Head to head
Google Business Profile post scheduling vs MeetEdgar
Last updated 13 October 2026
Google Business Profile schedules posts natively for free and now documents recurrence and multi-profile publishing. Paid software is worth comparing for localized templates, approvals and reporting, rather than simply because you have several locations.
- From
- Free
- Free scheduling
- Yes
MeetEdgar more or less invented category-based evergreen recycling: you sort posts into buckets, set a weekly schedule, and it reshares from those buckets forever so the queue never empties. It's a focused tool with two flat plans, no free tier, and a 30-day trial.
- From
- $24.91a month, billed yearly
- Free scheduling
- No
Bottom line
Google Business Profile post scheduling is the pick for single-location businesses keeping one Google Business Profile fresh, and it's the only one of the two with a free scheduling plan. MeetEdgar fits creators and small businesses with a backlog of evergreen content better, and it reaches Facebook and Instagram among others, which Google Business Profile post scheduling doesn't.
Google Business Profile post scheduling is free, with no paid plan, and MeetEdgar starts at $24.91 a month, billed yearly. MeetEdgar adds a social inbox that Google Business Profile post scheduling leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Google Business Profile post scheduling has a free scheduling plan; MeetEdgar doesn't, though it offers a 30-day trial.
- MeetEdgar's paid plans start at $24.91 a month, billed yearly; Google Business Profile post scheduling has no published paid price.
- Google Business Profile post scheduling posts to 1 networks, MeetEdgar to 10.
- Only MeetEdgar reaches Instagram, Facebook, X (Twitter), LinkedIn, TikTok, Pinterest, YouTube, Threads, and Bluesky.
- MeetEdgar has a social inbox; Google Business Profile post scheduling doesn't.
Features compared
| Feature | Google Business Profile post scheduling | MeetEdgar |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not confirmed | No |
| Bulk upload | Partial | Yes |
| Evergreen recycling | Yes | Yes |
| Team roles | Yes | Not confirmed |
| Approvals | Not assessed | No |
| Link in bio | Not assessed | No |
Platforms compared
| Network | Google Business Profile post scheduling | MeetEdgar |
|---|---|---|
| No | Auto | |
| No | Auto | |
| X (Twitter) | No | Auto |
| No | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| Google Business | Auto | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
No free plan; 30-day trial.
- Lowest public entry price
- $24.91 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
Google Business Profile post scheduling
Free
- Seats
- Not confirmed
- Accounts
- Not confirmed
- Free native scheduling for Updates, Offers and Events
- Recurring posts and selection of multiple Business Profiles documented
- Check account-specific controls and Google review status
- No scheduler subscription fee. Multiple locations alone do not make a paid tool necessary.
- Official documentation covers future scheduling, recurrence and selecting multiple profiles; native field substitution and cross-location edit propagation were not established.
MeetEdgar
Eddie
$24.91 a month billed annually
- Seats
- 20
- Accounts
- 5
- Scheduled posts
- Unlimited
- $29.99/mo, $24.91 on annual ($299/yr)
- 5 social accounts, 4 content categories, 10 weekly automations
- Unlimited content library and recycling, 15 Inky AI credits/mo
- Extra accounts $3.99-$4.99 each
Edgar
Popular$41.58 a month billed annually
- Seats
- 20
- Accounts
- 25
- Scheduled posts
- Unlimited
- $49.99/mo, $41.58 on annual ($499/yr)
- 25 social accounts, unlimited content categories, 1,000 weekly automations
- Team collaboration, 50 Inky AI credits/mo
- Extra accounts $1.99-$2.99 each
- Both plans include twenty team members. Eddie has five accounts, four categories and ten weekly automations; Edgar has twenty-five accounts, unlimited categories and one thousand weekly automations.
- No free plan, but a 30-day free trial of either plan.
- Annual billing is about 17% cheaper ($299 a year on Eddie, $499 on Edgar).
- Extra social accounts are a second cost: $3.99-$4.99 each on Eddie, $1.99-$2.99 on Edgar. The Inky AI assistant is credit-limited at 15 (Eddie) or 50 (Edgar) generations a month.
Pros and cons
Google Business Profile post scheduling
- Free and native, no third-party tool needed
- Schedules Updates, Offers, and Events
- Publishes automatically at the set time
- Built right into the profile dashboard
- Native location-field substitution and series edits unverified
- No cross-network scheduling workflow
- Google reviews posts before public visibility
MeetEdgar
- Best-in-class category-based evergreen recycling, the feature it pioneered
- Auto-refill keeps the queue from ever running dry
- Content variations and Inky AI to vary and write posts
- Now includes a social inbox and team collaboration
- No free plan, and not the cheapest if you don't need recycling
- Light analytics and no competitor tracking or listening
- AI is credit-limited per month
Google Business Profile post scheduling vs MeetEdgar: FAQ
- Is Google Business Profile post scheduling or MeetEdgar cheaper?
- Google Business Profile post scheduling has a free entry plan. MeetEdgar starts at $24.91 a month, billed yearly. The plans may cover different workloads, so check the required accounts and features.
- Does Google Business Profile post scheduling or MeetEdgar have a free plan?
- Google Business Profile post scheduling has a free plan; MeetEdgar does not, though it offers a 30-day trial.
- Which is better, Google Business Profile post scheduling or MeetEdgar?
- Google Business Profile post scheduling is the stronger pick for single-location businesses keeping one Google Business Profile fresh, while MeetEdgar is the better fit for creators and small businesses with a backlog of evergreen content. We don't score them; the right call comes down to how you post.