Head to head
NapoleonCat vs Sendible
Last updated 4 June 2026
vs
NapoleonCat is built around moderation: a unified inbox that pulls in comments, DMs, ad comments, and app-store reviews, with automation that can hide, delete, and auto-reply on its own. Publishing and reporting are solid too, and pricing starts at $79 a month for two users and five profiles, scaling as you add more.
- From
- $79 /mo
- Free plan
An agency-minded scheduler built around client work: white-label dashboards, client onboarding, approval rounds, monitoring, and reporting across nine networks. It sells five quota-bundled tiers from $29 to $750 a month, with no free plan and a 14-day trial.
- From
- $25 /mo
- Free plan
Bottom line
Sendible is the pick for agencies and freelancers managing social for multiple clients, and it's the cheaper start, from $25 a month. NapoleonCat fits brands fielding heavy comment, DM, and ad-comment volume better, and it adds competitor tracking and review management that Sendible leaves out.
Sendible starts cheaper, $25 a month against $79 a month for NapoleonCat. NapoleonCat brings competitor tracking that Sendible skips, while Sendible has evergreen recycling NapoleonCat doesn't.
Key differences
Where the two actually diverge, before the full tables.
- Sendible starts at $25 a month, NapoleonCat at $79 a month.
- NapoleonCat posts to 7 networks, Sendible to 11.
- Only Sendible reaches Pinterest, Threads, Bluesky, and WordPress.
- NapoleonCat has competitor tracking; Sendible doesn't.
- NapoleonCat has review management; Sendible doesn't.
- Sendible has evergreen recycling; NapoleonCat doesn't.
Features compared
| Feature | NapoleonCat | Sendible |
|---|---|---|
| AI captions | Yes | Yes |
| Basic analytics | Yes | Yes |
| Advanced reports | Yes | Yes |
| Bulk upload | Not assessed | Yes |
| Evergreen recycling | No | Yes |
| Team roles | Yes | Yes |
| Approvals | Not assessed | Yes |
| Link in bio | No | No |
Platforms compared
| Network | NapoleonCat | Sendible |
|---|---|---|
| Auto | Auto | |
| Auto | Auto | |
| X (Twitter) | Auto | Auto |
| Auto | Auto | |
| TikTok | Auto | Auto |
| No | Auto | |
| YouTube | Auto | Auto |
| Threads | No | Auto |
| Bluesky | No | Auto |
| Google Business | Auto | Auto |
| WordPress | No | Auto |
Pricing
Headline prices are for a single unit. Here is the real monthly cost as each tool scales, costed on its own unit so the two stay honest.
NapoleonCatflat pricing
No free plan; 14-day trial.
- Cheapest paid plan
- $79/mo
Whole-plan price; it doesn't scale per unit.
Sendibleflat pricing
No free plan; 14-day trial.
- Cheapest paid plan
- $25/mo
Whole-plan price; it doesn't scale per unit.
NapoleonCat
Standard
$79 /mo
- Seats
- 2
- Accounts
- 5
- Scheduled posts
- Unlimited
- $79/mo base, 2 users, 5 profile slots
- Unlimited post scheduling, analytics for own profiles
- Competitor tracking and benchmarking, automated reporting, team collaboration
Pro
Popular$89 /mo
- Seats
- 2
- Accounts
- 5
- Scheduled posts
- Unlimited
- $89/mo base, 2 users, 5 profile slots, 10K inbox capacity
- Adds the all-in-one Social Inbox and saved responses
- Team performance reports and the mobile app
Expert
$119 /mo
- Seats
- 2
- Accounts
- 5
- Scheduled posts
- Unlimited
- $119/mo base, 2 users, 5 profile slots, 10K inbox capacity
- Adds automatic moderation of common questions and auto-hide/delete
- Automatic sentiment analysis and advanced search
Enterprise
$465 /mo
- Scheduled posts
- Unlimited
- From $465/mo, for more than 60 profiles
- AI Reply (beta), API access, custom reporting
- Custom compliance, SLA, and custom agreement
- Flat base plans priced for 2 users and 5 profile slots, then you scale: add more profiles and users with a slider and pay only for what you use, so the monthly cost grows as you add them. Enterprise starts at $465 for larger setups (60+ profiles).
- There's no free plan, only a 14-day trial, no card required.
- Annual billing is up to about 18% cheaper; the page headlines the monthly rates and the per-month annual figure wasn't shown cleanly when checked.
- Listed prices exclude VAT.
- The plan tiers mostly differ by moderation and automation depth: Pro adds the Social Inbox, Expert adds auto-moderation and sentiment analysis, and Enterprise adds AI Reply and API access.
