok and Pinterest.

From
$24 /mo
Free plan

X Pro is the rebuilt TweetDeck: a multi-column dashboard for power users on X, with post and thread scheduling, real-time search columns, and multi-account monitoring. As of 2026 it's locked behind X's $40-a-month Premium+ tier, which is the catch.

From
$33 /mo
Free plan

Bottom line

MavSocial and X Pro both cover the basics; the right one comes down to how you post. MavSocial is the stronger pick for Teams that want strong digital asset management built into the scheduler; choose X Pro for Heavy X users and community managers who live in the timeline.

Features compared

FeatureMavSocialX Pro
AI captionsNot assessedNot assessed
Basic analyticsYesPartial
Advanced reportsYesNot assessed
Bulk uploadYesNo
Evergreen recyclingNoNo
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioNoNot assessed

Platforms compared

NetworkMavSocialX Pro
InstagramAutoNo
FacebookAutoNo
X (Twitter)AutoAuto
LinkedInAutoNo
YouTubeAutoNo
Google BusinessAutoNo

Pricing

MavSocial

Advanced

$29 /mo

$24/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 user, 10 social profiles
  • Publishing, social inbox, reporting, digital asset management

Pro

Popular
$78 /mo

$65/mo billed annually

Seats
3
Accounts
30
Scheduled posts
Unlimited
  • $78/mo, $65 on annual
  • 3 users, 30 social profiles
  • Adds team collaboration and campaign planning

Business

$249 /mo

$208/mo billed annually

Seats
5
Accounts
40
Scheduled posts
Unlimited
  • $249/mo, $208 on annual
  • 5 users, 40 social profiles
  • Adds team and permission management and approval workflows
  • Extra profiles $6-$7/mo, extra users $20-$24/mo

Enterprise

$399 /mo

$333/mo billed annually

Scheduled posts
Unlimited
  • From $399/mo, $333 on annual
  • Fully customizable users and profiles
  • Dedicated support
  • Flat, quota-bundled plans: each tier bundles users and social profiles. On Business you can add extras, at about $6-$7 a month per profile and $20-$24 a month per user.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing saves roughly two months: Advanced works out to $24 a month, Pro $65, Business $208, Enterprise from $333.
  • MavSocial's distinctive feature is its digital asset management, with a built-in stock photo library; its weak spot is the network list.
  • Prices are USD, read off the live pricing page and cross-checked against current third-party listings.

X Pro

X Premium+

$40 /mo

$33/mo billed annually

Seats
1
Accounts
Unlimited
  • X Pro is bundled with X Premium+ (about $40/mo, $395/yr)
  • Column-based decks, multi-account monitoring, post and thread scheduling
  • Access to multiple X accounts you control
  • X Pro isn't sold on its own. It used to come with the cheaper X Premium plan (around $8/mo), but in March 2026 X moved it behind the top X Premium+ tier, roughly $40 a month (about $395 a year), so the real cost of using X Pro is a Premium+ subscription.
  • It only manages X, so the value is entirely about how much you live on that one network.
  • X has signalled a replacement product may follow, so the access terms here may change.

Pros and cons

MavSocial

  • Strong digital asset management with a built-in stock library
  • Social inbox, campaign reporting, and approval workflows
  • Flat, reasonable pricing with add-ons on Business
  • 24/7 support advertised across plans
  • No TikTok or Pinterest, a serious coverage gap
  • No evergreen recycling, link-in-bio, or broad listening
  • Approval workflows and permissions are Business-only
  • Network list is short next to its rivals

X Pro

  • Best-in-class real-time column monitoring for X
  • Schedules posts and threads
  • Manages multiple X accounts at once
  • Fast, dense, power-user layout
  • Now requires the $40-a-month X Premium+ tier
  • X only
  • No calendar, bulk scheduling, recycling, or mobile app
  • Access terms have changed once and may change again

MavSocial vs X Pro: FAQ

Is MavSocial or X Pro cheaper?
MavSocial is cheaper to start, from $24 against $33 for X Pro. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does MavSocial or X Pro have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, MavSocial or X Pro?
MavSocial is the stronger pick for teams that want strong digital asset management built into the scheduler, while X Pro is the better fit for heavy X users and community managers who live in the timeline. We don't score them; the right call comes down to how you post.