Head to head
Feedly vs Later
Last updated 4 June 2026
Feedly isn't a social media scheduler at all. It's a content-discovery and monitoring tool, an RSS reader with AI on top, that social media managers use to find and track content. To actually schedule, you pair it with a real scheduler.
- From
- $6 /mo
- Free plan
Later is the visual-first scheduler, built around an Instagram feed planner and a strong Link in Bio, and it sells access in social sets (one profile of each network) rather than per channel. The cheapest paid plan is $25 a month, or $18.75 on annual billing, for one social set and one user.
- From
- $18.75 per social set / mo
- Free plan
Bottom line
Feedly is the pick for social media managers who need a steady stream of content ideas, and it's the cheaper start, from $6 a month. Later fits Instagram-first creators and brands better, and it reaches Instagram and TikTok among others, which Feedly doesn't.
Feedly starts cheaper, $6 a month against $18.75 per social set / mo for Later. They bill on different units, so the real gap depends on how much you run. Later adds AI captions that Feedly leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Feedly starts at $6 a month, Later at $18.75 per social set / mo.
- Feedly posts to 3 networks, Later to 8.
- Only Feedly reaches X (Twitter).
- Only Later reaches Instagram, TikTok, Pinterest, YouTube, Threads, and Snapchat.
- Later has AI captions; Feedly doesn't.
- Later has content calendar; Feedly doesn't.
- Later has auto-publish; Feedly doesn't.
Features compared
| Feature | Feedly | Later |
|---|---|---|
| AI captions | No | Yes |
| Basic analytics | Not assessed | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Not assessed | No |
| Evergreen recycling | Not assessed | No |
| Team roles | Not assessed | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Feedly | Later |
|---|---|---|
| No | Auto | |
| Analytics | Auto | |
| X (Twitter) | Analytics | No |
| Analytics | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Snapchat | No | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Feedly
Free
- Seats
- 1
- Up to 100 sources, organised into feeds
- No Feedly AI
- Read and organise content
Pro
$6/mo billed annually
- Seats
- 1
- $6.99/mo, $6 on annual ($72/yr)
- Up to 1,000 sources, search, notes, and highlights
- Share to X, Facebook, LinkedIn, Buffer, and Hootsuite
Pro+
Popular$8.25/mo billed annually
- Seats
- 1
- $12.99/mo, $8.25 on annual ($99/yr)
- Adds Feedly AI (Leo): AI feeds, deduplication, prioritisation
- Up to 2,500 sources, 75 newsletter slots, RSS Builder
Enterprise
- Seats
- Unlimited
- From about $1,600/mo, for team market and threat intelligence
- Shared boards, team AI feeds, integrations
- Feedly is a content reader and discovery tool, not a social scheduler. It does not schedule or auto-publish social posts; it surfaces content you can then share manually or push into a scheduler like Buffer or Hootsuite (often via Zapier), which means paying for two tools.
- Plans: a free tier (100 sources), Pro at $6 a month on annual billing, Pro+ at $8.25 (adds Feedly AI / Leo), and an Enterprise market-intelligence plan from around $1,600 a month.
- Prices are USD from current listings.
- It's included here because social media managers use it to find and monitor content, not because it publishes.
Later
Starter
$18.75/mo billed annually
- Seats
- 1
- Accounts
- 8
- Scheduled posts
- 30
- $25/mo, $18.75 on annual
- 1 social set (8 profiles, one per network)
- 1 user, 30 posts per profile / month
- Link in Bio, best-time-to-post, AI captions
- Capped at one social set; no extra sets, users, or AI credits
Growth
Popular$37.5/mo billed annually
- Seats
- 2
- Accounts
- 16
- Scheduled posts
- 180
- $50/mo, $37.50 on annual
- 2 social sets (16 profiles), 2 users
- 180 posts per profile / month
- Social inbox, approvals, and collaboration
- Extra social sets $15/mo each ($11.25 on annual)
Scale
$82.5/mo billed annually
- Seats
- 4
- Accounts
- 48
- Scheduled posts
- Unlimited
- $110/mo, $82.50 on annual
- 6 social sets (48 profiles), 4 users
- Unlimited posts
- Custom analytics, competitive benchmarking, brand listening
- Extra social sets $15/mo each ($11.25 on annual)
- Priced per social set. A social set is one profile on each of the eight networks Later supports, so the headline price covers a whole brand across networks rather than a single channel.
- Starter is capped at one social set and one user with no add-ons, so its column in the cost table stays flat. Only Growth and Scale let you add social sets, at $15 each per month ($11.25 on annual).
- Extra users are $5 a month each on Growth and Scale ($3.75 on annual). Growth's two included sets and Scale's six converge in price once you pass six sets, since both add extra sets at the same $15 rate; above that you pay Scale only for its deeper features.
- Annual billing gives three months free (about 25% off): Starter $18.75 vs $25, Growth $37.50 vs $50, Scale $82.50 vs $110 per month.
- Later still has a limited free plan (Link in Bio plus a small posting allowance, aimed at creators joining brand campaigns), but it's off the main pricing page, which now leads with a 14-day trial.
- Prices are USD list, read off the live pricing page, which bills in USD worldwide. The monthly and annual figures were confirmed by toggling the page's billing switch and cross-checked against current third-party listings.
What it really costs
Later charges per social set, so the headline price is for one. Here is the monthly cost as you connect more, with the 1-social set row marked as a realistic setup.
| social sets | Starter | Growth | Scale |
|---|---|---|---|
| 1Typical | $25/mo | $50/mo | $110/mo |
| 3 | $25/mo | $65/mo | $110/mo |
| 5 | $25/mo | $95/mo | $110/mo |
| 10 | $25/mo | $170/mo | $170/mo |
| 25 | $25/mo | $395/mo | $395/mo |
| 50 | $25/mo | $770/mo | $770/mo |
Monthly billing. Volume discounts lower the per-social set rate at higher counts. Annual billing takes about 3 months off.
Pros and cons
Feedly
- Best-in-class content discovery and RSS aggregation
- Feedly AI filters, deduplicates, and prioritises sources
- Strong monitoring and market intelligence on higher tiers
- Cheap Pro and Pro+ plans, plus a free tier
- Not a scheduler: no publishing, calendar, or auto-posting
- Needs a separate tool (and often Zapier) to actually post
- Enterprise market intelligence is expensive
- Social 'sharing' is manual, one article at a time
Later
- Strong visual planner and Link in Bio, the features it's known for
- Clean, Instagram-first workflow
- Auto-publishing across all eight supported networks
- Social-set pricing is fair if you run a single brand
- No X support since 2025
- No reorderable evergreen queue and no CSV bulk upload
- Listening and competitor benchmarking are locked to the top Scale plan
- Starter caps at one social set, so growing past it pushes you up a plan fast
Feedly vs Later: FAQ
- Is Feedly or Later cheaper?
- Feedly is cheaper to start, from $6 against $18.75 for Later. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Feedly or Later have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Feedly or Later?
- Feedly is the stronger pick for social media managers who need a steady stream of content ideas, while Later is the better fit for Instagram-first creators and brands. We don't score them; the right call comes down to how you post.