Head to head
Airtable vs Postiz
Last updated 4 June 2026
Airtable isn't a social media scheduler. It's a flexible database that a lot of social teams use as their content calendar and planning hub, mapping campaigns, drafting copy, and routing approvals, then hand off to a real scheduler to actually publish.
- From
- $20 per editor / mo
- Free plan
Postiz is an open-source scheduler that you can self-host for free or pay to run hosted. It covers more than thirty networks, including rare ones like Reddit, Mastodon, Bluesky, and Discord, and bundles an AI copilot, a Canva-like editor, analytics, and a real API.
- From
- $29 /mo
- Free plan
Bottom line
Airtable and Postiz both cover the basics; the right one comes down to how you post. Airtable is the stronger pick for Teams that want a custom content calendar and planning hub; choose Postiz for Developers and privacy-minded teams who want to self-host and own their data.
Features compared
| Feature | Airtable | Postiz |
|---|---|---|
| AI captions | Partial | Yes |
| Basic analytics | No | Yes |
| Advanced reports | Not assessed | Not assessed |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | Not assessed | Yes |
| Team roles | Yes | Yes |
| Approvals | Partial | Not assessed |
| Link in bio | Not assessed | Not assessed |
Platforms compared
| Network | Airtable | Postiz |
|---|---|---|
| No | Auto | |
| No | Auto | |
| X (Twitter) | No | Auto |
| No | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| Google Business | No | Auto |
| Mastodon | No | Auto |
| No | Auto | |
| Telegram | No | Auto |
Pricing
Airtable
Free
- Seats
- 5
- Up to 5 editors, 1,000 records per base
- 100 automation runs a month, Interface Designer
- Enough to build a basic content calendar
Team
$20/mo billed annually
- $24 per editor/mo, $20 on annual
- 50,000 records per base, 25,000 automation runs a month
- Custom workflows and richer permissions
Business
Popular$45/mo billed annually
- $54 per editor/mo, $45 on annual
- 125,000 records per base, 100,000 automation runs a month
- Unlimited API calls, advanced admin
Enterprise Scale
- Custom pricing, 500,000+ records per base
- Enterprise admin, security, and support
- Airtable is a flexible database and spreadsheet platform priced per editor (seat), not a social media scheduler. Teams use it to build content calendars, plan and approve posts, and track campaigns.
- It does not publish to social networks on its own. To actually post, you connect it to a scheduler or wire up automations through Make, Zapier, or scripts.
- Per-editor billing is the main cost: Team is $20 and Business $45 per editor a month on annual billing; viewers, commenters, and form submitters are free. The Free plan allows up to 5 editors.
- Add-ons include client portals (priced per guest) and extra AI credits.
- Prices are USD, read off Airtable's pricing page. It's included here because many social teams plan in Airtable, not because it publishes.
Postiz
Self-hosted
- Accounts
- Unlimited
- Scheduled posts
- Unlimited
- Free and open-source (AGPL-3.0)
- Run it on your own server (Docker); no monthly fee
- You handle hosting and maintenance
Standard
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- 400
- $29/mo, hosted
- 5 channels, 1 user, 400 posts a month
- AI copilot, design editor, analytics
Team
Popular- Seats
- Unlimited
- Accounts
- 10
- Scheduled posts
- Unlimited
- $39/mo, hosted
- 10 channels, unlimited team members, unlimited posts
- AI images and videos included
Pro
- Seats
- Unlimited
- Accounts
- 30
- Scheduled posts
- Unlimited
- $49/mo, hosted
- 30 channels, unlimited users and posts
Ultimate
- Seats
- Unlimited
- Accounts
- 100
- Scheduled posts
- Unlimited
- $99/mo, hosted
- 100 channels, unlimited users and posts
- For agencies
- Postiz is open-source (AGPL-3.0): you can self-host it for free on your own server with Docker, trading money for the work of hosting and maintenance.
- If you'd rather not run it yourself, the hosted plans are priced by channels: Standard $29 (5), Team $39 (10), Pro $49 (30), Ultimate $99 (100). Team and up include unlimited team members and posts.
- There's a 7-day trial on the hosted plans, and annual billing is discounted.
- AI images and videos are metered per plan. Prices are USD, read off the live pricing page.
Pros and cons
Airtable
- Endlessly flexible content calendar and planning database
- Strong collaboration, statuses, and approval-style workflows
- Free for up to 5 editors, with free viewers and commenters
- Full API and automations to connect to publishing tools
- Not a scheduler: no native publishing to any network
- Posting requires Make, Zapier, or custom builds
- No social analytics, inbox, or listening
- Per-editor pricing climbs for larger teams
Postiz
- Open-source and free to self-host (AGPL-3.0)
- Thirty-plus networks, including rarely-supported ones
- AI copilot, design editor with AI images and video, and a real API
- Cheap hosted plans with unlimited team members from Team up
- Self-hosting takes technical work and maintenance
- No engagement inbox or social listening
- Young, fast-moving project
- Hosted plans are channel-capped
Airtable vs Postiz: FAQ
- Is Airtable or Postiz cheaper?
- Airtable is cheaper to start, from $20 against $29 for Postiz. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Airtable or Postiz have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Airtable or Postiz?
- Airtable is the stronger pick for teams that want a custom content calendar and planning hub, while Postiz is the better fit for developers and privacy-minded teams who want to self-host and own their data. We don't score them; the right call comes down to how you post.