Head to head

Loomly vs MeetEdgar

vs

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49 /mo
Free plan

MeetEdgar more or less invented category-based evergreen recycling: you sort posts into buckets, set a weekly schedule, and it reshares from those buckets forever so the queue never empties. It's a focused tool with two flat plans, no free tier, and a 30-day trial.

From
$24.91 /mo
Free plan

Bottom line

Loomly and MeetEdgar both cover the basics; the right one comes down to how you post. Loomly is the stronger pick for Teams and agencies that need approval rounds and client sign-off; choose MeetEdgar for Creators and small businesses with a backlog of evergreen content.

Features compared

FeatureLoomlyMeetEdgar
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesNo
Bulk uploadYesYes
Evergreen recyclingPartialYes
Team rolesYesYes
ApprovalsYesNo
Link in bioNoNo

Platforms compared

NetworkLoomlyMeetEdgar
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyNoAuto
Google BusinessAutoAuto
SnapchatReminderNo

Pricing

Loomly

Starter

Popular
$65 /mo

$49/mo billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332 /mo

$249/mo billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.
  • Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.

MeetEdgar

Eddie

$29.99 /mo

$24.91/mo billed annually

Seats
1
Accounts
5
Scheduled posts
Unlimited
  • $29.99/mo, $24.91 on annual ($299/yr)
  • 5 social accounts, 4 content categories, 10 weekly automations
  • Unlimited content library and recycling, 15 Inky AI credits/mo
  • Extra accounts $3.99-$4.99 each

Edgar

Popular
$49.99 /mo

$41.58/mo billed annually

Accounts
25
Scheduled posts
Unlimited
  • $49.99/mo, $41.58 on annual ($499/yr)
  • 25 social accounts, unlimited content categories, 1,000 weekly automations
  • Team collaboration, 50 Inky AI credits/mo
  • Extra accounts $1.99-$2.99 each
  • Flat, two-plan pricing: Eddie for one person and Edgar for small teams. The difference is mostly capacity, 5 accounts and 4 categories versus 25 accounts and unlimited categories, plus team collaboration on Edgar.
  • No free plan, but a 30-day free trial of either plan.
  • Annual billing is about 17% cheaper ($299 a year on Eddie, $499 on Edgar).
  • Extra social accounts are a second cost: $3.99-$4.99 each on Eddie, $1.99-$2.99 on Edgar. The Inky AI assistant is credit-limited at 15 (Eddie) or 50 (Edgar) generations a month.
  • Prices are USD, read off the live pricing page and confirmed against current third-party 2026 listings.

Pros and cons

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month
  • No public API beyond Zapier

MeetEdgar

  • Best-in-class category-based evergreen recycling, the feature it pioneered
  • Auto-refill keeps the queue from ever running dry
  • Content variations and Inky AI to vary and write posts
  • Now includes a social inbox and team collaboration
  • No free plan, and not the cheapest if you don't need recycling
  • Light analytics and no competitor tracking or listening
  • AI is credit-limited per month
  • SocialBee offers similar recycling, often for less

Loomly vs MeetEdgar: FAQ

Is Loomly or MeetEdgar cheaper?
MeetEdgar is cheaper to start, from $24.91 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Loomly or MeetEdgar have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Loomly or MeetEdgar?
Loomly is the stronger pick for teams and agencies that need approval rounds and client sign-off, while MeetEdgar is the better fit for creators and small businesses with a backlog of evergreen content. We don't score them; the right call comes down to how you post.