Head to head
Ordinal vs PromoRepublic
Last updated 4 June 2026
vs
Ordinal (formerly Assembly) is built for one specific job: running social for a group of executives or employees. It drafts, schedules, routes for approval, and automates engagement across many personal accounts, and it's priced for companies, not individuals, from $95 a month.
- From
- $95 /mo
- Free plan
PromoRepublic is a local-marketing platform for franchises and multi-location brands. It does social scheduling, but the bigger picture is reviews, listings, local SEO, brand governance, and a huge content-template library across hundreds or thousands of locations. Pricing is quote-only.
- From
- Custom
- Free plan
Bottom line
Ordinal and PromoRepublic both cover the basics; the right one comes down to how you post. Ordinal is the stronger pick for Companies running executive or founder social programs; choose PromoRepublic for Franchises and multi-location brands managing many locations.
Features compared
| Feature | Ordinal | PromoRepublic |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Not assessed | Yes |
| Bulk upload | Not assessed | Not assessed |
| Evergreen recycling | No | No |
| Team roles | Yes | Yes |
| Approvals | Yes | Yes |
| Link in bio | Not assessed | Not assessed |
Platforms compared
| Network | Ordinal | PromoRepublic |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| No | Auto | |
| YouTube | No | Auto |
| Threads | Auto | No |
| Google Business | No | Auto |
Pricing
Ordinal
Starter
$95 /mo
- Scheduled posts
- Unlimited
- $95/mo
- Drafting, scheduling, content calendar, approval workflows
- For teams managing multiple executive accounts
Pro
Popular$215 /mo
- Scheduled posts
- Unlimited
- $215/mo (about $265 with Ordinal MCP)
- Everything in Starter, plus unlimited seats
- Account analytics, automated engagement (likes, comments, reposts), unlimited scheduled posts
Enterprise
Custom
- Scheduled posts
- Unlimited
- Custom pricing
- LinkedIn leads data, API access, custom permissions
- SAML/SSO and prioritised support
- Flat plans aimed at executive and team social programs, not individual scheduling, which is why the entry is $95 a month. Pro at $215 includes unlimited seats; a Pro plan with Ordinal MCP runs around $265.
- There's no free plan, only a 14-day trial.
- Ordinal (formerly Assembly) is built for running many personal/executive accounts together, used by companies like Zapier, Mercury, Clay, and Beehiiv to power their executive social presence.
- Prices are USD from current listings.
PromoRepublic
Build
Custom
- Quote-only, for emerging franchise systems and smaller chains
- Social publishing and automation, review management, digital asset management
- AI Composer and AI Assistant, mobile app, dedicated customer success manager
Grow
PopularCustom
- Quote-only, for franchises scaling to 100+ locations
- Adds listings management, advanced analytics with leaderboards and benchmarks
- Automated adoption nudges for local teams
Enterprise
Custom
- Quote-only, for multi-brand, multi-country chains
- AI agents, executive ROI dashboards, data-warehouse integrations (GA4, CRM, POS, BI)
- White-label mobile app and white-glove adoption
- PromoRepublic has moved upmarket to franchises and multi-location brands. The current plans, Build, Grow, and Enterprise, are quote-only, priced by location and feature scope, with no public price ladder.
- It previously offered self-serve Small Business and Agency plans (around $49 and $79 a month); those are legacy and no longer the focus.
- Social media management is one part of a wider local-marketing suite that also covers reviews, listings, local SEO, and a large customizable content and template library.
- There's no free plan, only a 14-day trial.
- Prices are USD; PromoRepublic doesn't publish a fixed price ladder, so the plans are quote-only here.
Pros and cons
Ordinal
- Purpose-built for executive and employee social programs
- Drafting, approvals, and analytics across many personal accounts
- Automated engagement to grow those accounts
- Unlimited seats on Pro; SSO and API on Enterprise
- Expensive, and priced for companies not individuals
- Network focus is LinkedIn and X, not visual platforms
- No free plan, recycling, or full engagement inbox
- Young product, lightly documented company
PromoRepublic
- Built for multi-location and franchise governance at scale
- Reviews, listings, and local SEO alongside social
- Large library of customizable content templates
- Executive dashboards and ROI reporting
- Quote-only pricing, no public ladder
- Overkill and over-priced for single businesses or creators
- Self-serve SMB and agency plans are now legacy
- Social is a module, not a dedicated scheduler
Ordinal vs PromoRepublic: FAQ
- Is Ordinal or PromoRepublic cheaper?
- Ordinal starts at $95 per month, while PromoRepublic is quoted custom, so Ordinal is the one with a public entry price.
- Does Ordinal or PromoRepublic have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, Ordinal or PromoRepublic?
- Ordinal is the stronger pick for companies running executive or founder social programs, while PromoRepublic is the better fit for franchises and multi-location brands managing many locations. We don't score them; the right call comes down to how you post.