Head to head

NapoleonCat vs Sendible

vs

NapoleonCat is built around moderation: a unified inbox that pulls in comments, DMs, ad comments, and app-store reviews, with automation that can hide, delete, and auto-reply on its own. Publishing and reporting are solid too, and pricing starts at $79 a month for two users and five profiles, scaling as you add more.

From
$79 /mo
Free plan

An agency-minded scheduler built around client work: white-label dashboards, client onboarding, approval rounds, monitoring, and reporting across nine networks. It sells five quota-bundled tiers from $29 to $750 a month, with no free plan and a 14-day trial.

From
$25 /mo
Free plan

Bottom line

NapoleonCat and Sendible both cover the basics; the right one comes down to how you post. NapoleonCat is the stronger pick for Brands fielding heavy comment, DM, and ad-comment volume; choose Sendible for Agencies and freelancers managing social for multiple clients.

Features compared

FeatureNapoleonCatSendible
AI captionsYesYes
Basic analyticsYesYes
Advanced reportsYesYes
Bulk uploadNot assessedYes
Evergreen recyclingNoYes
Team rolesYesYes
ApprovalsNot assessedYes
Link in bioNoNo

Platforms compared

NetworkNapoleonCatSendible
InstagramAutoAuto
FacebookAutoAuto
X (Twitter)AutoAuto
LinkedInAutoAuto
TikTokAutoAuto
PinterestNoAuto
YouTubeAutoAuto
ThreadsNoAuto
BlueskyNoAuto
Google BusinessAutoAuto
WordPressNoAuto

Pricing

NapoleonCat

Standard

$79 /mo
Seats
2
Accounts
5
Scheduled posts
Unlimited
  • $79/mo base, 2 users, 5 profile slots
  • Unlimited post scheduling, analytics for own profiles
  • Competitor tracking and benchmarking, automated reporting, team collaboration

Pro

Popular
$89 /mo
Seats
2
Accounts
5
Scheduled posts
Unlimited
  • $89/mo base, 2 users, 5 profile slots, 10K inbox capacity
  • Adds the all-in-one Social Inbox and saved responses
  • Team performance reports and the mobile app

Expert

$119 /mo
Seats
2
Accounts
5
Scheduled posts
Unlimited
  • $119/mo base, 2 users, 5 profile slots, 10K inbox capacity
  • Adds automatic moderation of common questions and auto-hide/delete
  • Automatic sentiment analysis and advanced search

Enterprise

$465 /mo
Scheduled posts
Unlimited
  • From $465/mo, for more than 60 profiles
  • AI Reply (beta), API access, custom reporting
  • Custom compliance, SLA, and custom agreement
  • Flat base plans priced for 2 users and 5 profile slots, then you scale: add more profiles and users with a slider and pay only for what you use, so the monthly cost grows as you add them. Enterprise starts at $465 for larger setups (60+ profiles).
  • There's no free plan, only a 14-day trial, no card required.
  • Annual billing is up to about 18% cheaper; the page headlines the monthly rates and the per-month annual figure wasn't shown cleanly when checked.
  • Listed prices exclude VAT.
  • The plan tiers mostly differ by moderation and automation depth: Pro adds the Social Inbox, Expert adds auto-moderation and sentiment analysis, and Enterprise adds AI Reply and API access.
  • Prices are USD, read off the live pricing page (which has a USD/EUR/GBP switch, set to USD), and cross-checked against current third-party listings.

