Head to head

Gain vs Sked Social

vs

Gain is a content-approval tool first and a scheduler second. Its whole point is getting client sign-off without friction: clients review and approve posts by email or SMS without logging in, channels are unlimited, and you pay by team size and client count rather than per account.

From
$99 /mo
Free plan

Sked Social started life as Schedugram, the Instagram scheduler, and grew into a broader agency tool: a visual feed planner, bulk scheduling, a unified inbox, listening, and reporting across ten networks. Flat plans run from $24 a month on annual billing, with profile and user add-ons.

From
$24 /mo
Free plan

Bottom line

Gain and Sked Social both cover the basics; the right one comes down to how you post. Gain is the stronger pick for Agencies whose bottleneck is client review and sign-off; choose Sked Social for Instagram-led agencies and brands that plan visually.

Features compared

FeatureGainSked Social
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsNoYes
Bulk uploadNot assessedYes
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsYesYes
Link in bioNoYes

Platforms compared

NetworkGainSked Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeNoAuto
ThreadsAutoAuto
Google BusinessAutoAuto
SnapchatNoAuto

Pricing

Gain

Starter

$119 /mo

$99/mo billed annually

Seats
3
Accounts
Unlimited
Scheduled posts
Unlimited
  • $119/mo, $99 on annual
  • Up to 3 team members, up to 6 client workspaces, unlimited social accounts
  • Unlimited approval workflows and client reviewers, content calendar, AI writing assistant

Agency

Popular
$239 /mo

$199/mo billed annually

Seats
6
Accounts
Unlimited
Scheduled posts
Unlimited
  • $239/mo, $199 on annual
  • Up to 6 team members, up to 12 client workspaces, unlimited social accounts
  • Adds white-label and more capacity

Agency Premium

$479 /mo

$399/mo billed annually

Seats
20
Accounts
Unlimited
Scheduled posts
Unlimited
  • $479/mo, $399 on annual
  • Up to 20 team members, up to 30 client workspaces, unlimited social accounts

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing, as many team members and workspaces as you need
  • Unlimited social accounts, advanced support
  • Flat, quota-bundled plans: each tier bundles team members and workspaces (one per client), with unlimited social accounts on every plan, so the price scales by team size and client count rather than per channel.
  • Client reviewers are unlimited and don't count against your seats: clients approve or reject posts by email or SMS without needing a Gain account.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is about 17% cheaper: Starter is $99 a month versus $119, Agency $199 versus $239, Agency Premium $399 versus $479.
  • White-label is included from the Agency plan up.
  • Prices are USD, read off the live pricing page by toggling monthly and annual.

Sked Social

Basic

$29 /mo

$24/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 profile per platform, 1 user, unlimited scheduling
  • Visual planner, AI captions, social inbox, analytics

Grow

Popular
$69 /mo

$58/mo billed annually

Seats
3
Accounts
6
Scheduled posts
Unlimited
  • $69/mo, $58 on annual
  • 6 profiles (extra at $8/mo), 3 users
  • Adds collaboration, team workflows, and basic approvals

Accelerate

$199 /mo

$166/mo billed annually

Seats
6
Accounts
10
Scheduled posts
Unlimited
  • $199/mo, $166 on annual
  • 10 profiles (extra at $10/mo), 6+ users (extra at $15/mo)
  • Adds advanced approvals, external review portals, role-level permissions, dedicated support

Custom

$299 /mo
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • From $299/mo, custom profiles and users
  • Enterprise support and onboarding
  • Flat, quota-bundled plans: each tier bundles social profiles and users. Extra profiles are about $8 a month on Grow and $10 on Accelerate, and extra users about $15 a month.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is roughly 17% cheaper (two months free): Basic works out to about $24 a month, Grow $58, Accelerate $166.
  • Sked's plan names and prices have shifted over time, so older listings vary; these are the current Basic / Grow / Accelerate / Custom figures.
  • Prices are USD; the live page also offers AUD, GBP, and EUR.

Pros and cons

Gain

  • Best-in-class client approvals: sign off by email or SMS, no account needed
  • Unlimited client reviewers and unlimited social accounts on every plan
  • Flat pricing by team and client count, with white-label from Agency up
  • Revision tracking through each feedback round
  • No social inbox, listening, or evergreen recycling
  • Light analytics and reporting
  • No YouTube or Bluesky
  • Priced for teams, with the entry plan at $99 a month

Sked Social

  • Strong Instagram visual feed planner
  • Bulk scheduling, unified inbox, listening, and competitor monitoring
  • Approvals and external client review portals on Accelerate
  • Ten networks, including Snapchat and Google Business
  • No evergreen recycling
  • Plan names and prices have shifted over time
  • Profiles and users cost extra on top of the plan
  • Mid-range pricing for the fuller feature set

Gain vs Sked Social: FAQ

Is Gain or Sked Social cheaper?
Sked Social is cheaper to start, from $24 against $99 for Gain. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Gain or Sked Social have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Gain or Sked Social?
Gain is the stronger pick for agencies whose bottleneck is client review and sign-off, while Sked Social is the better fit for Instagram-led agencies and brands that plan visually. We don't score them; the right call comes down to how you post.