Head to head
ContentCal vs FeedHive
Last updated 4 June 2026
vs
ContentCal was a well-liked UK content calendar built around planning and approvals. Adobe bought it in December 2021, closed the standalone product on 31 March 2023, and rolled its features into Adobe Express, so it's here for the record rather than as a tool you can buy.
- From
- Custom
- Free plan
FeedHive is an AI-first scheduler best known for predicting how a post will perform before you hit publish. Alongside that it does AI writing, content recycling, conditional posting, and a social inbox across ten networks. It started as an X tool and grew broader.
- From
- $13 /mo
- Free plan
Bottom line
ContentCal and FeedHive both cover the basics; the right one comes down to how you post.
Features compared
| Feature | ContentCal | FeedHive |
|---|---|---|
| AI captions | Not assessed | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not assessed | Not assessed |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | Not assessed | Yes |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Not assessed | Not assessed |
Platforms compared
| Network | ContentCal | FeedHive |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Reminder | Auto |
| Auto | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| Google Business | Auto | Auto |
Pricing
ContentCal
- ContentCal was acquired by Adobe in December 2021 and the standalone product closed on 31 March 2023. You can no longer buy it.
- Its content calendar and scheduling features were folded into Adobe Express as the Content Scheduler, which is reviewed separately.
- When it ran, ContentCal sold flat monthly plans (a Pro tier and a larger Company tier); those plans no longer exist, so no current pricing applies.
FeedHive
Creator
$19 /mo
$13/mo billed annually
- Seats
- 5
- Accounts
- 4
- Scheduled posts
- 30
- $19/mo, about $13 on annual
- 4 social accounts, 30 scheduled posts
- AI writing, image generation, hashtags, 2,500 AI credits
Brand
Popular$29 /mo
$20/mo billed annually
- Seats
- 20
- Accounts
- 10
- Scheduled posts
- 500
- $29/mo, about $20 on annual
- 10 social accounts, 500 scheduled posts
- More workspaces and AI credits, approval workflows
Business
$99 /mo
$69/mo billed annually
- Seats
- 20
- Accounts
- 100
- Scheduled posts
- Unlimited
- $99/mo, about $69 on annual
- 100 social accounts, unlimited posts
- Priority support, more automation runs
Agency
$299 /mo
$209/mo billed annually
- Seats
- 20
- Accounts
- 500
- Scheduled posts
- Unlimited
- $299/mo, about $209 on annual
- 500 social accounts, 100 workspaces
- White-label, 100,000 AI credits, priority support
- Flat, quota-bundled plans by social accounts, with AI credits and automation runs metered per plan (2,500 to 100,000 AI credits).
- There's no free plan, only a 7-day trial. Annual billing saves up to 30%; the annual figures here are derived from that.
- White-label is included on the Agency plan.
- Prices are USD; FeedHive also prices in EUR (the page geo-located to EUR when checked), so the USD figures were taken from FeedHive's USD listings.
Pros and cons
ContentCal
- Clean, approachable content calendar and content hub
- Strong, simple approval workflows
- Good team and client collaboration
- Discontinued on 31 March 2023; no longer sold
- Folded into Adobe Express, with a different shape and focus
- Existing comparisons that still list it are out of date
FeedHive
- AI performance prediction before you publish
- Strong AI writing, images, and hashtags
- Recycling plus conditional and follow-up posting
- Ten networks, with a social inbox and white-label on Agency
- AI credits and automation runs are metered
- No free plan
- Small company with a short track record
- Analytics are decent, not enterprise-grade
ContentCal vs FeedHive: FAQ
- Is ContentCal or FeedHive cheaper?
- FeedHive starts at $13 per month, while ContentCal is quoted custom, so FeedHive is the one with a public entry price.
- Does ContentCal or FeedHive have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, ContentCal or FeedHive?
- ContentCal is the stronger pick for most people, while FeedHive is the better fit for creators and small teams who lean on AI for content. We don't score them; the right call comes down to how you post.