Head to head
Blotato vs Postly
Last updated 13 October 2026
Blotato
Blotato combines AI content generation with social publishing and automation. Its paid plans meter image and video generation with credits, while the seven-day web-app trial provides 60 credits and excludes API access.
- From
- $29a month
- Free scheduling
- No
Postly
Postly sells paid channel-based publishing plans with a 14-day no-card trial. Its current USD 16 display is an annual monthly equivalent for five channels, and AI Studio image/video capacity costs extra.
- From
- Check current price
- Free scheduling
- No
Bottom line
Blotato is the pick for solo operators combining AI asset creation and publishing. Postly fits creators and small agencies who want wide coverage cheaply better, and it reaches Google Business and Mastodon among others, which Blotato doesn't.
A verified price comparison requires the same billing term, currency and eligible workload. See each pricing section for the published terms. Postly adds ad management that Blotato leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Blotato posts to 9 networks, Postly to 14.
- Only Postly reaches Google Business, Mastodon, and Reddit.
- Postly has ad management; Blotato doesn't.
- Postly has team roles; Blotato doesn't.
Features compared
| Feature | Blotato | Postly |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not assessed | Not assessed |
| Bulk upload | Partial | Yes |
| Evergreen recycling | No | Partial |
| Team roles | No | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | Not assessed | Yes |
Platforms compared
| Network | Blotato | Postly |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| Auto | Auto | |
| YouTube | Auto | Auto |
| Threads | Auto | Auto |
| Bluesky | Auto | Auto |
| Google Business | No | Auto |
| Mastodon | No | Auto |
| No | Auto | |
| Snapchat | No | Not confirmed |
| Telegram | Not assessed | Auto |
| WordPress | Not assessed | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Blotato
Starter
$29a month
- Accounts
- 20
- Scheduled posts
- 200
- USD 29 per month
- 1,250 AI credits per month
- 20 social accounts
Creator
$97a month
- Accounts
- 40
- Scheduled posts
- 1000
- USD 97 per month
- 5,000 AI credits per month
- 40 social accounts
Agency
$499a month
- Accounts
- 100
- Scheduled posts
- 3000
- USD 499 per month
- 28,000 AI credits per month
- 100 connected social accounts; 3,000 queued posts
- Monthly prices remain USD 29/97/499. Billing help now documents 20/40/100 connected accounts and 200/1,000/3,000 simultaneously queued posts. All plans schedule up to nine months ahead. Annual plans are offered, but exact annual totals were not verified.
- The seven-day trial has 60 AI credits and excludes API access. Generating an API key immediately ends the trial and begins paid subscription billing, even if trial days remain.
- Credit use depends on model, duration and audio. Published examples list GPT-image-1 at 25 credits per image and Veo 3.1 Fast at 35 credits per second without audio or 50 with audio; verify the selectable settings and displayed job cost.
- The credit help page says AI voiceovers do not consume generation credits, while the pricing FAQ includes voice in its credit-usage description. Confirm the current in-app treatment for voice-heavy work.
- Unlimited AI-writing wording does not mean unlimited image or video generation. Include successful regenerations and editing time when calculating cost per accepted asset.
Postly
Pro
PopularCheck current monthly price; annual billing starts at USD 192/year for five channels
- Seats
- Unlimited
- Scheduled posts
- Unlimited
- Five-channel minimum; USD 192/year for five channels
- Annual monthly equivalents: USD 3.20/channel for 1-10, 1.60 for 11-100 and 0.80 for 101+
- Unlimited posts, team members and workspaces; API and MCP included
- AI Studio image/video capacity is a separate paid add-on
Enterprise
Check current configuration and billing price
- Accounts
- 25
- Enterprise Core includes 25 channels; configuration and governance options change the bill
- The current 14-day trial needs no card and ends with a paid-plan choice; no automatic charge.
- Pro displays USD 16/month equivalent, billed USD 192/year for five channels. This is not a flexible monthly quote.
- Annual channel bands are marginal; each rate applies only to channels in its band. The current flexible monthly tariff was not captured.
- Legacy and lifetime customers may retain separate arrangements; the current trial does not establish loss of existing allowances.
- AI Studio images and video are a separate paid add-on.
- Optional annual-billed add-ons: AI Studio $288/year per stack (100 images and 16 video seconds monthly); X-Pro $288/year per managed account (250 weighted credits monthly; link posts cost 14 credits, standard/media posts one). Enterprise Core displays $2,870.40/year for 25 channels before governance options and $1,500 onboarding.
Pros and cons
Blotato
- Published model-dependent image and video credit rates
- Creation and social publishing functions in one product
- Paid API automation option
- A limited web-app trial with a stated credit allowance
- Generating an API key ends the trial and starts paid billing
- The trial's 60 credits provide a small production sample
- Regenerations and rejected successful output can increase usable-asset cost
- Voice-credit treatment conflicts across current pricing and help
Postly
- Unlimited team members and workspaces on Pro
- API and MCP included in the publishing plan
- 14-day trial without a card
- Five-channel minimum on the standard Pro configuration
- AI Studio images and video need a separate add-on
- Displayed annual equivalents must be separated from flexible monthly prices
Blotato vs Postly: FAQ
- Is Blotato or Postly cheaper?
- A verified price comparison is unavailable for these configurations. Check the current billing term, currency, required capacity and plan features before comparing totals.
- Does Blotato or Postly have a free plan?
- Neither has a free plan. At least one advertises a trial. Check each current trial offer and billing terms.
- Which is better, Blotato or Postly?
- Blotato is the stronger pick for solo operators combining AI asset creation and publishing, while Postly is the better fit for creators and small agencies who want wide coverage cheaply. We don't score them; the right call comes down to how you post.