Head to head
Buffer vs Viraly
Last updated 15 October 2026
Buffer offers a free three-channel plan with ten queued posts per channel, plus per-channel paid plans. It suits a solo publishing routine; teams should check its client-access limitations before using one organization for separate clients.
- From
- Free
- Free scheduling
- Yes
Social scheduler with evergreen content recycling, analytics, link-in-bio pages and team collaboration.
- From
- Free
- Free scheduling
- Yes
Bottom line
Viraly is the pick for creators combining scheduling and link-in-bio tools, and it adds evergreen recycling that Buffer leaves out. Buffer fits solo creators better.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Viraly adds evergreen recycling that Buffer leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Buffer posts to 12 networks, Viraly to 10.
- Viraly has evergreen recycling; Buffer doesn't.
Features compared
| Feature | Buffer | Viraly |
|---|---|---|
| AI captions | Yes | Not assessed |
| Basic analytics | Yes | Yes |
| Advanced reports | Partial | Not assessed |
| Bulk upload | Yes | Not assessed |
| Evergreen recycling | No | Yes |
| Team roles | Yes | Not assessed |
| Approvals | Yes | Not assessed |
| Link in bio | Yes | Yes |
Platforms compared
| Network | Buffer | Viraly |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | Auto | Not assessed |
| Mastodon | Auto | Auto |
| Substack Notes | Auto | Not assessed |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- 1 channel · Essentials
- $6/mo~$5/mo annual
- 9 channels · EssentialsTypical
- $54/mo~$45/mo annual
Lowest priced plan at each shown workload. Check the plan's included features before choosing it.
Free plan available.
- Free entry plan
- Free
Whole-plan price; it doesn't scale per unit.
Buffer
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 3 connected channels
- 10 scheduled posts waiting per channel, replenished after publication
- One user; unlimited drafts
Essentials
Popular$5 per channel a month billed annually
- Seats
- 1
- Accounts
- 1
- Scheduled posts
- Unlimited
- $6 per channel/mo, $5 on annual
- Analytics
- Engagement tools
Team
$10 per channel a month billed annually
- Seats
- Unlimited
- Accounts
- 1
- Scheduled posts
- Unlimited
- $12 per channel/mo, $10 on annual
- Unlimited team members
- Approvals
- Free has three channels and ten queued posts per channel at a time. It is not a ten-post monthly allowance.
- Paid plans charge for every connected channel, including the original free three. Rates above ten channels are marginal volume bands.
- The annual figures are monthly equivalents of annual channel tariffs; the yearly Essentials rate for channels 51+ is $20, not twelve times its $1 monthly rate.
- Paid scheduling is subject to a 5,000 queued-post fair-use ceiling per channel. Prices exclude applicable taxes.
What it really costs
Monthly cost by channel count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance, with the 9-channel row marked as a realistic setup.
| channels | Essentials | Team |
|---|---|---|
| 1 | $6/mo | $12/mo |
| 3 | $18/mo | $36/mo |
| 5 | $30/mo | $60/mo |
| 9Typical | $54/mo | $108/mo |
| 10 | $60/mo | $120/mo |
| 25 | $120/mo | $180/mo |
| 50 | $195/mo | $255/mo |
Monthly billing. Volume discounts lower the per-channel rate at higher counts. Annual billing takes about 2 months off.
Viraly
Free
- Accounts
- 3
- Scheduled posts
- 10
- 3 profiles; 10 posts/month
Influencer
$19/month displayed; dollar currency unconfirmed
- Accounts
- 5
- Scheduled posts
- 200
- Paid allowance is separate from the free plan.
- Ten social destinations are confirmed here. The vendor's eleven-platform label also includes a WordPress plugin, which is not counted as verified direct WordPress publishing.
- Annual saving advertised 17%; profiles can be added for $3/month.
- Business $49/15 profiles; Agency $99/50; Enterprise $249/150.
- The checked vendor pages show a dollar symbol without an explicit currency code. Paid comparison amounts remain unverified.
Pros and cons
Buffer
- Free three-channel plan with replenishing queues
- Wide network coverage including Substack Notes
- Paid plan volume bands and Team approvals
- API/MCP and automation integrations
- Per-channel pricing adds up quickly
- CSV import supports text and single images; create videos and carousels in the composer
- No evergreen recycling
- Analytics are basic
Viraly
- Evergreen recycling, link-in-bio and creator analytics; MCP available on Free.
- Free is limited to three profiles and ten posts per month.
- The dollar currency needs confirmation.
Buffer vs Viraly: FAQ
- Is Buffer or Viraly cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Buffer or Viraly have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Buffer or Viraly?
- Buffer is the stronger pick for solo creators, while Viraly is the better fit for creators combining scheduling and link-in-bio tools. We don't score them; the right call comes down to how you post.