Is Blotato or Loomly cheaper?

Blotato is cheaper to start, from $24 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.

Does Blotato or Loomly have a free plan?

Neither has a free plan. You get a free trial to test things, then you pay.

Which is better, Blotato or Loomly?

Blotato is the stronger pick for creators who want AI to mass-produce content, including faceless video, while Loomly is the better fit for teams and agencies that need approval rounds and client sign-off. We don't score them; the right call comes down to how you post.

Head to head

Blotato vs Loomly

Last updated 4 June 2026

Blotato

Blotato is an AI content engine with publishing and automation built in. It generates writing, images, and faceless video, turns long-form assets into dozens of posts, publishes to 9+ networks, and plugs straight into n8n and Make. It's popular with the automation crowd.

From: $24 /mo
Free plan

Visit Blotato

Loomly

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From: $49 /mo
Free plan

Visit Loomly

Bottom line

Blotato and Loomly both cover the basics; the right one comes down to how you post. Blotato is the stronger pick for Creators who want AI to mass-produce content, including faceless video; choose Loomly for Teams and agencies that need approval rounds and client sign-off.

Features compared

Feature	Blotato	Loomly
AI captions	Yes	Yes
Basic analytics	No	Yes
Advanced reports	Not assessed	Yes
Bulk upload	Yes	Yes
Evergreen recycling	No	Partial
Team roles	Not assessed	Yes
Approvals	Not assessed	Yes
Link in bio	Not assessed	No

Platforms compared

Network	Blotato	Loomly
Instagram	Auto	Auto
Facebook	Auto	Auto
X (Twitter)	Auto	Auto
LinkedIn	Auto	Auto
TikTok	Auto	Auto
Pinterest	Auto	Auto
YouTube	Auto	Auto
Threads	Auto	Auto
Bluesky	Auto	No
Google Business	No	Auto
Snapchat	No	Reminder

Pricing

Blotato

Starter

$29 /mo

$24/mo billed annually

Accounts: 20
Scheduled posts: Unlimited

$29/mo, ~$24 on annual
20 social accounts, 1,250 AI credits a month
AI writing, image and video generation, native publishing

Creator

Popular

$97 /mo

$80/mo billed annually

Accounts: 40
Scheduled posts: Unlimited

$97/mo, ~$80 on annual
40 social accounts, 5,000 AI credits a month
Faster video processing

Agency

$499 /mo

$414/mo billed annually

Accounts: Unlimited
Scheduled posts: Unlimited

$499/mo, ~$414 on annual
Unlimited social accounts, 28,000 AI credits a month
Dedicated video processing and support

Flat plans by social accounts and AI credits (1,250 / 5,000 / 28,000 a month). There's no free plan, only a 7-day trial; annual billing saves about 17%.
Blotato is AI-content-first: it generates writing, images, faceless videos, AI voices, captions, carousels, and infographics, then publishes natively to 9+ networks.
Its standout is automation: native n8n and Make nodes (not just webhooks) and a social media API, aimed at people building content pipelines.
Built by AI creator Sabrina Ramonov. Prices are USD, read off the live pricing page.

Loomly

Starter

Popular

$65 /mo

$49/mo billed annually

Seats: 3
Accounts: 12
Scheduled posts: Unlimited

$65/mo, $49 on annual (25% off)
12 social accounts, 3 users, unlimited calendars
AI Assistant, post generation, and AI replies (capped monthly usage)
Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332 /mo

$249/mo billed annually

Seats: Unlimited
Accounts: 60
Scheduled posts: Unlimited

$332/mo, $249 on annual (25% off)
60 social accounts, unlimited users, unlimited calendars
Everything in Starter, with a larger monthly AI allowance
Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom

Seats: Unlimited
Accounts: Unlimited
Scheduled posts: Unlimited

Custom pricing for 61+ social accounts
Unlimited users and calendars
Everything in Beyond, plus priority support and pricing at scale

Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
There is no free plan, only a 15-day free trial of the top features, no card required.
Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
Nonprofits get a 50% lifetime discount with documentation.
Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.

Pros and cons

Blotato

Strong AI generation: writing, images, faceless video, voices
Native n8n and Make nodes plus a social media API
Repurposes one asset into dozens of posts
Publishes to 9+ networks
Young product built around one creator's brand
Light analytics and no engagement inbox
No free plan; AI credits metered
Higher tiers get expensive ($499 Agency)

Loomly

Guided post creation with per-network mockups, post ideas, and optimization tips
Multi-tier approval workflows with private or client-facing comments and version history
AI for captions, replies, and analytics on every paid plan
Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
No free plan and a $65 entry, then a steep jump to $332 for Beyond
Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
No evergreen recycling queue and no link-in-bio
Social listening is capped at a few searches a month
No public API beyond Zapier

Blotato vs Loomly: FAQ

Is Blotato or Loomly cheaper?: Blotato is cheaper to start, from $24 against $49 for Loomly. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Blotato or Loomly have a free plan?: Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Blotato or Loomly?: Blotato is the stronger pick for creators who want AI to mass-produce content, including faceless video, while Loomly is the better fit for teams and agencies that need approval rounds and client sign-off. We don't score them; the right call comes down to how you post.