Head to head
Hootsuite vs RecurPost
Last updated 21 July 2026
Hootsuite does more than schedule: listening, a shared inbox, and deep reporting sit in one dashboard, and you pay for the breadth. It starts at $99 a user each month and there's no longer a free plan.
- From
- $99 per user / mo
- Free plan
RecurPost is a budget-friendly take on evergreen recycling: sort posts into content libraries and it republishes them automatically over time, with bulk upload, AI captions and images, and a free plan. It publishes to ten networks at prices well below the bigger suites.
- From
- $7.5 /mo
- Free plan
Bottom line
RecurPost is the pick for solos and small businesses who want evergreen recycling cheaply, and it's the only one of the two with a free plan. Hootsuite fits small teams that need listening and reporting in one place better, and it adds social listening and competitor tracking that RecurPost leaves out.
RecurPost starts cheaper, $7.5 a month against $99 per user / mo for Hootsuite. They bill on different units, so the real gap depends on how much you run. Hootsuite brings social listening that RecurPost skips, while RecurPost has evergreen recycling Hootsuite doesn't.
Key differences
Where the two actually diverge, before the full tables.
- RecurPost has a free plan; Hootsuite doesn't, though it offers a 14-day trial.
- RecurPost starts at $7.5 a month, Hootsuite at $99 per user / mo.
- Hootsuite posts to 9 networks, RecurPost to 10.
- Only RecurPost reaches Google Business.
- Hootsuite has social listening; RecurPost doesn't.
- Hootsuite has competitor tracking; RecurPost doesn't.
- Hootsuite has social inbox; RecurPost doesn't.
- Hootsuite has link in bio; RecurPost doesn't.
Features compared
| Feature | Hootsuite | RecurPost |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Partial |
| Bulk upload | Yes | Yes |
| Evergreen recycling | No | Yes |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Yes | No |
Platforms compared
| Network | Hootsuite | RecurPost |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | No | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Hootsuite
Standard
$99/mo billed annually
- Seats
- 1
- Accounts
- 10
- Scheduled posts
- Unlimited
- $99 per user/mo billed annually
- Up to 10 social accounts
- Unlimited scheduling, AI assistant, one inbox
Professional
Popular$199/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $199 per user/mo billed annually
- Unlimited social accounts
- Automations for repetitive work
- No approval workflows (Hootsuite points approval-heavy teams at Advanced)
Advanced
$399/mo billed annually
- Seats
- 1
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- $399 per user/mo billed annually
- Approval workflows, team assignments, custom reports
- Customer care routing
Enterprise
- Accounts
- Unlimited
- Custom pricing, 5+ users, unlimited accounts
- SSO, employee advocacy (Amplify), premium listening
- Salesforce, review management, compliance integrations
- Hootsuite restructured its lineup between June and July 2026: a Professional tier at $199 now sits between Standard ($99) and Advanced (previously $249 on annual, now $399), and the trial dropped from 30 days to 14.
- Priced per user/seat: the headline $99 / $199 / $399 is for one seat and multiplies by how many people you add.
- The advertised prices are the billed-annually rates. Monthly billing exists for all three self-serve plans at a higher per-seat rate, but Hootsuite no longer prints the monthly figures on the plans page; they appear at checkout. Before the restructure, Standard was $149 monthly vs $99 annual.
- No free plan. The 14-day trial needs no credit card. Nonprofit discounts exist on some plans.
- Prices are USD list from the plans page structured data (offers marked 'Billed annually'), read 2026-07-21.
RecurPost
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 3 social profiles, 1 user
- 10 recurring posts
- Evergreen recycling and scheduling
Starter
$7.5/mo billed annually
- Seats
- 1
- Accounts
- 2
- Scheduled posts
- Unlimited
- $9/mo, $7.50 on annual ($90/yr)
- 2 social accounts (extra $4/mo each), 1 user
- 10 posts a day per account
Personal
Popular$21/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $25/mo, about $21 on annual ($250/yr)
- 5 social accounts (extra $4/mo each), 1 user
- 20 posts a day per account, content libraries, AI
Agency
$66/mo billed annually
- Seats
- 3
- Accounts
- 20
- Scheduled posts
- Unlimited
- $79/mo, about $66 on annual ($790/yr)
- 20 social accounts (extra $4/mo each), 3 users (extra $20/mo each)
- 80 posts a day per account, approval workflows, team collaboration
Enterprise
- Seats
- Unlimited
- Accounts
- 100
- Scheduled posts
- Unlimited
- Custom pricing for 100+ accounts
- Custom users and limits
- Flat, quota-bundled plans plus a free plan. Extra social accounts are $4 a month each and extra team members $20 a month each.
- Annual billing is two months free: Starter works out to $7.50 a month, Personal about $21, Agency about $66.
- RecurPost's signature is evergreen recycling: you sort posts into content libraries that automatically republish over time, the same idea as SocialBee and MeetEdgar.
- Prices are USD, read off the live pricing page; the page also offers EUR, GBP, INR, and many other currencies.
Pros and cons
Hootsuite
- Broad by design: scheduling, listening, inbox, and reporting together
- Deep analytics and competitor benchmarking
- Publishes to nine networks, including Bluesky and Threads
- Strong approval workflows on Advanced and up
- Expensive, and per-seat pricing climbs quickly
- No free plan, and the entry price is $99 a month
- Monthly billing costs far more than annual
- The depth is overkill if you only schedule a few accounts
RecurPost
- Strong evergreen recycling with content libraries
- Very affordable, with a free plan and cheap add-ons
- Bulk upload plus AI captions and images
- Ten networks, including Bluesky and Threads
- No unified inbox, listening, or competitor tracking
- No visual feed planner or link-in-bio
- Reporting is fairly basic
- Extra users are pricey at $20 a month each
Hootsuite vs RecurPost: FAQ
- Is Hootsuite or RecurPost cheaper?
- RecurPost is cheaper to start, from $7.5 against $99 for Hootsuite. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Hootsuite or RecurPost have a free plan?
- RecurPost has a free plan; Hootsuite does not, though it offers a 14-day trial.
- Which is better, Hootsuite or RecurPost?
- Hootsuite is the stronger pick for small teams that need listening and reporting in one place, while RecurPost is the better fit for solos and small businesses who want evergreen recycling cheaply. We don't score them; the right call comes down to how you post.