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Head to head

ContentCal vs Maeve Social

ContentCal

ContentCal is a historical product. Adobe acquired it and ended the standalone service on March 31, 2023; current buyers should assess Adobe Express Content Scheduler separately.

From
Standalone scheduler unavailable
Free scheduling
Historical
Maeve Social

Maeve Social brings the brief, the content plan, nine-network publishing and client sign-off into one workspace, with an inbox and reporting to carry the work through after publication.

From
$20a month, billed yearly
Free scheduling
No

Bottom line

ContentCal is not a confirmed current scheduling option. Read the availability notice before using historical capabilities in a buying comparison.

Historical or unverified offers are excluded from price comparisons.

Features compared

FeatureContentCalMaeve Social
AI captionsHistoricalYes
Basic analyticsHistoricalYes
Advanced reportsHistoricalYes
Bulk uploadHistoricalNot assessed
Evergreen recyclingHistoricalPartial
Team rolesHistoricalYes
ApprovalsHistoricalYes
Link in bioHistoricalNot assessed

Platforms compared

NetworkContentCalMaeve Social
InstagramHistoricalAuto
FacebookHistoricalAuto
X (Twitter)HistoricalAuto
LinkedInHistoricalAuto
TikTokHistoricalAuto
PinterestHistoricalAuto
YouTubeHistoricalAuto
ThreadsHistoricalAuto
Google BusinessHistoricalAuto

Pricing

Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.

ContentCal

Standalone scheduler unavailable. Historical or unverified offers are excluded from current cost comparisons.

Maeve Socialflat pricing

No free plan; 3-day trial.

Lowest public entry price
$20 a month, billed yearly

Whole-plan price; it doesn't scale per unit.

ContentCal

Historical plan details only. This standalone scheduler is no longer available.

  • Adobe announced the acquisition in December 2021 and subsequently confirmed completion. The standalone ContentCal service ended March 31, 2023.
  • No current standalone subscription is available. Adobe Express Content Scheduler is a separate current product; do not assume one-to-one feature parity.

Maeve Social

Basic

$25a month

$20 a month billed annually

Seats
1
Accounts
20
Scheduled posts
Not confirmed
  • $25/month or $240/year ($20/month equivalent)
  • 1 user, 2 workspaces, 20 social connections
  • 20 GB storage and 800 monthly AI credits
  • Workbench, calendar, grid planner, recurring posts, inbox and account analytics
  • API, CLI and MCP access; 1 tracked Instagram competitor

Standard

Popular
$99a month

$79.17 a month billed annually

Seats
5
Accounts
50
Scheduled posts
Not confirmed
  • $99/month or $950/year (about $79.17/month equivalent)
  • 5 users, 5 workspaces, 50 social connections
  • 50 GB storage and 1,500 monthly AI credits
  • Team approvals, guest client reviews, client upload links and shared calendar snapshots
  • Aggregate analytics, branded PDFs and scheduled report delivery
  • Instagram/Facebook auto-replies; 5 tracked Instagram competitors

Premium

$199a month

$158.33 a month billed annually

Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Not confirmed
  • $199/month or $1,900/year (about $158.33/month equivalent)
  • Unlimited users, workspaces and social connections as advertised
  • 100 GB storage and 3,000 monthly AI credits
  • 15 tracked Instagram competitors and team performance insights
  • Advertised dedicated success manager and phone support
  • Public USD monthly prices are $25/$99/$199. Annual bills are $240/$950/$1,900, equivalent to $20/about $79.17/about $158.33 per month. The vendor displays rounded annual equivalents of $20/$79/$158. Checkout shows applicable taxes and currency; App Store pricing follows its store listing.
  • Whole-plan bundles include users, workspaces and social connections. One account on one network counts as one connection. Premium advertises unlimited users, workspaces and connections, alongside its 100 GB storage, 3,000 monthly AI credits and 15 tracked Instagram competitors.
  • Every plan offers a three-day trial, with a card collected at web trial checkout. AI-credit top-ups are available at 50 credits per USD, with a $10 minimum.
  • Subscriptions renew automatically. Cancellation generally takes effect at the end of the paid period, with refunds governed by the published terms and applicable law. Apple-billed subscriptions are managed through Apple.

Pros and cons

ContentCal

  • Clean, approachable content calendar and content hub
  • Strong, simple approval workflows
  • Good team and client collaboration
  • Standalone service ended March 31, 2023
  • Historical features do not establish Adobe Express feature parity
  • No current standalone subscription

Maeve Social

  • Nine publishing networks, including Google Business Profile
  • Workbench docs, canvas and tables connected to real posts
  • Staged approvals and no-login client reviews on Standard
  • Branded PDFs and scheduled report delivery on Standard
  • API, CLI and MCP access from Basic
  • Reusable media, captions and replies, with Canva and Google Drive imports

ContentCal vs Maeve Social: FAQ

Can I compare ContentCal and Maeve Social as current schedulers?
Historical or unverified products are excluded from current price and capability recommendations. Read the availability notice and verify a current subscription before choosing one.

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