- Prices are USD, read off the live pricing page (which has a USD/EUR/GBP switch, set to USD), and cross-checked against current third-party listings.
Sendible
Creator
$29 /mo
$25/mo billed annually
- Seats
- 1
- Accounts
- 6
- Scheduled posts
- Unlimited
- $29/mo, $25 on annual (15% off)
- 1 user/calendar, 6 social profiles
- Scheduling, Smart Queues, AI Assist, monitoring and the priority inbox, basic reports
Traction
$89 /mo
$76/mo billed annually
- Seats
- 4
- Accounts
- 24
- Scheduled posts
- Unlimited
- $89/mo, $76 on annual
- 4 users/calendars, 24 social profiles
- Adds team collaboration, client dashboards, assignment and approval workflows
Scale
Popular$199 /mo
$170/mo billed annually
- Seats
- 7
- Accounts
- 49
- Scheduled posts
- Unlimited
- $199/mo, $170 on annual
- 7 users/calendars, 49 social profiles
- Adds the custom Report Builder, automated branded reports, content library, campaigns, 1:1 onboarding
Advanced
$299 /mo
$255/mo billed annually
- Seats
- 20
- Accounts
- 100
- Scheduled posts
- Unlimited
- $299/mo, $255 on annual
- 20 users, 100 social profiles
- Adds advanced user permissions, bulk posting with custom tags, live report sharing
- White-label dashboard available as a paid add-on (from $315/mo with it)
Enterprise
$750 /mo
$638/mo billed annually
- Seats
- 80
- Accounts
- 400
- Scheduled posts
- Unlimited
- $750/mo, $638 on annual, for 80 users and 400 profiles
- Scalable users and profiles, built with their team
- Optional SSO, dedicated customer success, white label (from $790/mo with it)
- Flat, quota-bundled tiers: each of the five plans includes a fixed number of users (each user is also a separate calendar) and social profiles, and you move up a plan as you outgrow the quota rather than buying seats or profiles one at a time.
- You can also add a bundle of extra users and profiles without changing plan. On Creator a bundle is one more user and six more profiles for an extra $29 a month, taking the total to $58; the bundle size and price vary by plan.
- White labelling (your own branded dashboard and domain) is a paid add-on on Advanced and Enterprise. With it, Advanced starts at $315 a month and Enterprise at $790.
- There is no free plan, only a 14-day trial; no card to start, and you add one to keep going at the end.
- Annual billing is a flat 15% off, shown on the page as a 'save $X a year' figure, so Creator works out to about $25 a month, Scale to $170, and Enterprise to $638. Nonprofits get 15% off monthly or 25% off annual.
- Prices are USD read off the live pricing page, which renders client-side and defaults to USD with a currency selector (it does not geo-price to local currency). Monthly and annual figures were read by toggling the billing switch and cross-checked against current third-party 2026 listings.
Pros and cons
NapoleonCat
- Excellent unified inbox covering comments, DMs, ad comments, and app reviews
- Auto-moderation: auto-hide, auto-delete, auto-reply, and sentiment analysis
- Strong analytics with competitor benchmarking and automated reporting
- Flexible scaling, paying only for the profiles and users you use
- No evergreen recycling, visual feed planner, or link-in-bio
- No Pinterest, Threads, or Bluesky
- Prices exclude VAT and scale up as you add profiles and users
- Creation tooling is thinner than the moderation side
Sendible
- Genuinely agency-shaped: white label, Client Connect onboarding, client dashboards, approvals
- Five tiers plus add-on bundles, so scaling up is smoother than a two-plan lineup
- Smart Queues recycle evergreen content, and Monitoring covers keyword and mention tracking
- Direct publishing to nine networks, including Threads and Bluesky
- No free plan, and a 14-day trial is the only way in
- Pinterest has faded and Instagram DMs aren't in the inbox
- Several features have been sunset over the years (content suggestions, review monitoring)
- Listening and competitor analysis are thin next to the bigger suites
NapoleonCat vs Sendible: FAQ
- Is NapoleonCat or Sendible cheaper?
- Sendible is cheaper to start, from $25 against $79 for NapoleonCat. The unit each one charges by differs, so the real bill depends on how many channels or seats you run.
- Does NapoleonCat or Sendible have a free plan?
- Neither has a free plan. You get a free trial to test things, then you pay.
- Which is better, NapoleonCat or Sendible?
- NapoleonCat is the stronger pick for brands fielding heavy comment, DM, and ad-comment volume, while Sendible is the better fit for agencies and freelancers managing social for multiple clients. We don't score them; the right call comes down to how you post.