Head to head

Buffer vs Sked Social

vs

The simplest way to schedule a few accounts, and the cheapest entry if you only run one to three channels.

From
$5 per channel / mo
Free plan

Sked Social started life as Schedugram, the Instagram scheduler, and grew into a broader agency tool: a visual feed planner, bulk scheduling, a unified inbox, listening, and reporting across ten networks. Flat plans run from $24 a month on annual billing, with profile and user add-ons.

From
$24 /mo
Free plan

Bottom line

Buffer and Sked Social both cover the basics; the right one comes down to how you post. Buffer is the stronger pick for Solo creators; choose Sked Social for Instagram-led agencies and brands that plan visually.

Features compared

FeatureBufferSked Social
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsPartialYes
Bulk uploadNoYes
Evergreen recyclingNoNo
Team rolesYesYes
ApprovalsYesYes
Link in bioYesYes

Platforms compared

NetworkBufferSked Social
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsAutoAuto
BlueskyAutoNo
Google BusinessAutoAuto
MastodonAutoNo
SnapchatNoAuto

Pricing

Buffer

Free

Free
Seats
1
Accounts
3
Scheduled posts
10
  • 3 channels
  • 10 scheduled posts per channel

Essentials

Popular
$6 per channel / mo

$5/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $6 per channel/mo, $5 on annual
  • Analytics
  • Engagement tools

Team

$12 per channel / mo

$10/mo billed annually

Seats
Unlimited
Accounts
1
Scheduled posts
Unlimited
  • $12 per channel/mo, $10 on annual
  • Unlimited team members
  • Approvals
  • Priced per channel: the headline $6 / $12 is for a single channel and scales with how many you connect.
  • Volume discount lowers the per-channel rate above 10 channels (down to $1-$2 per channel at 51+).
  • Annual billing saves about two months, so a channel works out near $60 / $120 per year.

Sked Social

Basic

$29 /mo

$24/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $29/mo, $24 on annual
  • 1 profile per platform, 1 user, unlimited scheduling
  • Visual planner, AI captions, social inbox, analytics

Grow

Popular
$69 /mo

$58/mo billed annually

Seats
3
Accounts
6
Scheduled posts
Unlimited
  • $69/mo, $58 on annual
  • 6 profiles (extra at $8/mo), 3 users
  • Adds collaboration, team workflows, and basic approvals

Accelerate

$199 /mo

$166/mo billed annually

Seats
6
Accounts
10
Scheduled posts
Unlimited
  • $199/mo, $166 on annual
  • 10 profiles (extra at $10/mo), 6+ users (extra at $15/mo)
  • Adds advanced approvals, external review portals, role-level permissions, dedicated support

Custom

$299 /mo
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • From $299/mo, custom profiles and users
  • Enterprise support and onboarding
  • Flat, quota-bundled plans: each tier bundles social profiles and users. Extra profiles are about $8 a month on Grow and $10 on Accelerate, and extra users about $15 a month.
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is roughly 17% cheaper (two months free): Basic works out to about $24 a month, Grow $58, Accelerate $166.
  • Sked's plan names and prices have shifted over time, so older listings vary; these are the current Basic / Grow / Accelerate / Custom figures.
  • Prices are USD; the live page also offers AUD, GBP, and EUR.

Pros and cons

Buffer

  • Clean, fast interface
  • Cheapest entry for one to three channels
  • Widest network list, including Bluesky and Mastodon
  • Genuinely useful free plan
  • Per-channel pricing adds up quickly
  • No CSV bulk upload
  • No evergreen recycling
  • Analytics are basic

Sked Social

  • Strong Instagram visual feed planner
  • Bulk scheduling, unified inbox, listening, and competitor monitoring
  • Approvals and external client review portals on Accelerate
  • Ten networks, including Snapchat and Google Business
  • No evergreen recycling
  • Plan names and prices have shifted over time
  • Profiles and users cost extra on top of the plan
  • Mid-range pricing for the fuller feature set

Buffer vs Sked Social: FAQ

Is Buffer or Sked Social cheaper?
Buffer is cheaper to start, from $5 against $24 for Sked Social. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Buffer or Sked Social have a free plan?
Buffer has a free plan; Sked Social does not, though it offers a 14-day trial.
Which is better, Buffer or Sked Social?
Buffer is the stronger pick for solo creators, while Sked Social is the better fit for Instagram-led agencies and brands that plan visually. We don't score them; the right call comes down to how you post.