Sendible

Creator

$29 /mo

$25/mo billed annually

Seats
1
Accounts
6
Scheduled posts
Unlimited
  • $29/mo, $25 on annual (15% off)
  • 1 user/calendar, 6 social profiles
  • Scheduling, Smart Queues, AI Assist, monitoring and the priority inbox, basic reports

Traction

$89 /mo

$76/mo billed annually

Seats
4
Accounts
24
Scheduled posts
Unlimited
  • $89/mo, $76 on annual
  • 4 users/calendars, 24 social profiles
  • Adds team collaboration, client dashboards, assignment and approval workflows

Scale

Popular
$199 /mo

$170/mo billed annually

Seats
7
Accounts
49
Scheduled posts
Unlimited
  • $199/mo, $170 on annual
  • 7 users/calendars, 49 social profiles
  • Adds the custom Report Builder, automated branded reports, content library, campaigns, 1:1 onboarding

Advanced

$299 /mo

$255/mo billed annually

Seats
20
Accounts
100
Scheduled posts
Unlimited
  • $299/mo, $255 on annual
  • 20 users, 100 social profiles
  • Adds advanced user permissions, bulk posting with custom tags, live report sharing
  • White-label dashboard available as a paid add-on (from $315/mo with it)

Enterprise

$750 /mo

$638/mo billed annually

Seats
80
Accounts
400
Scheduled posts
Unlimited
  • $750/mo, $638 on annual, for 80 users and 400 profiles
  • Scalable users and profiles, built with their team
  • Optional SSO, dedicated customer success, white label (from $790/mo with it)
  • Flat, quota-bundled tiers: each of the five plans includes a fixed number of users (each user is also a separate calendar) and social profiles, and you move up a plan as you outgrow the quota rather than buying seats or profiles one at a time.
  • You can also add a bundle of extra users and profiles without changing plan. On Creator a bundle is one more user and six more profiles for an extra $29 a month, taking the total to $58; the bundle size and price vary by plan.
  • White labelling (your own branded dashboard and domain) is a paid add-on on Advanced and Enterprise. With it, Advanced starts at $315 a month and Enterprise at $790.
  • There is no free plan, only a 14-day trial; no card to start, and you add one to keep going at the end.
  • Annual billing is a flat 15% off, shown on the page as a 'save $X a year' figure, so Creator works out to about $25 a month, Scale to $170, and Enterprise to $638. Nonprofits get 15% off monthly or 25% off annual.
  • Prices are USD read off the live pricing page, which renders client-side and defaults to USD with a currency selector (it does not geo-price to local currency). Monthly and annual figures were read by toggling the billing switch and cross-checked against current third-party 2026 listings.

Pros and cons

NapoleonCat

  • Excellent unified inbox covering comments, DMs, ad comments, and app reviews
  • Auto-moderation: auto-hide, auto-delete, auto-reply, and sentiment analysis
  • Strong analytics with competitor benchmarking and automated reporting
  • Flexible scaling, paying only for the profiles and users you use
  • No evergreen recycling, visual feed planner, or link-in-bio
  • No Pinterest, Threads, or Bluesky
  • Prices exclude VAT and scale up as you add profiles and users
  • Creation tooling is thinner than the moderation side

Sendible

  • Genuinely agency-shaped: white label, Client Connect onboarding, client dashboards, approvals
  • Five tiers plus add-on bundles, so scaling up is smoother than a two-plan lineup
  • Smart Queues recycle evergreen content, and Monitoring covers keyword and mention tracking
  • Direct publishing to nine networks, including Threads and Bluesky
  • No free plan, and a 14-day trial is the only way in
  • Pinterest has faded and Instagram DMs aren't in the inbox
  • Several features have been sunset over the years (content suggestions, review monitoring)
  • Listening and competitor analysis are thin next to the bigger suites

NapoleonCat vs Sendible: FAQ

Is NapoleonCat or Sendible cheaper?
Sendible is cheaper to start, from $25 against $79 for NapoleonCat. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
Does NapoleonCat or Sendible have a free plan?
Neither has a free plan. You get a free trial to test things, then you pay.
Which is better, NapoleonCat or Sendible?
NapoleonCat is the stronger pick for brands fielding heavy comment, DM, and ad-comment volume, while Sendible is the better fit for agencies and freelancers managing social for multiple clients. We don't score them; the right call comes down to how you post.