Head to head
Airtable vs RecurPost
Last updated 4 June 2026
Airtable is a configurable content-planning database. It can publish to Facebook Pages through a built-in automation, while broader social scheduling typically needs a connected publishing service.
- From
- Free
- Free scheduling
- Yes
RecurPost organizes reusable posts into libraries with recurring schedules and date-based stopping. Library Calendar shows longer-range output, while editing the next queued occurrence leaves the saved library version unchanged.
- From
- $7.50a month, billed yearly
- Free scheduling
- No
Bottom line
Airtable is the pick for teams that want a custom content calendar and planning hub, and it's the only one of the two with a free scheduling plan. RecurPost fits businesses maintaining reusable content libraries better, and it reaches Instagram and X (Twitter) among others, which Airtable doesn't.
Airtable has a free plan and paid plans from $20 per billable collaborator a month, billed yearly, and RecurPost starts at $7.50 a month, billed yearly. They bill on different units, so the real gap depends on how much you run. RecurPost adds a social inbox that Airtable leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Airtable has a free scheduling plan; RecurPost doesn't, though it offers a 14-day trial.
- Paid plans start at $7.50 a month, billed yearly on RecurPost and $20 per billable collaborator a month, billed yearly on Airtable.
- Airtable posts to 1 networks, RecurPost to 10.
- Only RecurPost reaches Instagram, X (Twitter), LinkedIn, TikTok, Pinterest, YouTube, Threads, Bluesky, and Google Business.
- RecurPost has a social inbox; Airtable doesn't.
- RecurPost has basic analytics; Airtable doesn't.
Features compared
| Feature | Airtable | RecurPost |
|---|---|---|
| AI captions | Partial | Yes |
| Basic analytics | No | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | Not assessed | Yes |
| Team roles | Yes | Yes |
| Approvals | Partial | Yes |
| Link in bio | Not assessed | Not confirmed |
Platforms compared
| Network | Airtable | RecurPost |
|---|---|---|
| No | Auto | |
| Auto | Auto | |
| X (Twitter) | No | Auto |
| No | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| Google Business | No | Auto |
Pricing
Prices use each tool’s billing unit. Annual equivalents are labeled as billed yearly; scaling rows show monthly costs and available annual rates.
Free plan available.
- 1 seat · Team
- $24/mo~$20/mo annual
- 3 seats · TeamTypical
- $72/mo~$60/mo annual
Lowest priced plan at each shown workload. Check the plan's included features before choosing it.
No free plan; 14-day trial.
- Lowest public entry price
- $7.50 a month, billed yearly
Whole-plan price; it doesn't scale per unit.
Airtable
Free
- Seats
- 5
- Up to 5 editors, 1,000 records per base
- 100 automation runs a month, Interface Designer
- Enough to build a basic content calendar
Team
$20 per billable collaborator a month billed annually
- $24 per billable collaborator/month, $20 on annual
- 50,000 records per base, 25,000 automation runs a month
- Custom workflows and richer permissions
Business
Popular$45 per billable collaborator a month billed annually
- $54 per billable collaborator/month, $45 on annual
- 125,000 records per base, 100,000 automation runs a month
- Unlimited API calls, advanced admin
Enterprise Scale
- Custom pricing and contracted record capacity
- Enterprise admin, security, and support
- Airtable is a workflow/database platform rather than a purpose-built cross-network scheduler. Billable roles depend on plan.
- A built-in Facebook Pages automation can publish text, links and attachments. Other social workflows can use Hootsuite, Make, Zapier or custom integrations.
- Team costs $24 per billable collaborator/month monthly or $20 annually and bills Commenters as well as Editors/Creators/Owners. Self-serve Business is $54 monthly or $45 annually and bills Editor-or-higher roles; read-only users are free.
- Add-ons include client portals (priced per guest) and extra AI credits.
- Prices are USD. Automation quotas apply per workspace, and failed trigger runs count. Free does not include the Run a script action.
What it really costs
Monthly cost by seat count. Per-unit tiers grow with usage; flat tiers keep their whole-plan price within the published allowance, with the 3-seat row marked as a realistic setup.
| seats | Team | Business |
|---|---|---|
| 1 | $24/mo | $54/mo |
| 3Typical | $72/mo | $162/mo |
| 5 | $120/mo | $270/mo |
| 10 | $240/mo | $540/mo |
| 25 | $600/mo | $1,350/mo |
| 50 | $1,200/mo | $2,700/mo |
Monthly billing.
RecurPost
Starter
$7.50 a month billed annually
- Seats
- 1
- Accounts
- 2
- Scheduled posts
- Unlimited
- $9/mo, $7.50 on annual ($90/yr)
- 2 social accounts (extra $4/mo each), 1 user
- 10 posts a day per account
Personal
Popular$20.83 a month billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $25/mo, about $21 on annual ($250/yr)
- 5 social accounts (extra $4/mo each), 1 user
- 20 posts a day per account, content libraries, AI
Agency
$65.83 a month billed annually
- Seats
- 3
- Accounts
- 20
- Scheduled posts
- Unlimited
- $79/mo, about $66 on annual ($790/yr)
- 20 social accounts (extra $4/mo each), 3 users (extra $20/mo each)
- 80 posts a day per account, approval workflows, team collaboration
Enterprise
- Seats
- Not confirmed
- Accounts
- Not confirmed
- Scheduled posts
- Unlimited
- Custom pricing for 100+ accounts
- Custom users and limits
- Current plans are Starter $9/month, Personal $25 and Agency $79, plus custom Enterprise. No permanent free plan; the 14-day no-card trial pauses without payment rather than auto-charging.
- Annual billing gives two months free: $90/$250/$790 per year; rounded monthly equivalents are $7.50/$20.83/$65.83. USD selected; taxes extra.
- Included accounts/users: 2/1, 5/1, 20/3. Daily per-account post caps are 10/20/80. Extra accounts $4/month; extra members $20/month.
- Media overage is automatically billed at $5 per 50GB beyond included storage. X link tweets have a separately documented wallet charge; verify current fee and analytics consumption.
- Official plan table and FAQ conflict on lower-tier role availability; verify required permission controls. Preserve the documented library-versus-queued-edit distinctions.
Pros and cons
Airtable
- Custom content calendar, records and asset fields
- Configurable collaboration and approval-style workflows
- Free plan for up to five Editor-or-higher collaborators
- Built-in Facebook Pages action, REST API and official MCP
- Cross-network publishing requires additional integration work
- No native unified social inbox or social analytics suite
- Automation allowances and API limits apply
- Team Commenters are billable
RecurPost
- Weekly, monthly and custom library recurrence
- Date-based stop-recurring controls
- Library Calendar for longer-range recurring output
- Separate temporary queued edits from saved library content
- Permanent corrections require checking the saved source and already-queued occurrence
- Publication-count expiry is unverified in the cited guides
- Network repetition rules and required review permissions need separate confirmation
Airtable vs RecurPost: FAQ
- Is Airtable or RecurPost cheaper?
- Airtable has a free entry plan. RecurPost starts at $7.50 a month, billed yearly. The plans may cover different workloads, so check the required accounts and features.
- Does Airtable or RecurPost have a free plan?
- Airtable has a free plan; RecurPost does not, though it offers a 14-day trial.
- Which is better, Airtable or RecurPost?
- Airtable is the stronger pick for teams that want a custom content calendar and planning hub, while RecurPost is the better fit for businesses maintaining reusable content libraries. We don't score them; the right call comes down to how you post.