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Head to head

Loomly vs RecurPost

Loomly

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49a month, billed yearly
Free scheduling
No
RecurPost

RecurPost organizes reusable posts into libraries with recurring schedules and date-based stopping. Library Calendar shows longer-range output, while editing the next queued occurrence leaves the saved library version unchanged.

From
$7.50a month, billed yearly
Free scheduling
No

Bottom line

RecurPost is the pick for businesses maintaining reusable content libraries, and it's the cheaper start, from $7.50 a month, billed yearly. Loomly fits teams and agencies that need approval rounds and client sign-off better.

RecurPost starts cheaper, $7.50 a month, billed yearly against $49 a month, billed yearly for Loomly. RecurPost adds AI images and a posting queue that Loomly leaves out.

Key differences

Where the two actually diverge, before the full tables.

  • RecurPost starts at $7.50 a month, billed yearly, Loomly at $49 a month, billed yearly.
  • Loomly posts to 9 networks, RecurPost to 10.
  • Only Loomly reaches Snapchat.
  • Only RecurPost reaches Bluesky.
  • RecurPost has AI images; Loomly doesn't.
  • RecurPost has a posting queue; Loomly doesn't.

Features compared

FeatureLoomlyRecurPost
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadYesYes
Evergreen recyclingPartialYes
Team rolesYesYes
ApprovalsYesYes
Link in bioNoNot confirmed

Platforms compared

NetworkLoomlyRecurPost
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)Not confirmedAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoAuto
SnapchatReminderNo

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

Loomlyflat pricing

No free plan; 15-day trial.

Lowest public entry price
$49 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

RecurPostflat pricing

No free plan; 14-day trial.

Lowest public entry price
$7.50 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

Loomly

Starter

Popular
$65a month

$49 a month billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332a month

$249 a month billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.

RecurPost

Starter

$9a month

$7.50 a month billed annually

Seats
1
Accounts
2
Scheduled posts
Unlimited
  • $9/mo, $7.50 on annual ($90/yr)
  • 2 social accounts (extra $4/mo each), 1 user
  • 10 posts a day per account

Personal

Popular
$25a month

$20.83 a month billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $25/mo, about $21 on annual ($250/yr)
  • 5 social accounts (extra $4/mo each), 1 user
  • 20 posts a day per account, content libraries, AI

Agency

$79a month

$65.83 a month billed annually

Seats
3
Accounts
20
Scheduled posts
Unlimited
  • $79/mo, about $66 on annual ($790/yr)
  • 20 social accounts (extra $4/mo each), 3 users (extra $20/mo each)
  • 80 posts a day per account, approval workflows, team collaboration

Enterprise

Custom
Seats
Not confirmed
Accounts
Not confirmed
Scheduled posts
Unlimited
  • Custom pricing for 100+ accounts
  • Custom users and limits
  • Current plans are Starter $9/month, Personal $25 and Agency $79, plus custom Enterprise. No permanent free plan; the 14-day no-card trial pauses without payment rather than auto-charging.
  • Annual billing gives two months free: $90/$250/$790 per year; rounded monthly equivalents are $7.50/$20.83/$65.83. USD selected; taxes extra.
  • Included accounts/users: 2/1, 5/1, 20/3. Daily per-account post caps are 10/20/80. Extra accounts $4/month; extra members $20/month.
  • Media overage is automatically billed at $5 per 50GB beyond included storage. X link tweets have a separately documented wallet charge; verify current fee and analytics consumption.
  • Official plan table and FAQ conflict on lower-tier role availability; verify required permission controls. Preserve the documented library-versus-queued-edit distinctions.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Current directory covers eight direct networks and Snapchat notifications
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month

RecurPost

  • Weekly, monthly and custom library recurrence
  • Date-based stop-recurring controls
  • Library Calendar for longer-range recurring output
  • Separate temporary queued edits from saved library content
  • Permanent corrections require checking the saved source and already-queued occurrence
  • Publication-count expiry is unverified in the cited guides
  • Network repetition rules and required review permissions need separate confirmation

Loomly vs RecurPost: FAQ

Is Loomly or RecurPost cheaper?
RecurPost is cheaper to start, from $7.50 a month, billed yearly against $49 a month, billed yearly for Loomly. Billing terms and included workloads can differ, so compare the required accounts and features.
Does Loomly or RecurPost have a free plan?
Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
Which is better, Loomly or RecurPost?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while RecurPost is the better fit for businesses maintaining reusable content libraries. We don't score them; the right call comes down to how you post.

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