Head to head
Airtable vs Crowdfire
Last updated 4 June 2026
vs
Airtable isn't a social media scheduler. It's a flexible database that a lot of social teams use as their content calendar and planning hub, mapping campaigns, drafting copy, and routing approvals, then hand off to a real scheduler to actually publish.
- From
- $20 per editor / mo
- Free plan
Crowdfire's social media app shut down in 2025, so this is here for the record rather than as a recommendation. In its day it leaned on content curation, surfacing articles and images to share, plus scheduling, light analytics, and the follower management it started life with as JustUnfollow.
- From
- $7.48 /mo
- Free plan
Bottom line
Airtable and Crowdfire both cover the basics; the right one comes down to how you post. Airtable is the stronger pick for Teams that want a custom content calendar and planning hub.
Features compared
| Feature | Airtable | Crowdfire |
|---|---|---|
| AI captions | Partial | Not assessed |
| Basic analytics | No | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | Not assessed | No |
| Team roles | Yes | No |
| Approvals | Partial | Not assessed |
| Link in bio | Not assessed | No |
Platforms compared
| Network | Airtable | Crowdfire |
|---|---|---|
| No | Reminder | |
| No | Auto | |
| X (Twitter) | No | Auto |
| No | Auto | |
| TikTok | No | Reminder |
| No | Auto | |
| YouTube | No | Auto |
| WordPress | No | Auto |
Pricing
Airtable
Free
Free
- Seats
- 5
- Up to 5 editors, 1,000 records per base
- 100 automation runs a month, Interface Designer
- Enough to build a basic content calendar
Team
$24 per editor / mo
$20/mo billed annually
- $24 per editor/mo, $20 on annual
- 50,000 records per base, 25,000 automation runs a month
- Custom workflows and richer permissions
Business
Popular$54 per editor / mo
$45/mo billed annually
- $54 per editor/mo, $45 on annual
- 125,000 records per base, 100,000 automation runs a month
- Unlimited API calls, advanced admin
Enterprise Scale
Custom
- Custom pricing, 500,000+ records per base
- Enterprise admin, security, and support
- Airtable is a flexible database and spreadsheet platform priced per editor (seat), not a social media scheduler. Teams use it to build content calendars, plan and approve posts, and track campaigns.
- It does not publish to social networks on its own. To actually post, you connect it to a scheduler or wire up automations through Make, Zapier, or scripts.
- Per-editor billing is the main cost: Team is $20 and Business $45 per editor a month on annual billing; viewers, commenters, and form submitters are free. The Free plan allows up to 5 editors.
- Add-ons include client portals (priced per guest) and extra AI credits.
- Prices are USD, read off Airtable's pricing page. It's included here because many social teams plan in Airtable, not because it publishes.
Crowdfire
Free
Free
- Seats
- 1
- Accounts
- 3
- Scheduled posts
- 10
- 3 accounts, 10 scheduled posts per account
- Article and image curation, basic analytics
Plus
$9.99 /mo
$7.48/mo billed annually
- $9.99/mo, $7.48 on annual (25% off)
- More accounts and scheduling, content curation
Premium
Popular$49.99 /mo
$37.48/mo billed annually
- $49.99/mo, $37.48 on annual
- Bulk scheduling, deeper analytics, more accounts
VIP
$99.99 /mo
$74.98/mo billed annually
- $99.99/mo, $74.98 on annual
- Most accounts, full analytics and curation
- Crowdfire's social media management product shut down in 2025 (widely reported as May 15, 2025). The figures here are its last-known plans, kept for reference; you can no longer subscribe.
- The brand has pivoted to a media site covering social media, Web3, and AI, and no longer offers scheduling, curation, or analytics.
- Flat, quota-bundled plans: Free plus Plus, Premium, and VIP, each with more accounts and scheduling than the last. Annual billing was 25% off.
Pros and cons
Airtable
- Endlessly flexible content calendar and planning database
- Strong collaboration, statuses, and approval-style workflows
- Free for up to 5 editors, with free viewers and commenters
- Full API and automations to connect to publishing tools
- Not a scheduler: no native publishing to any network
- Posting requires Make, Zapier, or custom builds
- No social analytics, inbox, or listening
- Per-editor pricing climbs for larger teams
Crowdfire
- Strong content curation, suggesting articles and images to share
- Mobile-first and simple to use
- Audience management roots from its JustUnfollow days
- Discontinued in 2025; you can no longer sign up
- No team collaboration or evergreen recycling
- Leaned on reminder publishing for Instagram
Airtable vs Crowdfire: FAQ
- Is Airtable or Crowdfire cheaper?
- Crowdfire is cheaper to start, from $7.48 against $20 for Airtable. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does Airtable or Crowdfire have a free plan?
- Both have a free plan, so you can try either one before paying.
- Which is better, Airtable or Crowdfire?
- Airtable is the stronger pick for teams that want a custom content calendar and planning hub, while Crowdfire is the better fit for a different setup. We don't score them; the right call comes down to how you post.