Head to head
Feedly vs Loomly
Last updated 4 June 2026
vs
Feedly isn't a social media scheduler at all. It's a content-discovery and monitoring tool, an RSS reader with AI on top, that social media managers use to find and track content. To actually schedule, you pair it with a real scheduler.
- From
- $6 /mo
- Free plan
Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.
- From
- $49 /mo
- Free plan
Bottom line
Feedly and Loomly both cover the basics; the right one comes down to how you post. Feedly is the stronger pick for Social media managers who need a steady stream of content ideas; choose Loomly for Teams and agencies that need approval rounds and client sign-off.
Features compared
| Feature | Feedly | Loomly |
|---|---|---|
| AI captions | No | Yes |
| Basic analytics | Not assessed | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | Not assessed | Partial |
| Team roles | Not assessed | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | Not assessed | No |
Platforms compared
| Network | Feedly | Loomly |
|---|---|---|
| No | Auto | |
| Analytics | Auto | |
| X (Twitter) | Analytics | Auto |
| Analytics | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Google Business | No | Auto |
| Snapchat | No | Reminder |
Pricing
Feedly
Free
Free
- Seats
- 1
- Up to 100 sources, organised into feeds
- No Feedly AI
- Read and organise content
Pro
$6.99 /mo
$6/mo billed annually
- Seats
- 1
- $6.99/mo, $6 on annual ($72/yr)
- Up to 1,000 sources, search, notes, and highlights
- Share to X, Facebook, LinkedIn, Buffer, and Hootsuite
Pro+
Popular$12.99 /mo
$8.25/mo billed annually
- Seats
- 1
- $12.99/mo, $8.25 on annual ($99/yr)
- Adds Feedly AI (Leo): AI feeds, deduplication, prioritisation
- Up to 2,500 sources, 75 newsletter slots, RSS Builder
Enterprise
Custom
- Seats
- Unlimited
- From about $1,600/mo, for team market and threat intelligence
- Shared boards, team AI feeds, integrations
- Feedly is a content reader and discovery tool, not a social scheduler. It does not schedule or auto-publish social posts; it surfaces content you can then share manually or push into a scheduler like Buffer or Hootsuite (often via Zapier), which means paying for two tools.
- Plans: a free tier (100 sources), Pro at $6 a month on annual billing, Pro+ at $8.25 (adds Feedly AI / Leo), and an Enterprise market-intelligence plan from around $1,600 a month.
- Prices are USD from current listings.
- It's included here because social media managers use it to find and monitor content, not because it publishes.
Loomly
Starter
Popular$65 /mo
$49/mo billed annually
- Seats
- 3
- Accounts
- 12
- Scheduled posts
- Unlimited
- $65/mo, $49 on annual (25% off)
- 12 social accounts, 3 users, unlimited calendars
- AI Assistant, post generation, and AI replies (capped monthly usage)
- Scheduling, approval workflows, advanced analytics, link shorteners
Beyond
$332 /mo
$249/mo billed annually
- Seats
- Unlimited
- Accounts
- 60
- Scheduled posts
- Unlimited
- $332/mo, $249 on annual (25% off)
- 60 social accounts, unlimited users, unlimited calendars
- Everything in Starter, with a larger monthly AI allowance
- Adds custom branding, custom roles and workflows, and calendar 2FA enforcement
Enterprise
Custom
- Seats
- Unlimited
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Custom pricing for 61+ social accounts
- Unlimited users and calendars
- Everything in Beyond, plus priority support and pricing at scale
- Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
- There is no free plan, only a 15-day free trial of the top features, no card required.
- Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
- The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
- Nonprofits get a 50% lifetime discount with documentation.
- Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.
Pros and cons
Feedly
- Best-in-class content discovery and RSS aggregation
- Feedly AI filters, deduplicates, and prioritises sources
- Strong monitoring and market intelligence on higher tiers
- Cheap Pro and Pro+ plans, plus a free tier
- Not a scheduler: no publishing, calendar, or auto-posting
- Needs a separate tool (and often Zapier) to actually post
- Enterprise market intelligence is expensive
- Social 'sharing' is manual, one article at a time
Loomly
- Guided post creation with per-network mockups, post ideas, and optimization tips
- Multi-tier approval workflows with private or client-facing comments and version history
- AI for captions, replies, and analytics on every paid plan
- Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
- No free plan and a $65 entry, then a steep jump to $332 for Beyond
- Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
- No evergreen recycling queue and no link-in-bio
- Social listening is capped at a few searches a month
- No public API beyond Zapier
Feedly vs Loomly: FAQ
- Is Feedly or Loomly cheaper?
- Feedly is cheaper to start, from $6 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Feedly or Loomly have a free plan?
- Feedly has a free plan; Loomly does not, though it offers a 15-day trial.
- Which is better, Feedly or Loomly?
- Feedly is the stronger pick for social media managers who need a steady stream of content ideas, while Loomly is the better fit for teams and agencies that need approval rounds and client sign-off. We don't score them; the right call comes down to how you post.