Head to head
Airtable vs MeetEdgar
Last updated 4 June 2026
Airtable isn't a social media scheduler. It's a flexible database that a lot of social teams use as their content calendar and planning hub, mapping campaigns, drafting copy, and routing approvals, then hand off to a real scheduler to actually publish.
- From
- $20 per editor / mo
- Free plan
MeetEdgar more or less invented category-based evergreen recycling: you sort posts into buckets, set a weekly schedule, and it reshares from those buckets forever so the queue never empties. It's a focused tool with two flat plans, no free tier, and a 30-day trial.
- From
- $24.91 /mo
- Free plan
Bottom line
Airtable is the pick for teams that want a custom content calendar and planning hub, and it's the only one of the two with a free plan. MeetEdgar fits creators and small businesses with a backlog of evergreen content better, and it reaches Facebook and Instagram among others, which Airtable doesn't.
Airtable starts cheaper, $20 per editor / mo against $24.91 a month for MeetEdgar. They bill on different units, so the real gap depends on how much you run. MeetEdgar adds social inbox that Airtable leaves out.
Key differences
Where the two actually diverge, before the full tables.
- Airtable has a free plan; MeetEdgar doesn't, though it offers a 30-day trial.
- Airtable starts at $20 per editor / mo, MeetEdgar at $24.91 a month.
- Airtable posts to 0 networks, MeetEdgar to 10.
- Only MeetEdgar reaches Instagram, Facebook, X (Twitter), LinkedIn, TikTok, Pinterest, YouTube, Threads, Bluesky, and Google Business.
- MeetEdgar has social inbox; Airtable doesn't.
- MeetEdgar has basic analytics; Airtable doesn't.
Features compared
| Feature | Airtable | MeetEdgar |
|---|---|---|
| AI captions | Partial | Yes |
| Basic analytics | No | Yes |
| Advanced reports | Not assessed | No |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | Not assessed | Yes |
| Team roles | Yes | Yes |
| Approvals | Partial | No |
| Link in bio | Not assessed | No |
Platforms compared
| Network | Airtable | MeetEdgar |
|---|---|---|
| No | Auto | |
| No | Auto | |
| X (Twitter) | No | Auto |
| No | Auto | |
| TikTok | No | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| Google Business | No | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
Airtable
Free
- Seats
- 5
- Up to 5 editors, 1,000 records per base
- 100 automation runs a month, Interface Designer
- Enough to build a basic content calendar
Team
$20/mo billed annually
- $24 per editor/mo, $20 on annual
- 50,000 records per base, 25,000 automation runs a month
- Custom workflows and richer permissions
Business
Popular$45/mo billed annually
- $54 per editor/mo, $45 on annual
- 125,000 records per base, 100,000 automation runs a month
- Unlimited API calls, advanced admin
Enterprise Scale
- Custom pricing, 500,000+ records per base
- Enterprise admin, security, and support
- Airtable is a flexible database and spreadsheet platform priced per editor (seat), not a social media scheduler. Teams use it to build content calendars, plan and approve posts, and track campaigns.
- It does not publish to social networks on its own. To actually post, you connect it to a scheduler or wire up automations through Make, Zapier, or scripts.
- Per-editor billing is the main cost: Team is $20 and Business $45 per editor a month on annual billing; viewers, commenters, and form submitters are free. The Free plan allows up to 5 editors.
- Add-ons include client portals (priced per guest) and extra AI credits.
- Prices are USD, read off Airtable's pricing page. It's included here because many social teams plan in Airtable, not because it publishes.
What it really costs
Airtable charges per seat, so the headline price is for one. Here is the monthly cost as you connect more, with the 3-seat row marked as a realistic setup.
| seats | Team | Business |
|---|---|---|
| 1 | $24/mo | $54/mo |
| 3Typical | $72/mo | $162/mo |
| 5 | $120/mo | $270/mo |
| 10 | $240/mo | $540/mo |
| 25 | $600/mo | $1350/mo |
| 50 | $1200/mo | $2700/mo |
Monthly billing.
MeetEdgar
Eddie
$24.91/mo billed annually
- Seats
- 1
- Accounts
- 5
- Scheduled posts
- Unlimited
- $29.99/mo, $24.91 on annual ($299/yr)
- 5 social accounts, 4 content categories, 10 weekly automations
- Unlimited content library and recycling, 15 Inky AI credits/mo
- Extra accounts $3.99-$4.99 each
Edgar
Popular$41.58/mo billed annually
- Accounts
- 25
- Scheduled posts
- Unlimited
- $49.99/mo, $41.58 on annual ($499/yr)
- 25 social accounts, unlimited content categories, 1,000 weekly automations
- Team collaboration, 50 Inky AI credits/mo
- Extra accounts $1.99-$2.99 each
- Flat, two-plan pricing: Eddie for one person and Edgar for small teams. The difference is mostly capacity, 5 accounts and 4 categories versus 25 accounts and unlimited categories, plus team collaboration on Edgar.
- No free plan, but a 30-day free trial of either plan.
- Annual billing is about 17% cheaper ($299 a year on Eddie, $499 on Edgar).
- Extra social accounts are a second cost: $3.99-$4.99 each on Eddie, $1.99-$2.99 on Edgar. The Inky AI assistant is credit-limited at 15 (Eddie) or 50 (Edgar) generations a month.
- Prices are USD, read off the live pricing page and confirmed against current third-party 2026 listings.
Pros and cons
Airtable
- Endlessly flexible content calendar and planning database
- Strong collaboration, statuses, and approval-style workflows
- Free for up to 5 editors, with free viewers and commenters
- Full API and automations to connect to publishing tools
- Not a scheduler: no native publishing to any network
- Posting requires Make, Zapier, or custom builds
- No social analytics, inbox, or listening
- Per-editor pricing climbs for larger teams
MeetEdgar
- Best-in-class category-based evergreen recycling, the feature it pioneered
- Auto-refill keeps the queue from ever running dry
- Content variations and Inky AI to vary and write posts
- Now includes a social inbox and team collaboration
- No free plan, and not the cheapest if you don't need recycling
- Light analytics and no competitor tracking or listening
- AI is credit-limited per month
- SocialBee offers similar recycling, often for less
Airtable vs MeetEdgar: FAQ
- Is Airtable or MeetEdgar cheaper?
- Airtable is cheaper to start, from $20 against $24.91 for MeetEdgar. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Airtable or MeetEdgar have a free plan?
- Airtable has a free plan; MeetEdgar does not, though it offers a 30-day trial.
- Which is better, Airtable or MeetEdgar?
- Airtable is the stronger pick for teams that want a custom content calendar and planning hub, while MeetEdgar is the better fit for creators and small businesses with a backlog of evergreen content. We don't score them; the right call comes down to how you post.