Head to head

MavSocial vs Vista Social

vs

MavSocial pairs scheduling with unusually strong digital asset management, including a built-in stock photo library, plus a social inbox and approval workflows. The catch is the network list: it covers the big names but skips TikTok and Pinterest.

From
$24 /mo
Free plan

Vista Social packs a lot into one tool: scheduling to a dozen networks, a unified inbox with DM automations, listening, review management, competitor analysis, and a link-in-bio page. It used to be the cheap option, but it dropped its free plan and reset pricing higher, so the entry is now $79 a month.

From
$64 /mo
Free plan

Bottom line

MavSocial and Vista Social both cover the basics; the right one comes down to how you post. MavSocial is the stronger pick for Teams that want strong digital asset management built into the scheduler; choose Vista Social for Agencies and teams that want publishing, listening, and review management in one tool.

Features compared

FeatureMavSocialVista Social
AI captionsNot assessedYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingNoPartial
Team rolesYesYes
ApprovalsYesYes
Link in bioNoYes

Platforms compared

NetworkMavSocialVista Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokNoAuto
PinterestNoAuto
YouTubeAutoAuto
ThreadsNoAuto
BlueskyNoAuto
Google BusinessAutoAuto
RedditNoAuto
SnapchatNoAuto

Pricing

MavSocial

Advanced

$29 /mo

$24/mo billed annually

Seats
1
Accounts
10
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 user, 10 social profiles
  • Publishing, social inbox, reporting, digital asset management

Pro

Popular
$78 /mo

$65/mo billed annually

Seats
3
Accounts
30
Scheduled posts
Unlimited
  • $78/mo, $65 on annual
  • 3 users, 30 social profiles
  • Adds team collaboration and campaign planning

Business

$249 /mo

$208/mo billed annually

Seats
5
Accounts
40
Scheduled posts
Unlimited
  • $249/mo, $208 on annual
  • 5 users, 40 social profiles
  • Adds team and permission management and approval workflows
  • Extra profiles $6-$7/mo, extra users $20-$24/mo

Enterprise

$399 /mo

$333/mo billed annually

Scheduled posts
Unlimited
  • From $399/mo, $333 on annual
  • Fully customizable users and profiles
  • Dedicated support
  • Flat, quota-bundled plans: each tier bundles users and social profiles. On Business you can add extras, at about $6-$7 a month per profile and $20-$24 a month per user.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing saves roughly two months: Advanced works out to $24 a month, Pro $65, Business $208, Enterprise from $333.
  • MavSocial's distinctive feature is its digital asset management, with a built-in stock photo library; its weak spot is the network list.
  • Prices are USD, read off the live pricing page and cross-checked against current third-party listings.

Vista Social

Professional

$79 /mo

$64/mo billed annually

Seats
3
Accounts
15
Scheduled posts
Unlimited
  • $79/mo, $64 on annual ($758/yr)
  • 15 social profiles, 3 users
  • Planning, engagement, reports, listening (own profiles), review management
  • Vista Page link-in-bio, DM automations, 2,500 AI credits/mo

Advanced

Popular
$149 /mo

$120/mo billed annually

Seats
6
Accounts
30
Scheduled posts
Unlimited
  • $149/mo, $120 on annual ($1,430/yr)
  • 30 social profiles, 6 users
  • Adds advanced workflows and reporting, Zapier/Make/MCP integrations
  • Advanced DM automations and Vista Page, 10,000 AI credits/mo

Scale

$349 /mo

$304/mo billed annually

Seats
10
Accounts
70
Scheduled posts
Unlimited
  • $349/mo, $304 on annual ($3,638/yr)
  • 70 social profiles, 10 users
  • Adds white-label setup, client profile connect, unlimited AI assistant

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing, unlimited profiles and users
  • Sentiment detection, premium analytics, brand safety and compliance
  • Dedicated account manager, custom integrations, SSO, data migration
  • Flat, quota-bundled plans: each tier bundles a set number of social profiles and users, and you move up a plan as you grow rather than buying one profile at a time. Extra users run about $3.75 a month each, and extra profiles are available on the higher tiers.
  • X (Twitter) is a paid add-on at $29 a month on every plan (publishing, boosting, automations, and analytics), because of X's API pricing.
  • Social listening is free for your own profiles; listening across social, web, and news is a $75-a-month add-on. Employee Advocacy is a separate $199-a-month add-on for 25 employees.
  • There's no free plan (Vista Social dropped its old free tier and cheaper Standard plan when it revamped pricing); the way in is a 14-day trial, no card required.
  • Annual billing is about 20% cheaper: Professional works out to $64 a month, Advanced $120, Scale $304.
  • DM automation contacts are capped per plan (10,000 / 25,000 / 100,000), and the AI assistant is credit-limited (2,500 / 10,000 / unlimited a month).
  • Prices are USD, read off the live pricing page by toggling monthly and yearly and cross-checked against current third-party listings.

Pros and cons

MavSocial

  • Strong digital asset management with a built-in stock library
  • Social inbox, campaign reporting, and approval workflows
  • Flat, reasonable pricing with add-ons on Business
  • 24/7 support advertised across plans
  • No TikTok or Pinterest, a serious coverage gap
  • No evergreen recycling, link-in-bio, or broad listening
  • Approval workflows and permissions are Business-only
  • Network list is short next to its rivals

Vista Social

  • Broad by design: publishing, inbox, listening, reviews, and reporting together
  • Wide network list, including Reddit, Snapchat, and Google Business
  • Built-in link-in-bio, DM automations, and AI for copy and images
  • Strong agency features on Scale: white label and client connect
  • No free plan anymore, and the entry price jumped to $79 a month
  • X, deeper listening, and employee advocacy are paid add-ons
  • AI and DM automations are capped per plan
  • A lot of tool to learn if you only need basic scheduling

MavSocial vs Vista Social: FAQ

Is MavSocial or Vista Social cheaper?
MavSocial is cheaper to start, from $24 against $64 for Vista Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does MavSocial or Vista Social have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, MavSocial or Vista Social?
MavSocial is the stronger pick for teams that want strong digital asset management built into the scheduler, while Vista Social is the better fit for agencies and teams that want publishing, listening, and review management in one tool. We don't score them; the right call comes down to how you post.