Head to head

Buffer vs LinkedIn post scheduling

vs

The simplest way to schedule a few accounts, and the cheapest entry if you only run one to three channels.

From
$5 per channel / mo
Free plan

LinkedIn now lets you schedule posts natively, free, from the post composer. It's the simplest way to queue a LinkedIn post in advance, and it does nothing beyond that, no calendar, no bulk scheduling, no editing a post once it's scheduled.

From
Custom
Free plan

Bottom line

Buffer and LinkedIn post scheduling both cover the basics; the right one comes down to how you post. Buffer is the stronger pick for Solo creators; choose LinkedIn post scheduling for LinkedIn-only users who just want to queue the occasional post.

Features compared

FeatureBufferLinkedIn post scheduling
AI captionsYesPartial
Basic analyticsYesYes
Advanced reportsPartialNo
Bulk uploadNoNo
Evergreen recyclingNoNo
Team rolesYesNot assessed
ApprovalsYesNot assessed
Link in bioYesNot assessed

Platforms compared

NetworkBufferLinkedIn post scheduling
InstagramAutoNo
FacebookAutoNo
X (Twitter)AutoNo
LinkedInAutoAuto
TikTokAutoNo
PinterestAutoNo
YouTubeAutoNo
ThreadsAutoNo
BlueskyAutoNo
Google BusinessAutoNo
MastodonAutoNo

Pricing

Buffer

Free

Free
Seats
1
Accounts
3
Scheduled posts
10
  • 3 channels
  • 10 scheduled posts per channel

Essentials

Popular
$6 per channel / mo

$5/mo billed annually

Seats
1
Accounts
1
Scheduled posts
Unlimited
  • $6 per channel/mo, $5 on annual
  • Analytics
  • Engagement tools

Team

$12 per channel / mo

$10/mo billed annually

Seats
Unlimited
Accounts
1
Scheduled posts
Unlimited
  • $12 per channel/mo, $10 on annual
  • Unlimited team members
  • Approvals
  • Priced per channel: the headline $6 / $12 is for a single channel and scales with how many you connect.
  • Volume discount lowers the per-channel rate above 10 channels (down to $1-$2 per channel at 51+).
  • Annual billing saves about two months, so a channel works out near $60 / $120 per year.

LinkedIn post scheduling

Free

Free
Seats
1
Accounts
1
  • Built into LinkedIn for personal profiles and Company Pages, free
  • Schedule text, image, and video posts up to 3 months ahead
  • No bulk scheduling, and you can't edit a scheduled post
  • LinkedIn's native scheduler is free and built into the post composer (click the clock icon instead of Post). There's nothing to buy.
  • It only schedules to LinkedIn itself, and only standard posts, polls, events, and articles can't be scheduled natively.
  • AI post rewriting is a LinkedIn Premium feature, which is a separate paid LinkedIn subscription rather than part of the scheduler.

Pros and cons

Buffer

  • Clean, fast interface
  • Cheapest entry for one to three channels
  • Widest network list, including Bluesky and Mastodon
  • Genuinely useful free plan
  • Per-channel pricing adds up quickly
  • No CSV bulk upload
  • No evergreen recycling
  • Analytics are basic

LinkedIn post scheduling

  • Free and built right into LinkedIn
  • Works for both personal profiles and Company Pages
  • Schedule up to three months ahead
  • No third-party tool or login needed
  • LinkedIn only
  • No bulk scheduling, no calendar, no editing scheduled posts
  • No best-time suggestions or recycling
  • Analytics are basic and AI rewriting needs Premium

Buffer vs LinkedIn post scheduling: FAQ

Is Buffer or LinkedIn post scheduling cheaper?
Buffer starts at $5 per channel / mo, while LinkedIn post scheduling is quoted custom, so Buffer is the one with a public entry price.
Does Buffer or LinkedIn post scheduling have a free plan?
Both have a free plan, so you can try either one before paying.
Which is better, Buffer or LinkedIn post scheduling?
Buffer is the stronger pick for solo creators, while LinkedIn post scheduling is the better fit for LinkedIn-only users who just want to queue the occasional post. We don't score them; the right call comes down to how you post.