Head to head
Airtable vs Post Bridge
Last updated 4 June 2026
Airtable isn't a social media scheduler. It's a flexible database that a lot of social teams use as their content calendar and planning hub, mapping campaigns, drafting copy, and routing approvals, then hand off to a real scheduler to actually publish.
- From
- $20 per editor / mo
- Free plan
Post Bridge is a bare-bones, cheap scheduler aimed at creators. It posts to nine networks from one dashboard with unlimited scheduling and bulk upload, and skips almost everything else, no AI, no analytics, no inbox, no Canva.
- From
- $7.5 /mo
- Free plan
Bottom line
Airtable is the pick for teams that want a custom content calendar and planning hub, and it's the only one of the two with a free plan. Post Bridge fits creators who just want to cross-post cheaply to many networks better, and it's the cheaper start, from $7.5 a month.
Post Bridge starts cheaper, $7.5 a month against $20 per editor / mo for Airtable. They bill on different units, so the real gap depends on how much you run.
Key differences
Where the two actually diverge, before the full tables.
- Airtable has a free plan; Post Bridge doesn't, though it offers a 7-day trial.
- Post Bridge starts at $7.5 a month, Airtable at $20 per editor / mo.
- Airtable posts to 0 networks, Post Bridge to 9.
- Only Post Bridge reaches Instagram, Facebook, X (Twitter), LinkedIn, TikTok, Pinterest, YouTube, Threads, and Bluesky.
- Airtable has team roles; Post Bridge doesn't.
Features compared
| Feature | Airtable | Post Bridge |
|---|---|---|
| AI captions | Partial | No |
| Basic analytics | No | No |
| Advanced reports | Not assessed | Not assessed |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | Not assessed | No |
| Team roles | Yes | No |
| Approvals | Partial | No |
| Link in bio | Not assessed | Not assessed |
Platforms compared
| Network | Airtable | Post Bridge |
|---|---|---|
| No | Auto | |
| No | Auto | |
| X (Twitter) | No | Auto |
| No | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Free plan available.
- 1 seat
- $24/mo~$20/mo annual
- 3 seatsTypical
- $72/mo~$60/mo annual
Cheapest plan: Team.
No free plan; 7-day trial.
- Cheapest paid plan
- $7.5/mo
Whole-plan price; it doesn't scale per unit.
Airtable
Free
- Seats
- 5
- Up to 5 editors, 1,000 records per base
- 100 automation runs a month, Interface Designer
- Enough to build a basic content calendar
Team
$20/mo billed annually
- $24 per editor/mo, $20 on annual
- 50,000 records per base, 25,000 automation runs a month
- Custom workflows and richer permissions
Business
Popular$45/mo billed annually
- $54 per editor/mo, $45 on annual
- 125,000 records per base, 100,000 automation runs a month
- Unlimited API calls, advanced admin
Enterprise Scale
- Custom pricing, 500,000+ records per base
- Enterprise admin, security, and support
- Airtable is a flexible database and spreadsheet platform priced per editor (seat), not a social media scheduler. Teams use it to build content calendars, plan and approve posts, and track campaigns.
- It does not publish to social networks on its own. To actually post, you connect it to a scheduler or wire up automations through Make, Zapier, or scripts.
- Per-editor billing is the main cost: Team is $20 and Business $45 per editor a month on annual billing; viewers, commenters, and form submitters are free. The Free plan allows up to 5 editors.
- Add-ons include client portals (priced per guest) and extra AI credits.
- Prices are USD, read off Airtable's pricing page. It's included here because many social teams plan in Airtable, not because it publishes.
What it really costs
Airtable charges per seat, so the headline price is for one. Here is the monthly cost as you connect more, with the 3-seat row marked as a realistic setup.
| seats | Team | Business |
|---|---|---|
| 1 | $24/mo | $54/mo |
| 3Typical | $72/mo | $162/mo |
| 5 | $120/mo | $270/mo |
| 10 | $240/mo | $540/mo |
| 25 | $600/mo | $1350/mo |
| 50 | $1200/mo | $2700/mo |
Monthly billing.
Post Bridge
Starter
- Scheduled posts
- Unlimited
- About $7.50/mo
- Unlimited posting and bulk scheduling
- Multiple accounts per platform
Creator
Popular- Scheduled posts
- Unlimited
- About $15/mo
- More connected accounts, for growing creators
- Content studio and bulk scheduling
Pro
- Scheduled posts
- Unlimited
- About $22.50/mo
- Most accounts, for scaling creators and brands
- Additional support and consulting
- Three simple, cheap flat plans. The rates shown (about $7.50, $15, $22.50 a month) are the discounted/annual figures; monthly billing is higher.
- There's a 7-day trial on the Creator and Pro plans.
- Post Bridge is deliberately minimal: unlimited posting, bulk scheduling, and multiple accounts per platform, with no AI, analytics, Canva integration, or approval workflows.
- Prices are USD from current listings; the live page rate-limited when checked, so figures were taken from current third-party listings.
Pros and cons
Airtable
- Endlessly flexible content calendar and planning database
- Strong collaboration, statuses, and approval-style workflows
- Free for up to 5 editors, with free viewers and commenters
- Full API and automations to connect to publishing tools
- Not a scheduler: no native publishing to any network
- Posting requires Make, Zapier, or custom builds
- No social analytics, inbox, or listening
- Per-editor pricing climbs for larger teams
Post Bridge
- Very cheap, with unlimited posting
- Nine networks and multiple accounts per platform
- Bulk scheduling and a content studio
- Nice creator touches like TikTok carousels with trending audio
- No AI, analytics, inbox, Canva, or approvals
- No free plan
- Built for individuals, not teams
- Young product with little public history
Airtable vs Post Bridge: FAQ
- Is Airtable or Post Bridge cheaper?
- Post Bridge is cheaper to start, from $7.5 against $20 for Airtable. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Airtable or Post Bridge have a free plan?
- Airtable has a free plan; Post Bridge does not, though it offers a 7-day trial.
- Which is better, Airtable or Post Bridge?
- Airtable is the stronger pick for teams that want a custom content calendar and planning hub, while Post Bridge is the better fit for creators who just want to cross-post cheaply to many networks. We don't score them; the right call comes down to how you post.