Is eClincher or Planoly cheaper?

Planoly is cheaper to start, from $14 against $149 for eClincher. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does eClincher or Planoly have a free plan?

Planoly has a free plan; eClincher does not, though it offers a 14-day trial.

Which is better, eClincher or Planoly?

eClincher is the stronger pick for agencies managing social, reviews, and local presence for clients, while Planoly is the better fit for Instagram-led creators who plan their grid visually. We don't score them; the right call comes down to how you post.

Head to head

eClincher vs Planoly

Last updated 4 June 2026

eClincher

eClincher is an agency-grade suite where the inbox, review moderation, and local marketing matter as much as publishing. It moderates reviews across Google, the app stores, and Trustpilot, runs brand monitoring and local SEO, and prices in flat plans from $149 a month, with no free tier.

From: $149 /mo
Free plan

Visit eClincher

Planoly

Planoly grew up as an Instagram feed planner and still leads with the visual side: drag posts around a grid preview until the profile looks right, then schedule them, with a link-in-bio page that can sell digital products. It publishes to eight networks and prices in flat plans from a free mobile tier to $47 a month.

From: $14 /mo
Free plan

Visit Planoly

Bottom line

eClincher and Planoly both cover the basics; the right one comes down to how you post. eClincher is the stronger pick for Agencies managing social, reviews, and local presence for clients; choose Planoly for Instagram-led creators who plan their grid visually.

Features compared

Feature	eClincher	Planoly
AI captions	Yes	Yes
Basic analytics	Yes	Yes
Advanced reports	Yes	No
Bulk upload	Yes	Not assessed
Evergreen recycling	Yes	No
Team roles	Yes	Yes
Approvals	Yes	Not assessed
Link in bio	Yes	Yes

Platforms compared

Network	eClincher	Planoly
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	Auto
YouTube	Auto	Auto
Threads	No	Auto
Google Business	Auto	No

Pricing

eClincher

Standard

$149 /mo

Seats: 1
Accounts: 15
Scheduled posts: Unlimited

$149/mo, 1 brand, 1 user (max 2), 15 profiles (max 20)
Publishing and scheduling, Instagram/TikTok feed scheduler
Unified inbox with automation, review moderation, custom link-in-bio
Advanced analytics and external client dashboards

Professional

Popular

$349 /mo

Seats: 5
Accounts: 25
Scheduled posts: Unlimited

$349/mo, unlimited brands, 5 users (max 10), 25 profiles (max 40)
Adds Smart Queues, RSS auto-posting, approval workflows, multi-channel reports
AI automation, AI inbox auto-reply, CRM integrations, local listings management
Employee advocacy and client dashboards with post approval

Enterprise

Custom

Seats: Unlimited
Accounts: Unlimited
Scheduled posts: Unlimited

Custom pricing, unlimited brands, custom users and profiles
Real-time inbox collision detection, brand monitoring and social listening
Local SEO ranking and keyword auditor, SSO, API access
Onboarding, unlimited training, dedicated account executive

Flat, quota-bundled plans: each tier bundles brands, users, and social profiles, with caps you can grow into (Standard runs 1 user and 15 profiles, up to 2 and 20; Professional 5 users and 25 profiles, up to 10 and 40). Enterprise is custom.
There's no free plan, only a 14-day trial.
Annual billing is cheaper than monthly, but the page headlines the monthly rates ($149 and $349) and didn't show a per-month annual figure when checked.
Several things sit on top as add-ons or separate tools: Brand Monitoring and Social Listening (an add-on on Professional, included on Enterprise), an AI Blog Creation agent (add-on on every plan), and a standalone Local SEO Automation tool at $300 a month.
eClincher revamped its lineup; the current plans are Standard, Professional, and Enterprise, replacing an older Basic / Premier / Agency structure, so older listings ($65 / $175 / $425) are out of date.
Prices are USD, read off the live pricing page (rendered twice); aggregator listings lag the revamp.

Planoly

Free

Seats: 1
Accounts: 1
Scheduled posts: 10

1 social set, 1 user (mobile app)
10 uploads a month
Visual planner and link-in-bio

Starter

$16 /mo

$14/mo billed annually

Seats: 1
Accounts: 1
Scheduled posts: Unlimited

$16/mo, $14 on annual
1 social set, 1 user, unlimited uploads
Free link in bio; upgrade to Growth to add sets or users

Growth

Popular

$28 /mo

$24/mo billed annually

Seats: 2
Accounts: 2
Scheduled posts: Unlimited

$28/mo, $24 on annual
2 social sets, 2 users, unlimited uploads
Extra social set $10/mo, extra user $5/mo

Pro

$55 /mo

$47/mo billed annually

Seats: 6
Accounts: 6
Scheduled posts: Unlimited

$55/mo, $47 on annual
6 social sets, 6 users, unlimited uploads
Extra social set $8/mo, extra user $3/mo

Flat, quota-bundled plans: each tier bundles a number of social sets and users. A social set is one account per network (Instagram, TikTok, Pinterest, and so on), so one set covers your presence across the networks you connect.
Starter has no add-ons (you upgrade to grow). Growth and Pro let you buy extra sets ($10 then $8 a month) and extra users ($5 then $3 a month).
There's a free mobile plan (1 social set, 10 uploads a month).
Annual billing is up to 15% cheaper. Annual rates were read off the live pricing page; the Pro monthly figure is derived from the page's stated annual discount.
Prices are USD, read off the live pricing page.

Pros and cons

eClincher

Strong unified inbox with AI auto-replies and automation rules
Review moderation across Google, app stores, Trustpilot, and Tripadvisor
Brand monitoring, local listings, and local SEO under one roof
Smart Queues for evergreen auto-posting and solid agency reporting
No free plan, and a $149 entry price
Brand monitoring, the AI blog agent, and local SEO are paid add-ons or separate tools
More tool than you need for simple scheduling
Annual pricing isn't shown clearly on the page

Planoly

Best-known Instagram feed/grid visual planner
Link-in-bio page that can sell digital products
Schedules to eight networks with AI captions and auto-responses
Free mobile plan and clear, cheap add-ons
Analytics are moderate, with no custom reports
No evergreen recycling or broad listening
No Bluesky or Google Business
Starter can't add sets or users without upgrading

eClincher vs Planoly: FAQ

Is eClincher or Planoly cheaper?: Planoly is cheaper to start, from $14 against $149 for eClincher. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does eClincher or Planoly have a free plan?: Planoly has a free plan; eClincher does not, though it offers a 14-day trial.
Which is better, eClincher or Planoly?: eClincher is the stronger pick for agencies managing social, reviews, and local presence for clients, while Planoly is the better fit for Instagram-led creators who plan their grid visually. We don't score them; the right call comes down to how you post.