Head to head

Loomly vs Ocoya

vs

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49 /mo
Free plan

Ocoya is an AI-first content tool with scheduling attached. It generates captions and visuals, pulls products straight from Shopify or WooCommerce to build posts, and publishes to seven networks. The draw is content creation, not engagement or reporting depth.

From
$12 /mo
Free plan

Bottom line

Loomly and Ocoya both cover the basics; the right one comes down to how you post. Loomly is the stronger pick for Teams and agencies that need approval rounds and client sign-off; choose Ocoya for Solo marketers and creators who want AI to generate content.

Features compared

FeatureLoomlyOcoya
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNot assessed
Bulk uploadYesYes
Evergreen recyclingPartialNo
Team rolesYesYes
ApprovalsYesNot assessed
Link in bioNoNot assessed

Platforms compared

NetworkLoomlyOcoya
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoNo
Google BusinessAutoNo
SnapchatReminderNo

Pricing

Loomly

Starter

Popular
$65 /mo

$49/mo billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332 /mo

$249/mo billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.
  • Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.

Ocoya

Bronze

$15 /mo

$12/mo billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $15/mo, $12 on annual
  • 1 workspace, 1 user, 5 social profiles
  • 100 AI credits a month

Silver

$39 /mo

$31/mo billed annually

Seats
5
Accounts
20
Scheduled posts
Unlimited
  • $39/mo, $31 on annual
  • 5 workspaces, 5 users, 20 social profiles
  • 500 AI credits a month

Gold

Popular
$79 /mo

$63/mo billed annually

Seats
20
Accounts
50
Scheduled posts
Unlimited
  • $79/mo, $63 on annual
  • 20 workspaces, 20 users, 50 social profiles
  • 1,500 AI credits a month

Diamond

$159 /mo

$127/mo billed annually

Seats
50
Accounts
150
Scheduled posts
Unlimited
  • $159/mo, $127 on annual
  • Unlimited workspaces, 50 users, 150 social profiles
  • Unlimited AI credits

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for very large teams
  • Custom limits and support
  • Flat, quota-bundled plans by workspaces, users, social profiles, and AI credits. AI credits are metered (100, 500, 1,500, then unlimited).
  • There's no free plan, only a 7-day trial. Annual billing is 20% cheaper.
  • Ocoya leans on AI and e-commerce: it connects Shopify and WooCommerce to auto-create posts from products, and generates both copy and visuals.
  • Prices are USD, read off the live pricing page.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month
  • No public API beyond Zapier

Ocoya

  • Strong AI for both copy and visuals
  • E-commerce: auto-create posts from Shopify and WooCommerce products
  • Reasonable, workspace-based pricing
  • Design templates and link shortening built in
  • No engagement inbox, listening, or recycling
  • Network list stops at seven; no Threads, Bluesky, or Google Business
  • No free plan
  • Small company with a short track record

Loomly vs Ocoya: FAQ

Is Loomly or Ocoya cheaper?
Ocoya is cheaper to start, from $12 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Loomly or Ocoya have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Loomly or Ocoya?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while Ocoya is the better fit for solo marketers and creators who want AI to generate content. We don't score them; the right call comes down to how you post.