Is Gain or Publora cheaper?

Publora is cheaper to start, from $2.99 against $99 for Gain. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Gain or Publora have a free plan?

Publora has a free plan; Gain does not, though it offers a 14-day trial.

Which is better, Gain or Publora?

Gain is the stronger pick for agencies whose bottleneck is client review and sign-off, while Publora is the better fit for developers building automated content pipelines. We don't score them; the right call comes down to how you post.

Head to head

Gain vs Publora

Last updated 4 June 2026

Gain

Gain is a content-approval tool first and a scheduler second. Its whole point is getting client sign-off without friction: clients review and approve posts by email or SMS without logging in, channels are unlimited, and you pay by team size and client count rather than per account.

From: $99 /mo
Free plan

Visit Gain

Publora

Publora is a cheap, API-first scheduler that charges per connected account. It covers eight networks, including newer ones like Bluesky and Mastodon, has AI suggestions and agency workspaces, and is built with developers and automated pipelines in mind.

From: $2.99 per account / mo
Free plan

Visit Publora

Bottom line

Gain and Publora both cover the basics; the right one comes down to how you post. Gain is the stronger pick for Agencies whose bottleneck is client review and sign-off; choose Publora for Developers building automated content pipelines.

Features compared

Feature	Gain	Publora
AI captions	Yes	Yes
Basic analytics	Yes	Yes
Advanced reports	No	Not assessed
Bulk upload	Not assessed	Not assessed
Evergreen recycling	No	No
Team roles	Yes	Not assessed
Approvals	Yes	Not assessed
Link in bio	No	Not assessed

Platforms compared

Network	Gain	Publora
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	No
Threads	Auto	Auto
Bluesky	No	Auto
Google Business	Auto	No
Mastodon	No	Auto

Pricing

Gain

Starter

$119 /mo

$99/mo billed annually

Seats: 3
Accounts: Unlimited
Scheduled posts: Unlimited

$119/mo, $99 on annual
Up to 3 team members, up to 6 client workspaces, unlimited social accounts
Unlimited approval workflows and client reviewers, content calendar, AI writing assistant

Agency

Popular

$239 /mo

$199/mo billed annually

Seats: 6
Accounts: Unlimited
Scheduled posts: Unlimited

$239/mo, $199 on annual
Up to 6 team members, up to 12 client workspaces, unlimited social accounts
Adds white-label and more capacity

Agency Premium

$479 /mo

$399/mo billed annually

Seats: 20
Accounts: Unlimited
Scheduled posts: Unlimited

$479/mo, $399 on annual
Up to 20 team members, up to 30 client workspaces, unlimited social accounts

Enterprise

Custom

Seats: Unlimited
Accounts: Unlimited
Scheduled posts: Unlimited

Custom pricing, as many team members and workspaces as you need
Unlimited social accounts, advanced support

Flat, quota-bundled plans: each tier bundles team members and workspaces (one per client), with unlimited social accounts on every plan, so the price scales by team size and client count rather than per channel.
Client reviewers are unlimited and don't count against your seats: clients approve or reject posts by email or SMS without needing a Gain account.
There's no free plan, only a 14-day trial, no card required.
Annual billing is about 17% cheaper: Starter is $99 a month versus $119, Agency $199 versus $239, Agency Premium $399 versus $479.
White-label is included from the Agency plan up.
Prices are USD, read off the live pricing page by toggling monthly and annual.

Publora

Starter

Free

Accounts: 1
Scheduled posts: 15

Free forever
1 social account, 15 posts a month
Calendar scheduler and editor

Pro

Popular

$2.99 per account / mo

Scheduled posts: 100

$2.99 per account/mo
100 posts per account a month, schedule 2 months ahead
Add as many accounts as you need (each billed separately)

Premium

$5.99 per account / mo

Scheduled posts: 500

$5.99 per account/mo
500 posts per account a month, schedule 2 months ahead
Unlimited accounts, per-account billing

Priced per connected social account: a free Starter plan covers one account and 15 posts a month, then Pro is $2.99 and Premium $5.99 per account a month, each adding more posts per account. You add as many accounts as you like, billed separately.
There's a genuine free plan plus a trial of the paid features.
Publora leans developer- and agency-friendly: a robust API, workspaces, and client management, and it covers newer networks like Bluesky and Mastodon well.
Prices are USD, read off the live pricing page (monthly per-account rates).

Pros and cons

Gain

Best-in-class client approvals: sign off by email or SMS, no account needed
Unlimited client reviewers and unlimited social accounts on every plan
Flat pricing by team and client count, with white-label from Agency up
Revision tracking through each feedback round
No social inbox, listening, or evergreen recycling
Light analytics and reporting
No YouTube or Bluesky
Priced for teams, with the entry plan at $99 a month

Publora

Cheap per-account pricing with a free plan
Robust API for automation
Good coverage of newer networks (Bluesky, Mastodon)
Smart pre-publish validations and AI suggestions
No engagement inbox, recycling, or listening
Eight networks; no YouTube, Pinterest, or Google Business
Young, lightly documented company
Per-account billing adds up with many profiles

Gain vs Publora: FAQ

Is Gain or Publora cheaper?: Publora is cheaper to start, from $2.99 against $99 for Gain. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Gain or Publora have a free plan?: Publora has a free plan; Gain does not, though it offers a 14-day trial.
Which is better, Gain or Publora?: Gain is the stronger pick for agencies whose bottleneck is client review and sign-off, while Publora is the better fit for developers building automated content pipelines. We don't score them; the right call comes down to how you post.