Is CoSchedule or MavSocial cheaper?

CoSchedule is cheaper to start, from $19 against $24 for MavSocial. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does CoSchedule or MavSocial have a free plan?

CoSchedule has a free plan; MavSocial does not, though it offers a 14-day trial.

Which is better, CoSchedule or MavSocial?

CoSchedule is the stronger pick for content teams that want social and editorial work on one calendar, while MavSocial is the better fit for teams that want strong digital asset management built into the scheduler. We don't score them; the right call comes down to how you post.

Head to head

CoSchedule vs MavSocial

Last updated 4 June 2026

CoSchedule

Part social scheduler, part marketing calendar: CoSchedule schedules to eleven networks, recycles evergreen posts with ReQueue, and on the bigger plans pulls whole content projects onto the same timeline. It is priced per seat from a free plan up to quote-only tiers, with social profiles and X billed as extras.

From: $19 per user / mo
Free plan

Visit CoSchedule

MavSocial

MavSocial pairs scheduling with unusually strong digital asset management, including a built-in stock photo library, plus a social inbox and approval workflows. The catch is the network list: it covers the big names but skips TikTok and Pinterest.

From: $24 /mo
Free plan

Visit MavSocial

Bottom line

CoSchedule and MavSocial both cover the basics; the right one comes down to how you post. CoSchedule is the stronger pick for Content teams that want social and editorial work on one calendar; choose MavSocial for Teams that want strong digital asset management built into the scheduler.

Features compared

Feature	CoSchedule	MavSocial
AI captions	Yes	Not assessed
Basic analytics	Yes	Yes
Advanced reports	Yes	Yes
Bulk upload	Yes	Yes
Evergreen recycling	Yes	No
Team roles	Yes	Yes
Approvals	Yes	Yes
Link in bio	Yes	No

Platforms compared

Network	CoSchedule	MavSocial
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	No
Pinterest	Auto	No
YouTube	Auto	Auto
Threads	Auto	No
Bluesky	Auto	No
Google Business	Auto	Auto
Mastodon	Auto	No
WordPress	Auto	No

Pricing

CoSchedule

Free Calendar

Free

Seats: 1
Accounts: 1
Scheduled posts: 15

Free forever, 1 user, 1 social profile
Up to 15 scheduled social messages
Drag-and-drop calendar, best-time publishing, AI assistant, 20 AI templates

Social Calendar

Popular

$29 per user / mo

$19/mo billed annually

Seats: 3
Accounts: 3
Scheduled posts: Unlimited

$29 per user/mo, $19 on annual; up to 3 seats
3 social profiles included, $5/mo per extra (X billed separately at $8/profile/mo)
Unlimited scheduling, ReQueue recycling, bulk scheduling, 1,600+ AI templates
Social analytics, Facebook and Instagram inbox

Agency Calendar

$69 per user / mo

$59/mo billed annually

Seats: 3
Accounts: 5
Scheduled posts: Unlimited

$69 per user/mo, $59 on annual; up to 3 seats
5 social profiles included, $5/mo per extra (X at $25/profile/mo)
Unlimited client calendars, all-network inbox, profile groups
White-label reports, social approvals, read-only calendar sharing

Content Calendar

Custom

Seats: 5
Accounts: 5
Scheduled posts: Unlimited

Custom pricing, up to 5 seats
Adds Kanban and table views, marketing campaigns, custom fields and project types
Project and campaign reports, guest user access, dedicated account management

Marketing Suite

Custom

Accounts: 5
Scheduled posts: Unlimited

Custom pricing and custom user limits
Adds sub-calendars, approval workflows, intake forms, digital asset management
Team management dashboard, advanced audience targeting, custom permissions, SSO

Priced per user/seat: the headline $29 / $69 is for one seat and multiplies by how many people you add. The two self-serve paid plans, Social Calendar and Agency Calendar, cap at 3 seats each; Content Calendar and Marketing Suite are quote-only.
Social profiles are a second, separate cost. Social Calendar bundles 3 and Agency 5, then it is $5 a month per extra profile.
X (Twitter) is billed on top of everything else because of X's API pricing: $8 per profile a month on Social Calendar and $25 per profile a month on Agency, Content, and Marketing Suite.
There is a genuine Free Calendar (1 user, 1 profile, 15 scheduled messages) plus a 14-day trial of the paid features.
Annual billing is cheaper per seat (the page shows a 'save 20%' banner): Social Calendar drops from $29 to $19 a seat and Agency from $69 to $59.
Prices are USD read off the live pricing page, which renders client-side; monthly and annual figures were read by toggling the billing switch and cross-checked against current third-party 2026 listings.

MavSocial

Advanced

$29 /mo

$24/mo billed annually

Seats: 1
Accounts: 10
Scheduled posts: Unlimited

$29/mo, $24 on annual
1 user, 10 social profiles
Publishing, social inbox, reporting, digital asset management

Pro

Popular

$78 /mo

$65/mo billed annually

Seats: 3
Accounts: 30
Scheduled posts: Unlimited

$78/mo, $65 on annual
3 users, 30 social profiles
Adds team collaboration and campaign planning

Business

$249 /mo

$208/mo billed annually

Seats: 5
Accounts: 40
Scheduled posts: Unlimited

$249/mo, $208 on annual
5 users, 40 social profiles
Adds team and permission management and approval workflows
Extra profiles $6-$7/mo, extra users $20-$24/mo

Enterprise

$399 /mo

$333/mo billed annually

Scheduled posts: Unlimited

From $399/mo, $333 on annual
Fully customizable users and profiles
Dedicated support

Flat, quota-bundled plans: each tier bundles users and social profiles. On Business you can add extras, at about $6-$7 a month per profile and $20-$24 a month per user.
There's no free plan, only a 14-day trial, no card required.
Annual billing saves roughly two months: Advanced works out to $24 a month, Pro $65, Business $208, Enterprise from $333.
MavSocial's distinctive feature is its digital asset management, with a built-in stock photo library; its weak spot is the network list.
Prices are USD, read off the live pricing page and cross-checked against current third-party listings.

Pros and cons

CoSchedule

ReQueue is a genuinely good evergreen recycling engine
Publishes directly to eleven networks, with a usable free plan
Doubles as a marketing project and content calendar on the higher tiers
Strong agency features: client calendars, white-label reports, approvals
Per-seat pricing plus per-profile and X surcharges make the real cost hard to read
Self-serve plans cap at three users; the top two tiers are quote-only
No social listening or competitor tracking
The marketing-calendar breadth is overkill if you only want to schedule posts

MavSocial

Strong digital asset management with a built-in stock library
Social inbox, campaign reporting, and approval workflows
Flat, reasonable pricing with add-ons on Business
24/7 support advertised across plans
No TikTok or Pinterest, a serious coverage gap
No evergreen recycling, link-in-bio, or broad listening
Approval workflows and permissions are Business-only
Network list is short next to its rivals

CoSchedule vs MavSocial: FAQ

Is CoSchedule or MavSocial cheaper?: CoSchedule is cheaper to start, from $19 against $24 for MavSocial. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does CoSchedule or MavSocial have a free plan?: CoSchedule has a free plan; MavSocial does not, though it offers a 14-day trial.
Which is better, CoSchedule or MavSocial?: CoSchedule is the stronger pick for content teams that want social and editorial work on one calendar, while MavSocial is the better fit for teams that want strong digital asset management built into the scheduler. We don't score them; the right call comes down to how you post.