Head to head

Birdeye vs Loomly

vs

Birdeye is a reputation and customer-experience platform, reviews, listings, messaging, surveys, with social media management bolted on. It's priced per location, from around $299 a month, and aimed at multi-location brands rather than creators or small teams.

From
$299 per location / mo
Free plan

Loomly walks you through making a post: a calendar of suggested ideas, optimization tips per network, and a mockup that shows how the post will look on each one before it goes through an approval round. It charges flat, quota-bundled tiers with no free plan, just a 15-day trial, and the jump from the $65 Starter to the $332 Beyond is steep.

From
$49 /mo
Free plan

Bottom line

Birdeye and Loomly both cover the basics; the right one comes down to how you post. Birdeye is the stronger pick for Multi-location brands and franchises focused on reviews and reputation; choose Loomly for Teams and agencies that need approval rounds and client sign-off.

Features compared

FeatureBirdeyeLoomly
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadNot assessedYes
Evergreen recyclingNoPartial
Team rolesYesYes
ApprovalsYesYes
Link in bioNot assessedNo

Platforms compared

NetworkBirdeyeLoomly
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestAutoAuto
YouTubeAutoAuto
ThreadsNoAuto
Google BusinessAutoAuto
SnapchatNoReminder

Pricing

Birdeye

Starter

$299 per location / mo
  • About $299 per location/mo
  • Core review management and reputation tools
  • Basic social publishing

Growth

Popular
$349 per location / mo
  • About $349 per location/mo
  • Adds Social AI for publishing and replies
  • Reviews, listings, messaging, and analytics

Dominate

$449 per location / mo
  • About $449 per location/mo
  • Adds a dedicated chatbot AI
  • Full reputation, social, and customer-experience suite
  • Birdeye is priced per location, starting around $299 (Starter), $349 (Growth), and $449 (Dominate) a month per location. These are starting rates; multi-location and enterprise deals are custom-quoted, and many buyers negotiate.
  • It's a reputation and customer-experience platform first, reviews, listings, webchat, surveys, and referrals, with social media management as one module. Social AI arrives on Growth.
  • There's no free plan and no public self-serve checkout; you go through sales.
  • Prices are USD from current listings; Birdeye doesn't publish a fixed price ladder, so treat these as approximate starting points.

Loomly

Starter

Popular
$65 /mo

$49/mo billed annually

Seats
3
Accounts
12
Scheduled posts
Unlimited
  • $65/mo, $49 on annual (25% off)
  • 12 social accounts, 3 users, unlimited calendars
  • AI Assistant, post generation, and AI replies (capped monthly usage)
  • Scheduling, approval workflows, advanced analytics, link shorteners

Beyond

$332 /mo

$249/mo billed annually

Seats
Unlimited
Accounts
60
Scheduled posts
Unlimited
  • $332/mo, $249 on annual (25% off)
  • 60 social accounts, unlimited users, unlimited calendars
  • Everything in Starter, with a larger monthly AI allowance
  • Adds custom branding, custom roles and workflows, and calendar 2FA enforcement

Enterprise

Custom
Seats
Unlimited
Accounts
Unlimited
Scheduled posts
Unlimited
  • Custom pricing for 61+ social accounts
  • Unlimited users and calendars
  • Everything in Beyond, plus priority support and pricing at scale
  • Flat, quota-bundled tiers: each plan includes a fixed number of social accounts and users, and you move up a plan rather than buying accounts or seats one at a time. Loomly dropped its old four-tier lineup (Base, Standard, Advanced, Premium) for two paid plans plus Enterprise.
  • There is no free plan, only a 15-day free trial of the top features, no card required.
  • Annual billing is a flat 25% off: Starter works out to $49 a month ($588/yr) and Beyond to $249 ($2,988/yr).
  • The gap between Starter and Beyond is the main gripe: if you outgrow 12 accounts or 3 users there is no mid-tier and no a-la-carte top-up, so the next step is $332 a month.
  • Nonprofits get a 50% lifetime discount with documentation.
  • Prices are USD read off the live pricing page, which renders client-side; the page priced in USD when rendered here in Australia (Loomly does not geo-price), and the figures match current third-party listings. Monthly and annual numbers were read by toggling the billing switch.

Pros and cons

Birdeye

  • Best-in-class review and reputation management
  • Social publishing, inbox, and AI in the same platform
  • Revenue-tied outcome dashboards and listening
  • Built for multi-location scale
  • Social is a secondary module, not a dedicated scheduler
  • Expensive: per-location pricing from ~$299/mo, sales-led only
  • No free plan or self-serve checkout
  • Overkill if reputation isn't your priority

Loomly

  • Guided post creation with per-network mockups, post ideas, and optimization tips
  • Multi-tier approval workflows with private or client-facing comments and version history
  • AI for captions, replies, and analytics on every paid plan
  • Publishes to ten networks, with direct TikTok and YouTube and reminder posting for Snapchat
  • No free plan and a $65 entry, then a steep jump to $332 for Beyond
  • Big gap between the two paid tiers, with no mid-tier and no a-la-carte top-ups
  • No evergreen recycling queue and no link-in-bio
  • Social listening is capped at a few searches a month
  • No public API beyond Zapier

Birdeye vs Loomly: FAQ

Is Birdeye or Loomly cheaper?
Loomly is cheaper to start, from $49 against $299 for Birdeye. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does Birdeye or Loomly have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, Birdeye or Loomly?
Birdeye is the stronger pick for multi-location brands and franchises focused on reviews and reputation, while Loomly is the better fit for teams and agencies that need approval rounds and client sign-off. We don't score them; the right call comes down to how you post.